Kissmetrics

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What Are VTubers? What Do VTubers Do?

Games 231

Games Social Media Channel Marketing 231

Retail TouchPoints

FEBRUARY 29, 2024

The limited-time collection, priced from $59 to $250 , includes dresses, separates and fashion suits with clever details that allow for dramatic quick changes to the looks. This is a make it count moment they will remember forever and we’re eager to see how they express their unique style and personality through their fashion choices.”

Fashion 253

Fashion Department Stores 253

Optimizely

SEPTEMBER 26, 2018

High fashion is a highly competitive space. But Aneesha Rao has fashion buyers down to a science. She’s the Strategy & Digital Marketing Manager for two different high-fashion online retailers: Need Supply and Totokaelo. This combination of tech skills and fashion savvy has served her well. …and much more.

Fashion 321

Fashion Marketing Supplies B2C 321

RetailDive

AUGUST 1, 2023

“The Victoria’s Secret World Tour,” which the company says is part documentary, will have an accompanying shoppable collection.

Fashion 98

Fashion 98

RIS News

MARCH 12, 2024

James Reid, chief innovation officer at AllSaints, discusses the fashion brand’s approach to personalizing the customer journey and blending the lines between brick-and-mortar and digital experiences.

Fashion 88

Fashion Customer 88

Retail TouchPoints

FEBRUARY 8, 2024

Throughout the next 12 months, members of The Collab will participate in Claire’s branding in multiple ways, including styling photo and video shoots, creating content, hosting events and sharing their personal stories to motivate others to do the same.

Magazine 276

Magazine Fashion Accessories Events 276

RetailDive

SEPTEMBER 11, 2020

Livestreams, apparel reveals and instructional videos by brands and creators arrive as TikTok works to make its app a fashion hub for young consumers.

Fashion 104

Fashion Apparel Consumer 104

Groove

APRIL 10, 2024

Uppercase Magazine The Shopify store for Uppercase Magazine features engaging videos, colorful images, and messages directly from the publisher's founder. Colorful images cover the homepage, and an attention-getting video is just below the fold. Suta Suta is a fashion house founded by two sisters who live in Mumbai, India.

Shopify 195

Shopify eCommerce Magazine Fashion 195

Retail TouchPoints

SEPTEMBER 18, 2023

The Tour is a fashion event, film and celebration providing a peek into the artistic process and personal stories of the VS20 from the cities of Bogota, Colombia; Lagos, Nigeria; London; and Tokyo. Chopra Jonas will be an ambassador to The Fund partner organizations, serving as a mentor and advocate for women artists and entrepreneurs.

Arts 243

Arts Fashion Events Retail 243

Retail TouchPoints

JUNE 28, 2023

Visitors photograph, video and socially share their Chicago discoveries which, in turn, shines a light on the city’s retail stores, galleries and hospitality industry. Support and empower authentic conversations: Chicago has a challenge with retaining fashion and design talent who struggle with resources, media coverage and public funding.

Arts 278

Arts Retail Fashion Technology 278

RetailMinded

NOVEMBER 8, 2021

To help bring awareness and education, Louann Spirito of SGS joins Reyhle to discuss the importance and implications of sustainable solutions with a core focus on durability and preferred materials selection in the fashion industry by SGS. You can view this quick video here. .

Retail 98

Retail Apparel Fashion 98

Smile.io

JULY 18, 2023

Video marketing is one of the most successful ways to market products. To achieve your desired conversion rate, you have to include video content on your social media platforms and website. One of the best parts about video marketing is that each video type serves a different purpose.

Marketing 75

Marketing Information Outdoor Social Media 75

365 Retail

FEBRUARY 11, 2022

High street bakery chain Greggs is to launch a fashion collection in a first-of-its-kind collaboration with Primark. Both brands revealed the new partnership, which includes a new 130-seat “Tasty by Greggs” cafe in Primark Birmingham opening on February 12, in a video shared across their social media channels.

Fashion 64

Fashion Clothing Social Media Channel 64

Retail TouchPoints

MARCH 6, 2023

Claire’s is celebrating the opening of its next-generation store in Paris with a Fashion Week event on March 6, 2023 that will spotlight the brand’s partnership with fashion designer Nicola Formichetti and V Magazine. Claire’s previewed the Paris store in a video on Instagram.

