Mon.Dec 05, 2022

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How to Write Product Descriptions for Your Ecommerce Store

Ecommerce Platforms

Writing product descriptions can seem like doing a puzzle. Between balancing bullet points, your need to show up in the search engines, and optimizing for conversion rate , it’s less like writing than it is assembling various jigsaw pieces together.

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434: The Sneaky Tricks Pro YouTubers Use To Grow Their Channel With Zach Mitchem

My Wife Quit Her Job

Today I have my friend Zach Mitchem on the show. Zach runs a YouTube consultancy called We Are Video Makers and manages the YouTube channels for many famous creators with millions of subscribers. As you guys probably know, I recently hit 100K subs on YouTube and it took me about 2.5

Channel 206
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How This Nursery Increased Revenue 140% With HubSpot Email Marketing

Groove

Background. Groove Commerce initially partnered with Caragh Nursery to migrate them to HubSpot Service Hub & Marketing Hub.

Marketing 124
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SheerID and Bostitch Office, a Goods iQ Brand, Partner to Honor Teachers with 12 Days of Holiday Sweepstakes and Discounts

SheerID

SheerID and Bostitch Office, a Goods iQ Brand, Partner to Honor Teachers with 12 Days of Holiday Sweepstakes and Discounts. 2022 Q4 Blog Customer Acquisition Industry All Military Personalized Offers Press Releases TOFU

Blog 124
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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Join this exclusive conversation with our expert panelists and learn how you can thrive as an e-commerce retailer - even when faced with adverse market challenges. Don't miss out; register today!

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How to Overcome Writer’s Block with Ubersuggest

Kissmetrics

You’re staring at your screen. Your screen’s staring back at you. Only one of you can win this writer’s block contest (and believe me—I’m rooting for you). You’re not the only one who experiences writer’s block. In the blogosphere, 70 million posts are published monthly on WordPress alone.

SEO 160
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Is Amazon done disrupting retail?

Retail Dive

The e-commerce giant is looking past the industry to expand its reach, and rivals have figured out ways to compete

eCommerce 111

More Trending

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Merry and Bright: A look at 2022 holiday merchandising

Retail Dive

’Tis the season to evoke cheer while attempting to drive up sales

Retail 100
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CarParts.com Taps Former Amazon Exec as COO

Retail TouchPoints

Former Amazon Fresh Grocery VP Michael Huffaker has been appointed as Chief Operating Officer of CarParts.com as the ecommerce retailer looks to “continuously stay ahead of the curve.”.

Retail 92
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VF Corp. CEO departs unexpectedly

Retail Dive

The conglomerate is seeking a replacement for Steve Rendle, who was chief executive for nearly six years and at the company for nearly 25

Retail 96
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Avatar Fashions Inspire New F21 Collection

Retail TouchPoints

Forever 21 is celebrating its one year “meta-versary” with the launch of a metaverse-inspired, real-world fashion collection. The F21 Metaverse Collection features hoodies and T-shirts designed with elements from the brand’s virtual offerings and is now available in-stores and online.

Fashion 90
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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Join Jenn VandeZande, Beth Scott, Nikki Grigsby and Levana Wang for this insightful and topical conversation on the modernization of e-commerce tech.

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Dick’s Sporting Goods hires EVP of stores

Retail Dive

The former Best Buy exec has experience managing human resources and store operations

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BelliWelli’s New Package Design Proves the Wisdom of Crowds

Retail TouchPoints

The BelliWelli wellness brand of wholesome snack bars was founded within a community of people who suffer from digestive issues, a group cultivated by the brand’s Co-founder, CEO and IBS sufferer Katie Wilson.

Retail 90
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3 ways to use AI to drive significant ecommerce profits

Retail Dive

Can AI and machine learning boost sales and margins? The answer is absolutely "yes." " Find out how

Retail 87
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Three Competitive-Strategy Actions To Take In 2023

Forrester Digital Transformation

As the holiday season approaches, my thoughts often turn to friends, family, food, and … presents! And buying those presents often brings me to thoughts of COMPETITION. Should I buy the latest and greatest gadget, or should I get the one that can be returned when I make the wrong choice?

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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LVMH, Glossier latest to sign charter to end racial bias in retail

Retail Dive

Now 42 retailers and brands have joined the Open to All initiative, which combats discrimination in shopping and at work in the industry

Retail 85
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How to Present Accurate Inventory on the Storefront 

Kibo

Imagine you’re shopping online for a dress for a wedding you’re attending this weekend. Because it’s last minute, you need to find something that you can pick up the same day. You find the perfect dress, and the product page says there are two left in your size at the nearest store.

