Retail TouchPoints

DECEMBER 27, 2023

Global lifestyle brand Miniso has capitalized on this trend by partnering with some of the most popular IP owners to expand its blind box offering and encourage shoppers to #UnboxMagicalMoments on social media. Indonesia: Miniso opened its first dedicated blind box store on December 21 at the Kota Kasablanka mall in Jakarta.

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Social Media Games Events Marketing 221

Canadian Special Events

APRIL 17, 2024

This post is sponsored by Evergreen Brick Works In the dynamic world of event planning, audiovisual (AV) production has become synonymous with creating memorable experiences. Audio-visual elements, from elaborate sound systems to dazzling light shows, can contribute significantly to an event’s carbon footprint.

Events 52

Events Travel Technology Social Media 52

365 Retail

MARCH 15, 2024

It is more common among kids between 13 and 18 years old when exposed to social media. Consequently, we have a solution for you: online gaming. Expert psychologists often suggest their clients engage in online gaming. Moreover, in the next part, we will discuss some of the mental health benefits of playing online games.

Games 52

Games Social Media Improvements Events 52

Retail TouchPoints

JULY 6, 2023

It will feature playful desserts, trendy bubble teas, gaming stations a retail section and unique interactive activities for the whole family. The original mobile game now has 5 billion downloads, more than 25 million followers on social media and 96% brand awareness. ”

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Retail Games Social Media Mobile 232

Korona

JANUARY 6, 2023

The world of social media has allowed even the smallest businesses to proliferate in a highly-competitive eCommerce industry. Effectively marketing their products in the social media landscape can result in enough increase in sales and profits to transform a business. The Impact of Social Media Marketing on Brands.

Social Media 52

Social Media eCommerce Marketing POS 52

Kissmetrics

JUNE 5, 2014

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

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Social Media B2C Channel SEO 190

Retail TouchPoints

FEBRUARY 9, 2021

Alicia Esposito, Director, Content + New Media : Super Bowl ads tend to fall into two main “teams” (pun intended): Those that are poignant, inspirational and speak to current events; and those that tickle our funny bones and tap into our insatiable appetites for nostalgia.

Games 147

Games Workshop Social Media Gifts 147

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. The U-shaped attribution model, for example, arbitrarily gives the most weight to the first and last touch points, while the intermediate events always receive less weight.

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Multi-channel Games Retail Social Media 291

Retail TouchPoints

MAY 12, 2022

Hackl — popularly known as the “godmother of the metaverse” — kicked off the two-day event with a broad-ranging talk about what the metaverse and Web3 are (spoiler: while they are connected they are not the same), and what the implications are for the world of retail in her keynote session in Chicago. Gaming is the On-Ramp to the Metaverse.

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Games Retail Social Media Definition 318

Retail TouchPoints

OCTOBER 14, 2022

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines for more than just new platform updates. Earlier in the week, Axios reported that TikTok is beginning the process of building out its own U.S.-based

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Retail TouchPoints

NOVEMBER 1, 2022

But the focus in these last few months of 2022 will go well beyond the holidays, because for the first time ever the FIFA World Cup is taking place in November and December (the event is typically held in the summer). 5, 2022, will debut two outfits and alternate styles as well as in-game cosmetics. New Ralph Lauren logo for Fortnite.

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Retail TouchPoints

MAY 12, 2022

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. Elevate your content.

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Marketing Social Media Games Small Business Retail 331

Kissmetrics

MAY 4, 2021

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Everyone wants to sit at home on their couch and connect with influencers on social media. You can follow her social accounts to see which events she attends.

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Social Media Blog Channel Events 334

Retail TouchPoints

FEBRUARY 15, 2024

The Home Court pop-up will feature a series of experiences and events, including an interactive LED half-court, daily basketball clinics, sneaker trialing, customization stations, exclusive product releases, athlete appearances and more. 19 launch on Prime Video. JD Sports and Jordan Brand Create Co-Branded Pop-Up Store On Feb. With our U.S.

Events 232

Events Social Media Apparel Games 232

Retail TouchPoints

MARCH 5, 2024

We were the only brand to partner with them at their event Saturday night going into the Super Bowl, so players could come through the True Religion locker room, which featured campaign imagery, products and styling suites, so we could dress them. We really wanted to sit at the intersection of an incredibly important cultural moment.

Fashion 239

Fashion Travel Multi-channel Games 239

Kissmetrics

MAY 27, 2021

For many, the Memorial Day weekend also marks the start of summer and a chance to grab a deal in the annual holiday shopping event. The shopping event is no longer the preserve of brick-and-mortar stores. Smaller brands often stick to social media. I recommend combining the two via a paid ad campaign on social media.

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Social Media eCommerce Events Recommendation 267

Canadian Special Events

FEBRUARY 9, 2023

Brampton, ON Apply here Event Manager IG Wealth Management, Toronto, ON Apply here Event Manager SharpLight Technologies, Concord, ON Apply here Event Manager – Toronto Burstyn Inc., Toronto, ON Apply here Events Manager Moxies, Vancouver, BC Apply here Events Manager Syntax Systems Ltd.,

Events 52

Events Food and Beverages Management Social Media 52

lateshipment

SEPTEMBER 12, 2023

The word spread, and now it’s the biggest shopping event before the holidays. Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period.

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Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

SEPTEMBER 21, 2022

Examples already include the virtual world Decentraland, as well as the gaming metaverses Sandbox and Roblox. In addition, you’ll see NFTs grant fans access to live events — and reward customers for attending events. Instead, they’ll use sites and their own branded marketplaces or wallets to reach consumers.

Consumer 199

Consumer Marketing Games Social Media 199

Kissmetrics

DECEMBER 1, 2020

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. People use live streaming to create a deeper connection with your brand, and through your social media presence, it’s likely you already have a platform to leverage it.

