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How to Use Data-Driven Customer Retention to Grow Revenue

Omnisend

However, every ecommerce merchant reaches a tipping point where it makes more sense to focus on retention. Of course, creating a customer retention strategy is easier said than done—unless you have data to back it up. In this piece, we’ll cover what it means to create a data-driven customer retention strategy.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Businesses of all sizes can provide subscription-based services to their customers, offering add-ons and integrations from third-party vendors.

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11 Customer Retention Tactics to Keep Your Customers Coming Back

FastSpring

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. It sounds simple enough.

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How to Sell Subscriptions on Shopify (Jan 2022)

Ecommerce Platforms

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Subscriptions play an essential role in simplifying lives, but they also make for a wonderful business model.

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10 Examples of Customer Retention Campaigns

Smile.io

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be! Challenge customers with gamification.

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10 Examples of Customer Retention Campaigns

Smile.io

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be!

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Subscription Finance: What is Customer Lifetime Value?

FastSpring

Net Promoter Scores and customer satisfaction ratings are two very important KPIs for any customer experience program since they help your business measure customer loyalty and satisfaction. However, there’s one metric that doesn’t get as much attention—customer lifetime value. What is Customer Lifetime Value?