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Post-Purchase Experience: Building brand trust and customer loyalty

Fabric

“You’ve got to start with the customer experience and work back toward the technology, not the other way around.” – Steve Jobs One critical aspect that retailers can often neglect is the post-purchase experience for customers. Feedback and engagement : includes product reviews and customer satisfaction surveys.

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The New Retail Frontier: Where Sustainability Meets Customer Loyalty

Retail TouchPoints

If they haven’t fixed the digital enablement basics, they won’t have much success moving forward with a green loyalty program. Data and privacy: Once you’ve guaranteed your digital approach is on the right track, businesses should confirm their data and privacy policy is transparent.

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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

Companies benefit equally from the responsible use of data, in the form of greater customer loyalty or better engagement with information their customers actually care about. Oftentimes these policies are downright inaccessible to consumers because they’re far too long and filled with legalese. The tide is turning.

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The D2 Summit: Where Finance and Tech Leaders Can Tackle Web 3.0

Retail TouchPoints

Few executives may truly understand how these technologies are impacting their business strategies and investments, so The D2 Summit was formed to foster an open forum for technology and finance leaders to converge and discuss the implications of the booming Web 3.0 CEOs, CIOs, CFOs and other executives involved in Web 3.0,

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Taking Returns into Your Own Hands with Self-Service

Retail TouchPoints

For some, however, this trade-off comes at the price of navigating frustrating and, at times, confusing return policies. With return policies differing from brand to brand, it can be exhausting for customers to keep track and often leads to more hassle than reward. Good customer service is not a one-size-fits-all approach.

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

Cyberattacks and network outages can disrupt operations and erode customer loyalty. This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations.

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Encourage Your Customers to Call Again. Here’s How.

Retail TouchPoints

Everyone has heard of Chat-GPT and generative AI by now, and smart retailers are wondering how to best leverage these cutting-edge technologies safely. These same technologies can be leveraged over the phone and produce an equally elegant and effortless customer experience. versus asking an open-ended question.

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