article thumbnail

MAPIC 2023 Preview: Why Cannes is the Destination for the Retail, Leisure, and Hospitality Industry this November

365 Retail

As the year approaches its end, excitement is mounting across the retail, leisure, and hospitality industries for the upcoming MAPIC 2023 event, scheduled to take place from November 28 to 30 in Cannes. For stakeholders across various sectors—be it retail property, leisure , food, or tech—MAPIC serves as a global stage.

Leisure 68
article thumbnail

Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Research from Stackla showed that 79% of consumers say UGC highly impacts their purchasing decisions, and customers are 6X more likely to purchase a product if the page includes pictures from social media. Stackla’s current portfolio of clients includes Canon , Lush Cosmetics , Trek Bicycle , Kathmandu and Nintendo.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

article thumbnail

Data Will be Key to Retail Success in 2021

Retail TouchPoints

Businesses that can identify customers’ needs and preferences and meet them in the moment will pull ahead of the pack. Retailers that have not invested in hyper-localized demand-sensing analytics using real-time customer data with POS data to plan inventory capacity will be challenged to meet customer expectations in 2021.

article thumbnail

How to Run Effective Food Ads

Kissmetrics

Many of the best food ads use proven techniques to capture viewers’ attention, get people talking, and build customer trust. When a brand uses visual storytelling effectively, these food ads can encourage an audience to become regular customers. It’s not all about social media, though. Use Visual Storytelling.

article thumbnail

Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Decades of surveys have shown that a core motivation for brick-and-mortar shopping has been customers wanting to experience products in person before buying them. While the web may have become synonymous with “browsing,” the COVID-19 pandemic created a serious barrier between shoppers and leisurely real-world perusal of inventory.

SEO 264
article thumbnail

Babylist Blends URL and IRL Engagement with Virtual Showroom

Retail TouchPoints

While creating and amplifying content across email, video, social media and its site has helped Babylist build credibility and drive user engagement, “one thing we have never been able to help them with is the physical touch-and-feel experience with products,” Grant noted.