article thumbnail

AI and the Art of Non-Linear Customer Experience

Retail TouchPoints

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

article thumbnail

How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Microsoft Leads the Charge to Help Retailers Harness Cloud Technology with New Industry Alliance

Retail TouchPoints

Microsoft has launched a new Retail Cloud Alliance (RCA) aimed at educating and empowering retailers to leverage cloud technology effectively. This collaborative program features Microsoft experts and resources alongside those from a number of partners, including Adobe , Amperity , Sunrise Technologies and Icertis.

article thumbnail

Retailers Must Adopt a Technology-First Strategy to Survive

Retail TouchPoints

There’s an analogy here to what is happening in retail, as retailer leaders have become increasing immersed in technology-driven innovation over the past decade. Retailers are being slowly pulled along with technology’s evolution without feeling any sense of impending doom. No army of humans can do this. That sounds good.

article thumbnail

When To Migrate To An Industry CRM

Forrester eCommerce

Industry-specific customer relationship management (CRM) is a hot space these days. Almost every CRM vendor has an industry CRM strategy. Forrester defines Industry CRM as: Cloud […] Forrester defines Industry CRM as: Cloud […]

article thumbnail

The Power of AI to Support Field Service Employees and Maintain Exceptional Customer Experiences

Retail TouchPoints

We’re three years removed from the pandemic’s Great Resignation, and talent shortages remain across all industries, including construction, trades and other sectors requiring maintenance and repair technicians. Many factors contribute to this shortage, including competition from other industries, demographic shifts and cultural changes.

article thumbnail

Holiday Shopping 2022: How AI-Powered Guided Selling Creates Bespoke Customer Experiences

Retail TouchPoints

With the holiday season on the horizon, brands are looking to gain an advantage over industry competition. Considering many customers will be buying some, if not all, of their holiday gifts online, identifying ways to capitalize on increased ecommerce demand can make or break an organization’s holiday profit potential.