Retail TouchPoints

AUGUST 15, 2023

In a recent special report, Retail TouchPoints outlined key trends driving the evolution of post-purchase experiences, and five key things brands need to do to get it right. 1. Instead of an upsell, use post-purchase messaging to provide helpful information about the product that’s coming,” Pfeiffer recommended.

Live Chat 193

Live Chat Merchant Services Recommendation Customer Experience 193

Retail TouchPoints

JULY 24, 2023

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.

Social Media 230

Social Media Payments Payment Services Consumer 230

Retail TouchPoints

APRIL 4, 2023

government to the general public, more people are closely scrutinizing the actions of social media giants. Pinterest’s still relatively new CEO, Bill Ready, is doubling down on the platform being a positive environment in the increasingly toxic social media universe. “I From the U.S. That is, until now.

Social Media 285

Social Media Recommendation Consumer Marketing 285

lateshipment

OCTOBER 1, 2021

From optimizing their website and checkout experience, making use of marketing tools to enable product discovery and customer engagement, etc. However, the grim reality is that most businesses today are ready to invest in pre-purchase and purchase phases of the customer journey, but often oversee the post-purchase phase.

Shipping Costs 130

Shipping Costs Shipping eCommerce Social Media 130

MagentoBrain

APRIL 4, 2023

Artificial Intelligence (AI) has become an integral part of our daily lives, from virtual assistants to personalized recommendations. However, many lesser-known Best AI tools could significantly improve our productivity, efficiency, and quality of life. So, let's dive in and explore these top powerful AI tools together!

Social Media 52

Social Media eCommerce Improvements Magento 52

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Choosing a tool to invest your time and hard-earned money in can be a tough decision, so we're here to help you evaluate Klaviyo vs. MailChimp. Real-Time Customer Data. Klaviyo vs. MailChimp.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. The value of any individual customer. Social Media Marketing.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Kissmetrics

JUNE 21, 2021

From a potential buyer’s perspective, if your existing customers are happy enough with your company to recommend it, that speaks volumes about your business. It’s not just about getting customers, though. Ninety-two percent of customers say they’d buy based on the recommendations of their friends and family.

Social Media 285

Social Media Reference Recommendation Books 285

Retail TouchPoints

AUGUST 9, 2021

AR room planners, robust review and recommendation engines, detailed product listings, live chat — name a phygital enhancement and they’ve got it. Digital Experiences of the Future: ‘Instant, Intuitive & Visual’. “We Coleman’s enhanced customer experience involves more than just visual search.

Recommendation 317

Recommendation Live Chat Improvements Social Media 317

Retail TouchPoints

JUNE 10, 2022

Recognizing the similarities with earlier adoption patterns for tech like smartphones and social commerce can help retailers design their initial metaverse offerings. Those younger generations are very eager and willing to spend their money digitally through online platforms and social media.

Social Media 264

Social Media Channel Technology Travel 264

Retail TouchPoints

DECEMBER 20, 2021

As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities. While many companies have gone the route of traditional vendor partnerships, some brands are bringing social commerce tools in-house via acquisition.

Social Media 239

Social Media Customer Retention Technology B2C 239

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 233

Consumer Customer Loyalty Customer Experience Recommendation 233

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. Social media marketing and mobile marketing go together like chips and dip. In fact, there are now roughly 3.78

Consumer 253

Consumer Social Media Multichannel Fashion 253

MagentoBrain

FEBRUARY 21, 2023

Applying AI to digital marketing can effectively help optimize the consumer experience, increase consumers' favorability for the brand, and directly affect the brand's revenue. The following will describe the seven major marketing trends in 2023 for readers, as well as six tool applications that marketers cannot ignore!

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Kissmetrics

JANUARY 17, 2022

A popular use for such messaging is product recommendations, like this one from Groupon , which focuses on pampering experiences a customer may appreciate. Dynamic websites are a form of web design that relies on real-time data to provide a personalized experience. Product Recommendations. Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Algopix

JANUARY 22, 2024

Loyal customers expect continued value from the brands they support. Outstanding service: A positive post-purchase experience, quick resolution of issues, and exceptional service retention. Customer experience: Personalization, loyalty programs , and convenience factors bring customers back.

eCommerce 111

eCommerce Shipping Costs Payment Services Social Media 111

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping . Invest in Your People

Customer Loyalty 203

Customer Loyalty Customer Retail Shipping Costs 203

Retail TouchPoints

OCTOBER 19, 2022

Among the new tools available to Klarna users and merchants are: Search and Compare. Klarna’s new intelligent search tool compares thousands of websites to help consumers find the best price for any product and lists the results in an “orderly overview.” Shoppable Video.

