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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. Dress clothing retailers such as Brooks Brothers filed for bankruptcy , while athleisure wear boomed.

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How APAC Retailers Can Elevate The Customer Experience

RTP blog

This is a time when brands turn to develop customer-centric, platform-neutral content to maximize reuse and operational efficiencies across every stage of the content lifecycle. HKTV installed 50 tablets at its offline retail store to encourage customers to continue their omnichannel shopping behaviour.

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Top Online Retailers Winning a Competitive Market

Optimizely

But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. The answer lies in building a strong brand that stands out in the market and helps customers remember you. What does that look like?

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IKEA’s Biggest Franchisor Plans to Invest More Than $3 Billion in Omnichannel Store Push

Retail TouchPoints

The retailer is aiming to make itself accessible for customers whenever and wherever they want to interact with IKEA by expanding the availability of omnichannel services. The investments will create a more immersive IKEA experience and support growing demand for home deliveries.

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E-commerce Outsourcing India: Cynergy BPO – 24/7 Omnichannel Support – The New Gold Standard in Retail

365 Retail

In the rapidly evolving digital landscape, where e-commerce has solidified its position as the cornerstone of retail, the necessity for continuous customer support across a plethora of channels has emerged as a fundamental standard.

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Retailers: Extend Omnichannel Capabilities To The Customer, Not Just Operations

Forrester eCommerce

Omnichannel investments, including in-store pickup and endless aisle, continue to be top strategic investment for digital business professionals at retail organizations.

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Redefine Omnichannel Success To Measure Performance Effectively

Forrester eCommerce

What should our omnichannel scorecard look like? These are some of the questions I often get from retailers. Retail performance dashboards will most certainly include touchpoint-focused, point-in-time metrics such as online conversion rates. What key metrics should be included? What metrics are we missing?