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10 Key Tips for Scaling Personalization in Retail

Retail TouchPoints

What was a surprise-and-delight experience for customers two years ago is now an expectation. For example, according to Forbes , 71% of B2C customers expect companies to deliver personalized interactions and 70% are frustrated when they don’t. Basically, customers now expect to feel known. It’s also a giant undertaking.

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DRINKS Sells Wine Insiders Brand to Focus on Core Alcohol Ecommerce Tech

Retail TouchPoints

Wine Insider marks the second acquisition for Full Glass following the purchase of the DTC operating assets of wine and lifestyle brand Winc.com from Amass Brands Group. ” . ”

eCommerce 147
Insiders

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Very launches virtual try-on experiences for beauty customers

365 Retail

Digital retailer Very , which is operated by The Very Group , has launched virtual make-up try-on features that use augmented reality to allow customers to discover and choose products that best match their needs. year-on-year). We’re also exploring the use of augmented reality across other categories like fashion, home and electrical.

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5 strategies to stand out during BFCM

lateshipment

Back in the 1980s, a large group of suburban tourists would often hit Philadelphia to do their shopping on the Friday after Thanksgiving and go to an Annual Navy Football match the next day. Retailers soon utilized this unique opportunity and started giving additional discounts to keep customers coming. Dollar Shave Bundle Campaign 4.

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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

“Instead, they need to understand the nuances of the consumer as an individual — pay close attention to data and analytics — and use that insight to offer the right product and the right experience at the right price in the right places on the right channels.” The survey uncovered three core themes and takeaways: 1.

Consumer 233
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Best Customer Service Software

Kissmetrics

When your human team has trouble managing your customer service needs with sticky notes and cluttered inboxes, you need a new solution. Customer service software lets you keep all of your tasks in the right baskets without losing track of anything. It also boosts your customer satisfaction and lightens your agents’ load.

Live Chat 239
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Unlocking the Future of Customer Data: Global Brands Share Their Thoughts

365 Retail

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. Customer data should always be two things: reliable and repeatable. They shared their experiences with change management when transitioning to a unified customer profile approach.