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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia. What was once a transactional pitstop becomes a destination inviting customers to develop a deeper connection to the brands they love.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points. Be Transparent About Inventory Challenges .

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The New Retail Frontier: Where Sustainability Meets Customer Loyalty

Retail TouchPoints

Connect to purpose-driven consumers: In today’s evolving retail landscape, social selling has emerged as a crucial strategy to connect with purpose-driven consumers. Tausif Khiani leads Capgemini ’s Hospitality Industry Portfolio.

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Social Media Presence For Small Retailers – 7 Tips, Tricks & Best Practices

RetailMinded

You guessed it — a strong social media presence! By mastering the art of social media, you’ll not only connect with potential customers but also see your business flourish. By mastering the art of social media, you’ll not only connect with potential customers but also see your business flourish.

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Tips On How To Build Customer Loyalty And Improve Retention

365 Retail

Building customer loyalty and improving retention rates are targets many companies strive to achieve. Changing the customer service process can help businesses get one step closer to accomplishing these targets. Business leaders looking for ways to build customer loyalty and improve retention should keep reading.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

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Top 10 Customer Loyalty Programs of 2023

Smile.io

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.