Inflow Insights

SEPTEMBER 13, 2021

In the digital marketing world, micro conversions are like the gas for your car. Digital marketers tend to focus on conversion rate, as well they should. Using this data, digital marketers can then trigger targeting to complete the customer journey from the micro conversion to the macro conversion.

Marketing 109

Marketing Shopping Carts PPC Social Media 109

Kissmetrics

DECEMBER 14, 2021

Our growing team is dedicated to implementing innovative, adaptive, and data-driven digital marketing plans that help brands connect with their audience. There are approximately 20 to 30 success stories delivered every month for the different digital marketing services we offer, in the different countries we operate. Our SMB Clients.

Customer 208

Customer SEO Cryptocurrencies PPC 208

Kissmetrics

JULY 29, 2021

They’ve been an essential marketing tool for decades. With lead magnets, you give people something for free in exchange for an email address and permission to send them more offers—for example, a free ebook or an SEO checklist. Instead, you’ll create a marketing asset that kicks off a long, profitable relationship with a new customer.

Customer 360

Customer Books PPC White Paper 360

Store Growers

SEPTEMBER 5, 2021

Google Keyword Planner (GKP) is a free tool inside of Google Ads that lets you research keywords you can use for your advertising or other purposes (like SEO). How to Use Google Keyword Planner for PPC. In SEO, a promising keyword is one that brings as much relevant traffic to your site, with as little competition as possible.

PPC 164

PPC SEO Article Payment Services 164

Ecommerce Platforms

JUNE 22, 2023

They’re both SaaS options, which means there’s no technology to download and install. Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? In this article: What is Shopify? What is Shopify?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Kissmetrics

MAY 18, 2021

Conversion Rate Optimization (CRO) programs are digital marketing strategies that help to improve conversion rates on websites or apps. From there, tactics such as analytics, PPC tracking , heat mapping, and user recordings help read on-site behaviors. As a final note, remember that CRO and SEO can work hand-in-hand when done right.

eCommerce 280

eCommerce SEO Improvements Document 280

Inflow Insights

JANUARY 26, 2022

But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Why Integrate PPC Call Tracking?

PPC 115

PPC eCommerce Multi-channel SEO 115

ROI Revolution

MARCH 4, 2020

February may be the shortest month of the year, but there was no shortage of February marketing news! Marketing News Highlights. To counter the closing these large department stores Macy’s will be introducing a small format store, the first one being a 20,000 square-foot location in Dallas, TX called Market by Macy’s.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Kissmetrics

JULY 31, 2021

Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? As a marketer, you must understand their behaviors, their personalities, and their needs to convert them into paying customers. Consider using PPC ads to increase traffic in the first instance.

Download 361

Download Social Media Subscription Customer 361

ROI Revolution

JANUARY 3, 2020

Welcome to the final monthly marketing recap of 2019! For our December 2019 marketing news recap, we’ll be covering some of the biggest news in the digital marketing world since last time , including slowing Instagram growth, new privacy laws impacting the U.S., the best marketing campaigns of 2019, and more.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Kissmetrics

SEPTEMBER 14, 2017

A lead magnet is essentially a gateway drug or a bribe to coax your target audience into your marketing or sales funnel. We offer a document (proposal template) that is specifically related to our product (online proposal software), and specific to an industry (accounting, marketing, architecture, etc). Offer High Value.

SEO 279

SEO White Paper Document Improvements 279

Kissmetrics

OCTOBER 4, 2020

For many business owners and marketers, analyzing and deploying data can be an intimidating prospect. Other agencies specialize in certain areas of analytics such as marketing vs operations. This can include things like marketing channels (search, PPC, content), operations or product data. Thought Leadership.

Technology 283

Technology PPC Channel Marketing 283

BigCommerce

AUGUST 10, 2018

Achieve organic search visibility and decrease paid PPC costs, subsequently increased ROAS or testing new keyword waters with the saved money. Your SEO will need to be top notch. This means that YOU, dear reader, could download WordPress, search and replace “WordPress” to “BigCommercePress”, and open a storefront selling it.

eCommerce 365

eCommerce WooCommerce BigCommerce Download 365

Kissmetrics

FEBRUARY 2, 2018

People think SEO is all about traffic. Yes, if you do it correctly, SEO should bring in lots of traffic. Ultimately, though, SEO is about revenue. The problem is that it leaves a giant, black hole in your SEO strategy where it matters most: The bottom line. Treat SEO like PPC. That’s a good start, of course.

PPC 185

PPC SEO Blog B2B 185

eCommerce Training Academy

DECEMBER 8, 2017

One of the best ways of growing an eCommerce business is to invest in digital marketing. The question is: which digital marketing channels should you focus on to get more website traffic ? In this post, I want to share with you the 8 most important digital marketing channels. Content Marketing. Paid Search. Affiliates.

Channel 78

Channel Social Media Marketing eCommerce 78

Kissmetrics

AUGUST 22, 2017

Growth hackers…growth managers…growth marketers — startups these days are all about growth. This article will help shine some light on one of the hottest and most lucrative jobs in the marketing field today, while taking a closer look at how to hire the right kind of person to propel your company forward.

Management 212

Management SEO PPC Social Media 212

Kissmetrics

NOVEMBER 4, 2020

Google Chrome has gobbled up a substantial market share. As per Stats Counter , Google Chrome has more than 66% of the total market share. At the click of a mouse button, you can install an SEO plugin and open doors to higher productivity levels. In this post, I’ll share 15 Chrome extensions that are useful for marketers.