Merchant Services 272

Merchant Services eCommerce Shipping Costs Multi-channel 272

Kissmetrics

MAY 26, 2021

As we’ve said, bots can be useful , such as indexing for a search engine or improving customer experiences. This may come in the form of flooding a page or forum with comments, driving up purchases or popularity of something to stir up interest, bumping up social media interaction to improve views, or other ways to “game the system.”.

eCommerce 274

eCommerce Other Social Media Information 274

Kissmetrics

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. Why Is Instagram a Powerful E-Commerce Tool? To do this, you have to understand what makes Instagram a powerful e-commerce tool.

eCommerce 362

eCommerce Shipping Costs Social Media Customer Experience 362

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more.

Channel 129

Channel eCommerce Social Media Customer Loyalty 129

Retail TouchPoints

MARCH 11, 2021

Amid this significant shift to online, however, order fulfillment has been a drag on profit margins, according to The New Store Experience Imperatives in High-Touch Retail. The report also identified the need for retailers to create frictionless customer experiences across physical and digital touch points.

Fulfillment 301

Fulfillment Order Fulfillment Shipping Costs Social Media 301

Retail TouchPoints

AUGUST 2, 2023

Successful “challenger” offerings in just about every category under the sun rose to unprecedented heights, almost solely on the backs of social media and good branding. Instead of focusing on all the AI stuff and the marketing tools that are available, first and foremost we focus on our product assortments.

Omnichannel 233

Omnichannel Social Media Shopify Shipping Costs 233

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

lateshipment

OCTOBER 30, 2023

The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins. By bringing all business functions together and working towards excelling in both, your post-purchase customer experience and operations at every stage of the process is vital.

eCommerce 130

eCommerce Shipping Costs Shipping Customer Experience 130

Smile.io

OCTOBER 14, 2020

It’s go digital or face demise in a post-pandemic world That’s also why monitoring e-commerce trends is more important than ever before to ensure your digital experiences are up-to-date and relevant. Customers Prioritize Experience Over Product or Service Customer experience is the new battlefield of e-commerce.

Customer Experience 53

Customer Experience eCommerce Customer Social Media 53

365 Retail

MAY 1, 2024

Many are integrating technology to enhance the customer experience. For example, interactive kiosks allow customers to check product availability or locate items within the store. By analyzing shopping patterns , retailers can personalize the shopping experience for each customer.

Payment Services 52

Payment Services Mobile Payments Social Media eCommerce 52

Retail TouchPoints

JULY 24, 2023

Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more. Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more.

Small Business Retail 223

Small Business Retail Marketing Retail Social Media 223

SellBrite

MARCH 30, 2018

In ecommerce, sustainability and growth are impossible unless you’re willing to invest resources into tools that can help you scale your business. That’s where tools come into play. The problem is there are A LOT of tools out there. The problem is there are A LOT of tools out there. Customer Service / Advocacy / Loyalty.

eCommerce 151

eCommerce Social Media Merchant Services Payment Services 151

Groove

FEBRUARY 11, 2019

Typically, we recommend having four-email set up in your workflow. We specifically outline abandoned cart strategies in a related blog, but in general, we highly recommend this hack because it is proven to increase conversion and drive revenue. We recommend building custom promotional offers based on your business, customers and goals.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Groove

APRIL 11, 2022

We recommended creating a few buyer personas to better understand the majority of your target audience. From custom emails and packing slip templates to branded tracking pages, SMS tracking updates and a branded returns portal, ShipStation has what you need to make the shipping and return process a breeze. Invest in a Site Search Tool.

Merchant Services 195

Merchant Services eCommerce Live Chat BigCommerce 195

Retail TouchPoints

AUGUST 24, 2023

It’s being used to generate marketing content including social media posts, videos and images. It’s also accelerating the creation of virtual and augmented reality experiences, allowing consumers to interact with products in their environments. In fact, seven out of 10 marketers in the U.S.

Toys 234

Toys B2C Social Media Accessories 234

Kissmetrics

APRIL 23, 2021

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. No matter the size of your business, people are talking about you, including prospects, customers, clients, and their friends.

Definition 362

Definition Management Social Media SEO 362

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. Bao Arakov, Livestreaming Analyst at Coresight Research, recommended that brands ask (and answer) three key questions: 1. Who is our target consumer?”

Social Media 274

Social Media X-cart Consumer Events 274

Groove

APRIL 4, 2019

User-generated content, such as product reviews, social media integration, FAQ forums and discussion boards, directly connects your brand with customers. This authentic content is personalized, socially-integrated, insightful and transparent. Social Media Content & Influencer Marketing.

eCommerce 250

eCommerce Social Media Consumer Improvements 250

Smile.io

MAY 15, 2024

However, as you scale and aim to create a best-in-class ecommerce store, you should have the flexibility to use best-in-class tools. Ensure your ecommerce platform integrates seamlessly with the tools you’re already using.   Positioning —How do you want customers to perceive your business compared to competitors?

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Retail TouchPoints

FEBRUARY 24, 2022

Gen Z is eager to leverage digital tools to research products, and their familiarity with how to do so makes them good at it. 65% of Gen Zers say they turn to social media to share product reviews and use social platforms for product research. Not just with their contemporaries, but with the brands themselves.

Technology 215

Technology Social Media Presentation Recommendation 215