Mon.Dec 05, 2022

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How This Nursery Increased Revenue 140% With HubSpot Email Marketing

Groove

Background. Groove Commerce initially partnered with Caragh Nursery to migrate them to HubSpot Service Hub & Marketing Hub. Following this successful project, Caragh Nursery realized the need for an ongoing eCommerce partnership with our agency – a team who understood their challenges and had the experience to overcome them. Wanting to take their marketing efforts to the next level using HubSpot, our team knew it was time for Caragh Nursery to add email marketing to their toolbox.

Marketing 370
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Three Competitive-Strategy Actions To Take In 2023

Forrester eCommerce

As the holiday season approaches, my thoughts often turn to friends, family, food, and … presents! And buying those presents often brings me to thoughts of COMPETITION. Should I buy the latest and greatest gadget, or should I get the one that can be returned when I make the wrong choice? Yes, every company out […].

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Bloomberg: Party City Reaches Out to Creditors for More Liquidity

Retail TouchPoints

Party City is reportedly renewing talks with creditors to acquire liquidity with help from existing advisers, people familiar with the situation told Bloomberg. The retailer had about $121.5 million of liquidity available at the end of Q3 2022, including about $92 million of availability under asset-based credit lines, against nearly $1.8 billion in debt.

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434: The Sneaky Tricks Pro YouTubers Use To Grow Their Channel With Zach Mitchem

My Wife Quit Her Job

Today I have my friend Zach Mitchem on the show. Zach runs a YouTube consultancy called We Are Video Makers and manages the YouTube channels for many famous creators with millions of subscribers. As you guys probably know, I recently hit 100K subs on YouTube and it took me about 2.5 years to get there. But since then, Zach has been helping me with my channel and I have grown about 50k more subs in a span of just 2.5 months.

Channel 247
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Avatar Fashions Inspire New F21 Collection

Retail TouchPoints

Forever 21 is celebrating its one year “meta-versary” with the launch of a metaverse-inspired, real-world fashion collection. The F21 Metaverse Collection features hoodies and T-shirts designed with elements from the brand’s virtual offerings and is now available in-stores and online. The collection also includes a real-life version of the fan-favorite Forever Beanie, which was the No. 1 selling avatar item in Forever 21 Shop City on Roblox.

Fashion 243
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The State Of CDP In APAC

Forrester eCommerce

Following the previously published report covering key CDP vendors in Asia Pacific (APAC), I interviewed 10 CDP customers in the region, and published a new report The State Of Customer Data Platforms In Asia Pacific. Here are the key findings of the state of CDP in APAC: CDP Popularity In APAC Varies By Type, Geography, […].

More Trending

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How to Overcome Writer’s Block with Ubersuggest

Kissmetrics

You’re staring at your screen. Your screen’s staring back at you. Only one of you can win this writer’s block contest (and believe me—I’m rooting for you). You’re not the only one who experiences writer’s block. In the blogosphere, 70 million posts are published monthly on WordPress alone. Their authors all likely hit a wall somewhere in their content creation process.

Mobile 152
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BelliWelli’s New Package Design Proves the Wisdom of Crowds

Retail TouchPoints

The BelliWelli wellness brand of wholesome snack bars was founded within a community of people who suffer from digestive issues, a group cultivated by the brand’s Co-founder, CEO and IBS sufferer Katie Wilson. As the digitally native company expanded to the national retail stage with its new partner Sprouts in October 2022, the brand also transformed its packaging by looking for design inspiration from its experts — the BelliWelli community. .

Channel 224
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Meet the New EMEA Cyber Security Analyst

Forrester eCommerce

Meet Tope Olufon, the new analyst covering cyber security in EMEA.

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Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

With proper planning and the right partners, the Japanese digital marketplace is a prime one to enter: projected at $144 billion dollars, Japan is the fourth largest ecommerce marketplace, growing at an almost 15% annual growth rate. It boasts an internet penetration rate of 93%. Growth markets include food, personal care, fashion, beauty products, toys, electronics and furniture amongst many other categories.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Is Amazon done disrupting retail?

RetailDive

The e-commerce giant is looking past the industry to expand its reach, and rivals have figured out ways to compete.

eCommerce 140
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The Power of Star Ratings and Customer Reviews

Digital Doughnut

There’s a reason why star ratings and customer reviews are increasingly visible in advertising campaigns. This kind of social proof continues to help build trust and increase propensity to purchase, according to pioneering consumer research by Digital Doughnut sister company London Research.

Customer 105
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VF Corp. CEO departs unexpectedly

RetailDive

The conglomerate is seeking a replacement for Steve Rendle, who was chief executive for nearly six years and at the company for nearly 25.

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BFCM 2022: Email, SMS, and push message statistics & trends

Omnisend

Reading Time: 11 minutes. Each year, the holiday shopping season seems to start earlier, which is nothing new to marketers. This year, however, with high inflation causing uncertainty around consumer spending, ecommerce brands were pressed to capture sales early for fear that consumers would pull back on purchasing. Another challenge for brands was maximizing profits amid fluctuating paid marketing costs and performance on channels such as social media and paid search.

