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SEO & Content Marketing for the Beauty Industry

ROI Revolution

The beauty industry has become highly competitive as new brands enter the space, especially in the age of convenient online shopping and social media influencers. By implementing search engine optimization (SEO) techniques, you can grow your online presence and help your business flourish.

SEO 78
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Which Social Media Sites Really Matter and Why

Kissmetrics

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

Mobile is a big part of that and so are social media and video. Tighten Up Your SEO. The first thing you need to do is analyze your current SEO situation. I have an SEO Analyzer tool on my website because I understand how important this is. Of course, mine is just one of many SEO tools. Don’t get me wrong.

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Examples of Sites with Great Content & What You Can Learn From Them

Kissmetrics

Because people engage more with sites with great content, they spend more time on the website, which improves your SEO. As a result, you can no longer get away with following specific sneaky techniques to game the SEO system or trick people into visiting your website. In general, longer written content ranks better for SEO.

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19 Strategies That’ll Help You Become an Influencer

Kissmetrics

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Everyone wants to sit at home on their couch and connect with influencers on social media. You can follow her social accounts to see which events she attends.

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SEO 2018: Will This be the Year of the Story Brand?

Kissmetrics

Without getting into specifics about “hyper-local” and “geo-social” (hot new buzzwords for 2018), my research and discussions centered on common themes around the Story Brand: Create a story around your brand, and stay consistent with that. It has also shaped what SEO is today. Look at Houzz.com… Where did they come from?!?!

SEO 195
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The Definitive Guide to Online Reputation Management

Kissmetrics

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? There are a lot of misconceptions about online reputation management.