Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Kissmetrics

JANUARY 4, 2021

To find shops you want to explore or buy from, go to the little shopping icon that looks like a shopping bag on the app: From there, you will see shops from brands you already follow, as well as some that are recommended based on your interactions on Instagram. Another recommendation is to update your bio with shopping information.

eCommerce 339

eCommerce Payment Services Recommendation eCommerce Platforms 339

Groove

JANUARY 4, 2021

Recommend cohesive strategy for current websites. Our Recommendations. We also recommended that it was best for the client to leverage audience demographic data to improve conversion rate. Need help enhancing your eCommerce marketing strategy and driving serious results? Groove Commerce is here to help!

Improvements 370

Improvements PPC Recommendation Shopping Carts 370

RetailMinded

FEBRUARY 2, 2021

As a marketplace seller, you’re probably familiar with the standard advice for e-commerce marketing: take out ads on sites like Google, issue coupons, and use social media to name just a few examples. We turned to two experts at DealNews to get their best insider tips on how to market your marketplace store. .

Marketing 105

Marketing eCommerce Marketing eCommerce Small Business Retail 105

Groove

MARCH 28, 2022

Segmentation involves separating your entire contact list into various groups based on shopping behaviors, special events, contact properties, etc. This allows for further email customization for existing customers, so you can focus on sending personalized product recommendations or using targeted campaigns for this group of contacts.

B2B 195

B2B Marketing Merchant Services Webinar 195

Retail TouchPoints

JANUARY 19, 2023

The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size. For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies.

Social Media 298

Social Media X-cart Consumer Events 298

RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. Know Your Customers — Then Engage Them Your customers are a varied group of people, with different preferences and behavior patterns. than first time shoppers.

eCommerce 150

eCommerce Customer eCommerce Marketing Recommendation 150

Omnisend

JUNE 4, 2021

SMS marketing consists of sending text messages to convey an announcement of some kind; i.e., a reminder, a promotional deal, etc. More ecommerce marketers are viewing it as a valuable communications channel. Breaking up messages into small groups can help reduce this risk. Recommendations.

Multi-channel 203

Multi-channel X-cart Telecommunications Channel 203

eCommerce CEO

NOVEMBER 23, 2018

When it comes to analyzing ecommerce markets, there’s one thing that matters the most. It’s product/market fit. Even if you are an idea guru that can come up with 50 good ideas in your bathroom, it is essential that you find product/market fit to validate demand. Don’t have the time or budget for focus groups?

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Social Media 81

Omnisend

APRIL 14, 2021

There’s no point in choosing a top-level course aimed at established ecommerce businesses if you’ve never run an ecommerce business before and don’t have the basics down. Maybe you already have the basics and you’re looking for more of an ecommerce marketing course? Marketing automation that segments users can lead to 62.2%

eCommerce 137

eCommerce Payment Services WooCommerce eCommerce Marketing 137

Smile.io

JANUARY 4, 2024

What is onsite marketing Onsite marketing examples What is onsite marketing? Onsite marketing is an ecommerce marketing strategy that involves engaging and converting website visitors through targeted campaigns tailored to their behavior and data. Share targeted messages with specific visitor groups (e.g.

X-cart 67

X-cart eCommerce Marketing Live Chat 67

Omnisend

MAY 2, 2023

Omnisend If you’re in the Ecommerce space, look no further — Omnisend is the perfect solution for you. The platform is crafted specifically for Ecommerce marketers looking to send out beautiful campaigns that convert. You can also create endless segment grouping using examples available on their website.

Subscription 88

Subscription Recommendation Demo Live Chat 88

Omnisend

MAY 2, 2023

Omnisend If you’re in the Ecommerce space, look no further — Omnisend is the perfect solution for you. The platform is crafted specifically for Ecommerce marketers looking to send out beautiful campaigns that convert. You can also create endless segment grouping using examples available on their website.