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4 tips to drive more revenue on Pinterest

Retail Dive

Pinterest users are outspending shoppers on other platforms. Here’s all you need to know. about the platform’s e-commerce features from 2022

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Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

With proper planning and the right partners, the Japanese digital marketplace is a prime one to enter: projected at $144 billion dollars, Japan is the fourth largest ecommerce marketplace, growing at an almost 15% annual growth rate. It boasts an internet penetration rate of 93%.

Leisure 62
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

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Burlington navigates higher sourcing costs after ‘desirable’ closeout buys

Retail Dive

Product sourcing costs grew 13% from the previous quarter as the off-price retailer took advantage of excess supply

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The Power of Star Ratings and Customer Reviews

Digital Doughnut

There’s a reason why star ratings and customer reviews are increasingly visible in advertising campaigns. This kind of social proof continues to help build trust and increase propensity to purchase, according to pioneering consumer research by Digital Doughnut sister company London Research.

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New Balance unites Snap’s AR, voice tech to offer gifting advice

Retail Dive

The gifting concierge lens lets users verbally answer questions about gift recipients and watch an unboxing experience to see recommendations

Gifts 80
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BFCM 2022: Email, SMS, and push message statistics & trends

Omnisend

Reading Time: 11 minutes. Each year, the holiday shopping season seems to start earlier, which is nothing new to marketers.

Channel 78
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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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Amazon Go opens third suburban store in Southern California

Retail Dive

The 5,000-square-foot location marks the latest addition in a region where the company operates numerous brick-and-mortar retail stores

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Top 10 eCommerce Conferences You Should Attend in 2023

Algopix

The digital world of eCommerce is ever changing, making it essential for business owners to stay up to date with the latest trends and strategies. Attending an eCommerce conference is one of the best ways to stay informed and network with other professionals in the field. .

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WHSmith swipes Neiman Marcus CFO

Retail Dive

Kevin Gotthard pivots to the convenience store space after a little over a decade at luxury retail brands Neiman Marcus and Ralph Lauren

Retail 60
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Rohit Shah: Determined To Bring Hemp Revolution To India

Ecommerce Guru

Rohit Shah, Co-Founder and CEO of Hemp Horizons, is passionate about the extraordinary health benefits of Hemp and insists that present-day Indians should benefit from Hemp.

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The Headless (CMS & Search) eCommerce Hunt

Speaker: Jonathan Meyer & Jonathan Read

Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds. Connect with Hawksearch’s Jonathan Meyer, joined by Sitefinity’s Jonathan Read, where the pair will define Headless CMS, the benefits it offers, and outline its eCommerce potential,

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A Guide To Improving IT Security For Businesses

Retail Minded

As information and sensitive data become increasingly valuable, businesses must push cybersecurity to the forefront of priorities. The growing reliance on online tools coupled with the progressive sophistication of cyberattacks have also heightened potential vulnerabilities. .

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What Makes Amazon The Top Ecommerce Platform?

Ecommerce Guru

A successful ecommerce business is the one that concentrates on providing for the specific demands and interests of their users. The top ecommerce platform has undergone an exponential transformation in recent years.

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5 Ways Retail Businesses Benefit From A Merchant Cash Advance

Retail Minded

Retail businesses usually have peak and down seasons. They must thrive by obtaining immediate cash flow support to sustain operational expenses during market fluctuations. Therefore, a merchant cash advance is a very practical funding option for many retail businesses. .

Banking 52
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Arjun Vaidya – A D2C Founder & Investor, Introducing Ayurveda To 21st Century

Ecommerce Guru

Perhaps compared to prior generations, this generation may be less familiar with Ayurveda. But we can all agree that we have at least once in our lives heard the name Dr. Vaidya because of Mr. Arjun Vaidya. That is because of the business success of the brand’s family heir: Dr. Vaidya.

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The Marketer's Guide to Surviving Black Friday & Cyber Monday

Speaker: Jonathan Meyer, Danielle Erwin, Jeremey LaDuque, Nathan Hedley & Nils De Moor

To help eCommerce merchants set themselves up for success, Bridgeline's leading eCommerce, SEO, and marketing experts are coming in an all-star roundtable to discuss Black Friday and Cyber Monday 2023. As a group, they will showcase the checklist for how to prepare your eCommerce site, how to identify the latest online shopping trends, and how to seize new revenue-generating opportunities.