Magazine 305

Magazine Fashion Department Stores Jewelry 305

Retail TouchPoints

JULY 26, 2022

David’s Bridal has already reached more than 16 million consumers through a new shoppable video campaign on TikTok , created in partnership with its digital agency January Digital and digital advertising platform KERV Interactive. The most engaging content categories were style and fashion , food and beverage , and home and garden.

Food and Beverages 276

Food and Beverages Magazine Accessories Fashion 276

Retail TouchPoints

MAY 19, 2023

The full week of programming will focus on different aspects of the wedding planning process, showcasing content and products across bridal fashion and accessories, décor and favors in order to offer Pinners inspiration for their wedding planning or gifting ideas for guests.

Accessories 262

Accessories Apparel Gifts Fashion 262

Retail TouchPoints

OCTOBER 26, 2023

High-profile talent from the worlds of music, fashion and sports will create a series of holiday content and take over True Religion’s Instagram account each week. Through a photo series and videos, the influencers aim to put a playful twist on traditional holiday content.

Gifts 288

Gifts Accessories Apparel Fashion 288

Retail TouchPoints

JULY 23, 2021

Last year, multiple lockdowns and store closures forced fashion retailers to go online. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . Your homepage opens the door: Fashion is all about aesthetics! billion online with U.S.

Fashion 264

Fashion eCommerce eCommerce Platforms Social Media 264

Retail TouchPoints

AUGUST 1, 2022

Fashion designer Jonathan Koon has teamed up with the retail-focused metaverse world Highstreet to launch a “phygital” experience at Saks Fifth Avenue , Neiman Marcus , Selfridges and a number of other retailers that is designed to “transport shoppers into the metaverse.”. Check out this video to see how it all works.

Department Stores 311

Department Stores Fashion Apparel Consumer 311

Retail TouchPoints

MARCH 31, 2022

PacSun has introduced PACWORLD, an interactive mall inside the Roblox video game, while Forever 21 has signed a lease agreement with Tokens.com for a piece of virtual property that the retailer will use as an NFT storefront. Forever 21’s metaverse storefront opened during the 2022 Metaverse Fashion Week, March 24-27.

Games 246

Games Fashion Social Media Technology 246

Retail TouchPoints

NOVEMBER 2, 2021

The event will feature dozens of celebrities, influencers, fashion designers, chefs, hosts and special pop-in guests including Whoopi Goldberg, Dolly Parton, Tori Spelling and Jennie Garth.

Events 283

Events Social Media Apparel Fashion 283

Retail TouchPoints

JUNE 24, 2022

Online fast fashion retailer SHEIN is hosting the latest in its traveling series of pop-up events at San Francisco’s Embarcadero Center from June 24 to 26, 2022. To take a peek inside the San Francisco pop-up, check out this video from SHEIN on I nstagram.

Events 291

Events Travel Fashion Apparel 291

Retail TouchPoints

MARCH 15, 2023

The retailer also has created an online hub with easy-to-follow repair videos that it will share across its social channels. “We Primark hosted 43 sessions in 2022 covering core basic repair skills — from sewing buttons, zips and mending tears to customization tips. This has never been more important for our customers.

Workshop 249

Workshop Clothing Fashion Channel 249

Retail TouchPoints

SEPTEMBER 14, 2022

As consumers’ viewing behaviors are shifting to short-form video, we are shifting our focus to Reels on Facebook and Instagram,” explained the company in a blog post. consumers consider three minutes or less to be the ideal length for a marketing video. Across TikTok, the average watch time per video is 3.3 In the U.S.,

Social Media 277

Social Media Consumer Fashion Shopify 277

Retail TouchPoints

JUNE 30, 2023

French fashion brand Lacoste is expanding the utility of its UNDW3 NFT collection, first released in June 2022, to include a Web3-based loyalty program that will allow members to earn rewards and co-create, multiple sources report.