Subscription 88

Subscription Recommendation Demo Live Chat 88

Omnisend

SEPTEMBER 10, 2021

is interested in their product or service, and what these groups of people have affinities towards to speak to them more efficiently.?. Understanding how to work well with your team and with your own expectations is vital for any ecommerce marketer. Learning From and Adapting To Common Mistakes Marketers Make.

eCommerce 148

eCommerce Merchant Services Definition eCommerce Marketing 148

Omnisend

APRIL 25, 2021

As an ecommerce marketer, you can’t always rely on customers like Sue to keep your online store top of mind. Scroll past the details of the product you’re eyeing and you’ll most likely find one or more related recommendations. Exploit the benefits of a powerful marketing platform that collects data and incorporates automation.

Shipping Costs 78

Shipping Costs Retail Recommendation Gifts 78

Inflow Insights

MAY 3, 2019

Who We Are: At Inflow, we work with dozens of eCommerce companies to increase traffic, conversions, and sales. The first step is choosing your goal or objective such as: Sales If you are first starting out, we’d recommend choosing this goal. Set Up Your Ad and Product Groups. Creating Your Google Shopping Campaign.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

Ecommerce Platforms

JANUARY 17, 2023

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. Canada has several benefits as an ecommerce hub. However, there are several companies that have managed to reinvent necessities.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

JANUARY 17, 2023

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. . Canada has several benefits as an ecommerce hub. You can select a self-hosted or hosted ecommerce platform. Segmentation and groups.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online. Social Commerce. trillion – that's a lot of dough!

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Omnisend

NOVEMBER 11, 2022

Best used for: Email list management Email automation and campaign management Increasing sales through email marketing. Pricing: Free plan : Free up to 500 emails per month Email marketing plan : $45 a month Email and SMS marketing : $60 a month. Wix Groups by Wix. Pricing : Wix Groups is a free app. per month.

Social Media 97

Social Media Payments Shipping Costs Payment Services 97

Inflow Insights

NOVEMBER 6, 2018

In this post, we’ll explain the risks and costs of massive redesigns, along with our recommendation for how to proceed. These three reasons are why most of the time , we don’t recommend starting over. Run user testing and focus groups on the existing site to see what users like and don’t like. Not necessarily.

eCommerce 130

eCommerce Recommendation Improvements Other 130

Omnisend

FEBRUARY 8, 2021

For most nimble ecommerce marketing teams, personalized retention marketing might seem like something ‘we’re gonna take care of tomorrow’ We all realize its value, but there’s only so much you can do with a lean team on a daily basis. Add personalized product recommendations – customers are 2.6x

Customer Retention 97

Customer Retention Improvements Customer Channel 97

Inflow Insights

JANUARY 22, 2020

Note : Our eCommerce SEO experts can perform effective keyword research like this for your online store to make profitable recommendations. Why Does Our Approach to eCommerce Keyword Research Work? For example, many keyword research guides recommend using Google’s Keyword Planner to find keywords. Penguin Update.

eCommerce 189

eCommerce SEO Article Recommendation 189

Optimizely

AUGUST 14, 2018

From there, you’ll know how to create and market products that will not only create a great customer experience, but also turn them into brand evangelists for life. . Why should you care about psychology if you’re in the world of ecommerce marketing? Understanding customer psychology. Act on the psychology. The WWDC keynote?

Customer Loyalty 268

Customer Loyalty Customer Social Media Events 268

BigCommerce

AUGUST 29, 2017

People trust what influencers say and which products and brands they recommend. Let’s not forget that it’s the influencers who have cracked the code for developing a strong audience connection –– they know what works with this select group of people better than you do. The Outloud Group’s Kay-Anne Reed contributed to this post.

Marketing 417

Marketing Customer BigCommerce Other 417

Omnisend

OCTOBER 31, 2023

Omnisend review Omnisend is a popular, advanced email and SMS marketing platform with powerful automation and email personalization capabilities tailored for ecommerce businesses. For example, content blocks for product recommendations, dynamic discount codes, custom images, etc. How users rate TinyEmail TinyEmail is rated 4.8/5

Shipping Costs 88

Shipping Costs WooCommerce Shopify eCommerce Platforms 88

ecomdash

JULY 31, 2019

Create or Join Group Boards . Utilizing group boards is another way you can reach new audiences on Pinterest. Group boards are a way to collaborate with other Pinterest members, and anyone can contribute to a shared board. Pinterest recommends pinning at least once a day during those hours. . Pin Constantly .

