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MAPIC 2023 Preview: Why Cannes is the Destination for the Retail, Leisure, and Hospitality Industry this November

365 Retail

As the year approaches its end, excitement is mounting across the retail, leisure, and hospitality industries for the upcoming MAPIC 2023 event, scheduled to take place from November 28 to 30 in Cannes. For stakeholders across various sectors—be it retail property, leisure , food, or tech—MAPIC serves as a global stage.

Leisure 68
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Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Ecommerce personalization platform Nosto has acquired visual content marketing platform Stackla , which helps marketers discover, manage and display authentic, influential visuals across all their marketing touch points via its AI-powered user-generated content (UGC) platform and asset manager.

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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . Engage with customers at different stages of the lifecycle. Reading Time: 7 minutes.

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Answered: The 5 top questions every European retailer has about first-party data

365 Retail

From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. What can first-party data teach me about my customers? They’re talking with or messaging customer service. Let’s dive in.

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6 MarTech Trends in 2021 and Beyond

Kissmetrics

To achieve successful personalization, use data to assess customer habits and preferences for each audience segment and then craft corresponding templates. Content Management. By tracking online behaviors, marketers gain a deeper understanding of their customers. Then your MarTech tool can do the rest. Data Analytics.

Marketing 278
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Starting a Side Hustle in Ecommerce

Omnisend

There are marketing campaigns to run, inventories to manage, orders to fulfill, and customers to entertain. . Although there are tools and resources to assist you in managing your responsibilities, you’ll still need to commit quite a bit of time to make it work. How to Manage Your Business. Develop Your Brand.

eCommerce 148