Arts 345

Arts Fashion Games Events 345

ROI Revolution

FEBRUARY 8, 2021

For example, if you’re a retailer selling a hot new fashion brand, a sarcastic, humorous approach could be exactly what your target audience wants. The post [Video] 5 Email Marketing Tips to Increase Opens and Clicks appeared first on ROI Revolution. Register now!

Marketing 125

Marketing Webinar Information Fashion 125

Retail TouchPoints

DECEMBER 16, 2022

At the merchant summit, Wish also highlighted its new features from 2022, many of which were implemented under Talwar’s tenure, including: A revamped fashion shopping experience called Wish Fashion ; The shoppable videos feature Wish Clips ; The merchant scoring system, Wish Standards , which aims to improve product and fulfillment quality on the platform, (..)

Shipping Costs 306

Shipping Costs Shipping Fashion Fulfillment 306

Retail TouchPoints

NOVEMBER 29, 2023

Image courtesy Walmart From furniture and holiday décor to the fashion of the entire series cast, almost everything in Add to Heart was sourced from Walmart , giving customers the opportunity to shop more than 330 products throughout the series. 2, with the remainder dropping Dec. 5 and Dec.

Marketing 260

Marketing Social Media Gifts Fashion 260

Retail TouchPoints

NOVEMBER 1, 2021

Google Shopping has teamed up with the fashion and pop culture publication PAPER to create a shoppable digital magazine highlighting the top trends of 2021 based on Google Trends data. Readers can shop the magazine — 21of21: A Shoppable Magazine of the Trends That Defined the Year — directly in Google Shopping.

Magazine 258

Magazine Jewelry Demo Fashion 258

Fastr

DECEMBER 17, 2018

The post Low Budget Videos, High-Quality Marketing appeared first on Zmags. Yes, we know the struggle is real. And we also know that your budget isn’t unlimited. When it comes to sacrificing resources having […].

Marketing 100

Marketing Social Media Fashion Customer Experience 100

Retail TouchPoints

NOVEMBER 1, 2021

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. ET and focusing on a range of topic areas, including food, home, fashion and beauty.

Fashion 264

Fashion Other Retail Social Media 264

Retail TouchPoints

NOVEMBER 27, 2023

Video credit: Touchland When the holiday season hits, it’s always tempting to ramp up the holly and jolly language. Video credit: Touchland Touchland prides itself on testing every platform. Video credit: Touchland Some shoppers are undoubtedly buying a few (or more) items for themselves this holiday season.

Social Media 286

Social Media Gifts Omnichannel Consumer 286

retailnext

OCTOBER 15, 2019

A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing. With video predicted to account for 80 percent of all web traffic by the end of 2019, the significance of this marketing tool for retailers cannot be overstated. Improve Customer Service .

Marketing 59

Marketing Retail Social Media Mobile 59

Retail TouchPoints

FEBRUARY 15, 2024

Reshadi noted that there has been a recent surge in limited-edition product drops across product categories, from cosmetics to fashion, video games and even luxury automobiles. Video Credit: TikTok / Stanley RTP: Are there any specific demographics or consumer personalities that are more susceptible to these influences?

Social Media 256

Social Media Consumer Other Information 256

Retail TouchPoints

SEPTEMBER 22, 2022

To celebrate the platform’s anniversary and solidify its dominance in online luxury, the Luxury Pavilion will host an augmented reality fashion show on Sept. This year, Cartier , Vacheron Constantin and Burberry were among a group of brands that also offered video consultations through one-on-one livestreams with VIP customers.

White Paper 253

White Paper Customer Multi-channel Fashion 253

Retail TouchPoints

SEPTEMBER 8, 2022

8, the day before New York Fashion Week kicks off. The store also includes a video of the evolution of the brand, games and a number of “special surprises.”. Bloomingdale’s has debuted a lineup of designer collaborations, events and digital activations, including a virtual store, to celebrate its 150 th anniversary.

Events 359

Events Fashion Games Marketing 359

Retail TouchPoints

APRIL 28, 2023

That’s why he and his team are making vigorous efforts to discover some of the fashion industry’s most cutting-edge young designers and artists and to bring them into a growing community of collaborators. It’s about being part of a conversation in a really authentic way,” Zihaad said in an interview with Retail TouchPoints.

Social Media 277

Social Media Fashion Mobile Consumer 277