SEO 363

SEO Article Social Media Mobile 363

retailnext

NOVEMBER 5, 2019

Mobile marketing is a digital marketing strategy that targets audiences across multiple channels, and it takes advantage of the mobile technologies that have disrupted the way shoppers interact with brands. Mobile technology focuses on customization and personalization, which means mobile marketing should as well.

Mobile 52

Mobile Marketing Social Media Retail 52

Ecommerce Platforms

JANUARY 25, 2022

You can also access things like SEO features to help improve your chances of being found online. There aren’t transaction fees to worry about, but you also won’t be able to access many useful integrations without the help of a developer either, as there’s no dedicated app market. SEO features to help you rank online.

Shipping Costs 104

Shipping Costs Arts Payment Services SEO 104

Ecommerce Platforms

MARCH 13, 2020

Marketing and SEO. If you’re buying a domain that’s for sale on the secondary market. Marketing and SEO. This is where marketing and SEO come into play. If you’re launching an online store or want to generate better results with the one you currently have, a marketing strategy is a must.

eCommerce 164

eCommerce Payment Services WooCommerce Shopify 164

Ecommerce Platforms

FEBRUARY 28, 2019

In addition to the shared hosting, you may want to look into the more advanced, and managed, WordPress Pro hosting , which allows more visits per month, marketing tools, and the ultimate security. This should essentially lead to better performance throughout your website, along with increased SEO and a better user experience.

eCommerce 151

eCommerce WooCommerce Payment Services PPC 151

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

Marketing 172

Marketing Social Media White Paper SEO 172

Inflow Insights

JULY 8, 2019

Then you’ll want to apply the actionable tips here to your marketing campaigns. The challenge for eCommerce stores is figuring out how to track ROAS accurately without knowing what ads or other marketing sources their calls are attributed to. A good marketing strategy relies on accurate reports. Why Integrate PPC Call Tracking?

PPC 61

PPC eCommerce Multi-channel SEO 61

Ecommerce Platforms

AUGUST 20, 2021

With this service, you can produce various forms of marketing copy through artificial intelligence. If you’re dealing with multiple websites and spending a lot of time creating copy for those assets, you might find that AI marketing content saves you some serious cash. SEO metatags. Optimized content for SEO.

Blog 118

Blog Shopify Article SEO 118

ROI Revolution

MARCH 7, 2023

With Microsoft’s announcement of AI-enhanced Bing search and Edge browser features and Google’s rebuttal with its unveiling of BARD, the paid search world has its eyes on the two tech giants, anticipating their next move and wondering how AI will affect PPC. Frequently Asked Questions About AI for PPC Q: Will the way people search change?

PPC 78

PPC Technology Information Download 78

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

Kissmetrics

SEPTEMBER 23, 2020

Approximately 80% of business professionals believe that email marketing can be incredibly useful for increasing customer retention. In addition to the above, experts found that email marketing is 40 times better than running social media PPC for increasing customers and gives you an average ROI of $38 for every dollar spent.

Marketing 310

Marketing Social Media SEO Customer Retention 310

Ecommerce Platforms

MARCH 2, 2022

The success of Unbounce has since inspired a number of competing companies to join the market too. End-to-end AI enhancements add more intelligence to your lead nurturing and marketing campaigns. Unbounce is central to the company’s philosophy on data-driven, conversion-focused marketing.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Kissmetrics

FEBRUARY 18, 2021

This is where marketing tools come into play. Ubersuggest is an all-in-one SEO tool that provides keyword analysis, competitive analysis, and SEO data. Most of the competitive analysis tools on this list focus on SEO, social, or paid ads. This one gives you a window into your competitor’s email marketing strategy.

Social Media 351

Social Media SEO Blog PPC 351

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. In fact, more than 50% of companies are using marketing automation. What Is Marketing Automation?

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Inflow Insights

JULY 13, 2021

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. It’s no secret that email marketing is the driving force behind crucial recurring customer sales. Why Focus on Email List Growth in Your Marketing Strategy? Let’s dive right in.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Inflow Insights

NOVEMBER 15, 2021

Manually chasing down product data from Google Analytics across sources, marketing channels, and date ranges can be a laborious, time-consuming process. In this blog, I’ll walk you through how to use the different sections of this Google Data Studio Report to inform your marketing campaigns and drive the most revenue for your online store.

PPC 112

PPC eCommerce Download Supplies 112

Inflow Insights

JUNE 9, 2020

Marketing audits have evolved as websites and online businesses have grown in complexity. It’s not enough to do a single comprehensive “SEO Audit” to analyze the digital health of a business. In this article, we’re covering everything required for a comprehensive marketing audit to keep your business competitive throughout the year.

PPC 82

PPC Marketing SEO Shipping Costs 82

eCommerce CEO

MAY 3, 2018

Unlike traditional AdWords SERP (search engine results page) ads, to be successful with Google Shopping eCommerce advertisers need to take an SEO optimization-type approach. Like with any PPC campaign, dynamic or otherwise, the true secret to Google Shopping campaign success is in the optimization. Google product ads work.

Shipping Costs 62

Shipping Costs PPC Clothing Shipping 62

Kissmetrics

FEBRUARY 1, 2021

Beacon technology is the next generation of proximity marketing. By leveraging the data collected from beacons, marketers have more opportunities to track paid campaigns, deliver personalized messaging to consumers, and improve local SEO. Organic marketing is the act of attracting customers to your business naturally over time.

Technology 306

Technology Mobile Improvements SEO 306