Social Media 337

Social Media Marketing Events Other 337

Retail TouchPoints

SEPTEMBER 16, 2022

The day-long event hit on various hot topics closely linked to these digitally native consumers, including authenticity, sustainability, mental health and wellness. Social media sites and apps have never had the novelty older generations experience because they’ve always been available to them. Access to Community.

Social Media 323

Social Media Retail Games Consumer 323

Retail TouchPoints

NOVEMBER 21, 2023

The collaboration will engage fans throughout the NBA season, including at marquee events like the NBA All-Star Game, and Foot Locker will receive media exposure across platforms including on-court virtual signage and on NBA social channels. unlocking a multitude of brand-building benefits for the struggling retailer.

Marketing 240

Marketing Events Games Channel 240

Retail TouchPoints

AUGUST 30, 2023

More than half of brands show user-generated content from social media. Using personalization to ensure customers have a unique experience — whether on social media or not — will continue to engage customers and remove friction. Tip 7: Focus on delivery: Fast delivery is still a priority and 79% offer free shipping.

Shipping Costs 226

Shipping Costs Improvements Live Chat Retail 226

Kissmetrics

JUNE 21, 2021

Even worse, they go on social media and detail their poor experience for an even wider audience to see. It gives incentives like merchandise and monthly exclusive events and makes it easy for their existing readers to spread the word. Each social media platform offers paid advertising. Set a Goal and Budget.

Social Media 285

Social Media Reference Recommendation Books 285

Retail TouchPoints

NOVEMBER 23, 2021

While live shopping events can hold their own as major independent campaigns, they also are a perfect complement to existing festivals. Live Shopping Turns Events into Community-Building Opportunities. The heart of live shopping is the community that comes together around the event.

Events 282

Events Home Shopping Social Media Gifts 282

Kissmetrics

DECEMBER 8, 2021

As a result, you can no longer get away with following specific sneaky techniques to game the SEO system or trick people into visiting your website. Get ahead of the game and write articles exploring and expounding on trends to set your brand up as the expert. In fact, they have set themselves up as an expert to turn to for news.

Social Media 285

Social Media SEO Blog Clothing 285

Retail TouchPoints

JUNE 13, 2022

PUMA is letting fans experience what it’s like to be one of its athlete ambassadors with a new gaming experience in Roblox called “ PUMA and the Land of Games.” The Gap Teen Club Roblox boutique features a series of games and experiences as well as digital replicas of the current Gap Teen collection. Tommy Hilfiger.

Games 326

Games Fashion Arts Jewelry 326

Wiser

NOVEMBER 13, 2023

When implemented strategically, employee advocacy can be a game-changer in the retail industry. This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire.

Social Media 148

Social Media Retail Events Recommendation 148

365 Retail

OCTOBER 2, 2023

Intriguingly, the study found that watching live sports events is more popular with older fans than Gen Zs and millennials. This includes using social media, playing fantasy games, watching more than one game on different devices and wagering on a game or event.

Social Media 52

Social Media Games Events Technology 52

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Even though I’ve been in the game for a long time, I still perform fresh keyword research several times a week. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr. billion which is a 25.5 Don’t get me wrong.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

lateshipment

DECEMBER 11, 2020

They will choose to shop online and will use social media websites to discover gift ideas. All you need to do is to increase your brand visibility and build an effective social commerce campaign. Let’s talk about social commerce in more detail. What is Social Commerce? Let’s take a look at the best examples.

Social Media 246

Social Media eCommerce Gifts Article 246

Kissmetrics

OCTOBER 14, 2021

Then use social media platforms like Instagram. Then use social media platforms like Twitter and LinkedIn. Then use social media platforms like Facebook. Ad campaign fees can be higher during the holiday season , so it’s best to up your marketing game early on. Start Early to Benefit More.

eCommerce 271

eCommerce Social Media Shipping Costs Reference 271

Retail TouchPoints

JANUARY 19, 2023

While social media and video-sharing platforms are dominating the space, our research found that each livestreaming channel gains a different age group of online users,” Arakov said in an interview with Retail TouchPoints. This will help when tailoring future events to be most effective.” Who is our target consumer?”

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Social Media X-cart Consumer Events 278

Retail TouchPoints

SEPTEMBER 29, 2021

This week, the social media platform introduced a sweeping set of new tools and advertising products — including product links , live shopping and even a full-service commerce solution — all aimed at expanding TikTok’s reach from culture and creation into commerce. “The billion views and counting.

Social Media 302

Social Media BigCommerce Events eCommerce 302

Retail TouchPoints

OCTOBER 24, 2023

Retail TouchPoints was onsite all four days and now we’re bringing you some of the top takeaways shared by some by leading marketing and advertising executives at the event. Failure is Often a Necessity One resounding theme across the entire event was the inevitability of failure. Image courtesy Bit.ly

Food and Beverages 261

Food and Beverages Workshop Games Consumer 261

Retail TouchPoints

APRIL 9, 2024

Advertisers already have a healthy appetite for games advertising: IAB’s latest study on games advertising found that 40% of advertisers plan to boost spending in this area over the coming year, making it the third-most popular channel for increased investment, after social media ( 47% ) and digital video ( 40% ).

Games 261

Games Customer Consumer Fashion 261

Retail TouchPoints

AUGUST 25, 2023

What events are pushing people into stores? If D2C changed the retail game for the last decade, I am excited to see what D2R will do for the next one. Vatere was also previously the CEO of Playhaven, the mobile gaming platform with over 250 million monthly active users. How can we better optimize marketing budgets?

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Retail Social Media Consumer Channel 241