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Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

The global digital gift card market is expected to reach $724.3 billion by 2028, rising at a market growth of 14.2% These brands have integrated top-up cards into their payment methods, attracting a broader customer base, including those without access to traditional banking services. and Europe show cultural differences.

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How bonuses and incentives help customer retention 

365 Retail

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses?

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Getting Started with Behavioral Email Marketing

Kissmetrics

According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. Along with that, automated emails delivered 29% of all email marketing purchases with fewer than 2% of email sends. Recently , behavioral email marketing showed high promise of sales. Why is that?

Marketing 275
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Is BigCommerce B2B Edition The Right Choice For Your Business?

Groove

Global Reach: Customers who normally would not have ordered from your store because of distance can now order. You’ll be able to reach a broader audience and garner new markets. Competitive Advantage: BigCommerce B2B Edition gives you a competitive edge as it allows you to adapt to the changing market dynamics quickly.

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Say Goodbye to Third-Party Cookies: Market Research is Here

Retail TouchPoints

Seeking out credible data takes organizations down one of many paths, the most common being conducting market research and relying on web traffic data. The internet and passively collected browsing behaviors have given many companies a low-cost way to track and observe customer behavior online. There’s no gray area with this approach.

Marketing 227
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Lifecycle email marketing tips & examples for 2024

Omnisend

Instead, you have to nurture them throughout your relationship with them through a lifecycle email marketing approach. This involves carefully engaging with them at every stage—from first finding out about your brand to becoming a loyal customer. Use Omnisend’s powerful email and SMS marketing to drive your campaign for free.

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How Data Security Shifts are Driving New Marketing Mandates

Retail TouchPoints

But as more outside forces shine a spotlight on how those behaviors are turned into data that is leveraged for monetary gain, consumers are looking for more control over their information — and marketers are scrambling to keep pace. adults and 125 marketers. It’s becoming a media strategy conversation,” Redniss noted.

Marketing 274