SEO 82

SEO Social Media Other Recommendation 82

Inflow Insights

DECEMBER 14, 2021

As an eCommerce marketing agency, we’ve experimented with countless Google Shopping strategies and tactics to identify the winning one for online businesses. This first tier can be great for mining new keywords or product groups at a cheap cost. It’s also important to continually optimize product groups in our product data feed.

PPC 103

PPC Apparel eCommerce Merchant Services 103

BigCommerce

JUNE 6, 2017

Lumping all these customers into one group is a big mistake. Next, group website URLs into different Buyer Segments. In the example below, the Decision segment visitors are broken down into 3 groups: 0 – 30 days. For an easier understanding, check out the “Visualize” column: Retargeting Matrix Example via SCUBE Marketing.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Ecommerce Platforms

APRIL 29, 2020

The On Page SEO Checker tool gives users recommendations to help them take advantage of SERP Features. Across categories or markets, SERP Features aren’t born equal. SERP Features enjoy different traffic volumes for different e-commerce markets. This study focused on e-commerce stores in Italy only.

eCommerce 104

eCommerce Beauty and Health Electronics Fashion 104

Omnisend

MAY 25, 2021

Targeting is a key to great ecommerce marketing, and keeping your messages relevant to your customer will mean they’re more effective. Each of them with the potential to work in vastly different ways within marketing strategies—each with their pros and cons. The customer is segmented into marketing geared towards families.

Customer 78

Customer Merchant Services eCommerce Jewelry 78

Ecommerce Platforms

NOVEMBER 15, 2017

While there is a lot of advice on how to market to users using Facebook's brilliant ad platform, many marketers are still to tap into Instagram's highly active community. And even better- turns out the course is geared towards ecommerce marketers. Almost half of the users on Instagram also use it for product discovery.

eCommerce Platforms 123

eCommerce Platforms Games eCommerce eCommerce Marketing 123

Klaviyo

MAY 12, 2017

While regular list cleaning is recommended every 90 days, deciding how long you want to wait for someone to be considered inactive is up to you. Most ecommerce marketers would use opening an email as the action. The most important aspect of this type of retargeting is deciding what an inactive subscriber looks like.

Subscription 78

Subscription Fashion eCommerce Marketing Recommendation 78

Ecommerce Platforms

NOVEMBER 15, 2017

While there is a lot of advice on how to market to users using Facebook's brilliant ad platform, many marketers are still to tap into Instagram's highly active community. And even better- turns out the course is geared towards ecommerce marketers. Almost half of the users on Instagram also use it for product discovery.

eCommerce Platforms 112

eCommerce Platforms Games eCommerce eCommerce Marketing 112

Inflow Insights

AUGUST 30, 2021

Whether you’re using automated or manual tools, you should be experienced in digital eCommerce marketing and have a deep understanding of business analytics to accurately interpret the data and spot any outlying trends. There are plenty of basic and customizable SEO forecasting tools available to search engine optimization marketers.

SEO 151

SEO eCommerce Information Recommendation 151

BigCommerce

JULY 11, 2017

In terms of your keywords, for example, a less proven company may have to start out targeting smaller, more specific groups of people, in order to build some trust. SEO is essential for driving people to your site, but there is no better marketing tool than social proof, including word-of-mouth and the people you’ve worked with before.

SEO 416

SEO B2B Shipping Costs B2C 416

SellBrite

JANUARY 22, 2020

This enables brands to reach their target audience in an organic, meaningful way; today, influencer marketing is a $1.7 Consumers seek product recommendations from influencers nearly as often as they do from friends, according to one study that also found that 49% of consumers look to influencers when making product decisions.

Beauty and Health 105

Beauty and Health Social Media Recommendation Consumer 105