Channel 78
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Top 10 eCommerce Conferences You Should Attend in 2023

Algopix

The digital world of eCommerce is ever changing, making it essential for business owners to stay up to date with the latest trends and strategies. Attending an eCommerce conference is one of the best ways to stay informed and network with other professionals in the field. . Here are the top 10 eCommerce conferences that you should attend in 2023. 1.

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4 tips to drive more revenue on Pinterest

RetailDive

Pinterest users are outspending shoppers on other platforms. Here’s all you need to know. about the platform’s e-commerce features from 2022.

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The Yards, Covent Garden launches first-of-its-kind technology for its Christmas campaign

365 Retail

Longmartin Properties Ltd, a joint venture between Shaftesbury and the Mercers’ Company, has launched its festive activation, 12 Drops of Christmas at The Yards, Covent Garden , using pioneering geo-located technology for the first time in a UK retail setting. Cementing Longmartin Properties as a landlord with a difference, this latest activation accentuates their continual investment into The Yards and innovative approach, as well as their active management style with continual tenant engagemen

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LVMH, Glossier latest to sign charter to end racial bias in retail

RetailDive

Now 42 retailers and brands have joined the Open to All initiative, which combats discrimination in shopping and at work in the industry.

Retail 97
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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Cheaper gas and chicken wings are seen as signs of easing inflation

RetailWire

Gas prices have been plummeting and chicken wings no longer cost an arm and a leg. Americans are starting to see signs that continually rising prices may not be a fait accompli.

Article 52
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3 ways to use AI to drive significant ecommerce profits

RetailDive

Can AI and machine learning boost sales and margins? The answer is absolutely "yes." Find out how.

eCommerce 105
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Rohit Shah: Determined To Bring Hemp Revolution To India

Ecommerce Guru

Rohit Shah, Co-Founder and CEO of Hemp Horizons, is passionate about the extraordinary health benefits of Hemp and insists that present-day Indians should benefit from Hemp. Before founding Health Horizons, Rohit, an architectural engineer from Drexel University in the US, worked as a project manager for a real estate developer in the country. He built residential and commercial properties in Philadelphia as a project manager.

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Merry and Bright: A look at 2022 holiday merchandising

RetailDive

’Tis the season to evoke cheer while attempting to drive up sales.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio

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What Makes Amazon The Top Ecommerce Platform?

Ecommerce Guru

A successful ecommerce business is the one that concentrates on providing for the specific demands and interests of their users. The top ecommerce platform has undergone an exponential transformation in recent years. In the past few years, the ecommerce industry has experienced tremendous expansion, and more firms are turning to the internet to reach their target markets with their goods and services.

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New Balance unites Snap’s AR, voice tech to offer gifting advice

RetailDive

The gifting concierge lens lets users verbally answer questions about gift recipients and watch an unboxing experience to see recommendations.

Gifts 91
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A Guide To Improving IT Security For Businesses

RetailMinded

As information and sensitive data become increasingly valuable, businesses must push cybersecurity to the forefront of priorities. The growing reliance on online tools coupled with the progressive sophistication of cyberattacks have also heightened potential vulnerabilities. . This post provides tips for improving IT security, helping ensure your business can focus on critical objectives instead of worrying about malicious attacks.

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Amazon Go opens third suburban store in Southern California

RetailDive

The 5,000-square-foot location marks the latest addition in a region where the company operates numerous brick-and-mortar retail stores.

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Retail's Next Frontier: Exploring and Proving the Value of AI

AI is everywhere. It’s in customer service interactions, product recommendations, marketing outreach, and yes, even commerce experiences. But not every use of AI provides the same value to your brand. In this masterclass, experts from Constructor, commercetools, Contentstack, and Orium discuss how AI can complement your composable tech stack and help bring in immediate ROI.

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5 Ways Retail Businesses Benefit From A Merchant Cash Advance

RetailMinded

Retail businesses usually have peak and down seasons. They must thrive by obtaining immediate cash flow support to sustain operational expenses during market fluctuations. Therefore, a merchant cash advance is a very practical funding option for many retail businesses. . What Is A Merchant Cash Advance? A merchant cash advance is a flexible business loan for short-term business funding needs.

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Burlington navigates higher sourcing costs after ‘desirable’ closeout buys

RetailDive

Product sourcing costs grew 13% from the previous quarter as the off-price retailer took advantage of excess supply.

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Delivery services face challenges from Walmart, Kroger and Amazon

RetailWire

Large retailers including Walmart, Kroger and Amazon are shifting a larger percentage of their deliveries to their own in-house operations instead of using third parties such as Instacart, DoorDash and Uber.

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Dick’s Sporting Goods hires EVP of stores

RetailDive

The former Best Buy exec has experience managing human resources and store operations.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.