Kissmetrics

MARCH 5, 2021

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. For marketers, Slack apps may improve productivity, efficiency, collaboration, and project management. Marketing is all about metrics. Add-On Slack Apps for Metrics.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. We do believe the metaverse is going to be a game-changer.

White Paper 241

White Paper Customer Multi-channel Fashion 241

Retail TouchPoints

SEPTEMBER 27, 2023

For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried. The ways customers move across channels at different points of the shopping journey.

Social Media 298

Social Media Multi-channel Consumer Comparison Shopping 298

lateshipment

SEPTEMBER 12, 2023

Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

SEPTEMBER 11, 2023

But as homes have become more and more digitized, Best Buy decided it was time to let DIYers know how it could help them up their (smart)home improvement game. True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV). That’s the ‘crawl’ phase.”

Consumer 260

Consumer Multi-channel Electronics Improvements 260

Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). A retail media network is the actual platform that retailers put in place to do this.

Retail 287

Retail Social Media Multi-channel Channel 287

FastSpring

NOVEMBER 18, 2020

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here. What’s at stake for Epic Games and Apple?

Games 124

Games Merchant Services Payment Services Payments 124

Retail TouchPoints

MARCH 24, 2023

The list, which changes nearly every day, now includes everyone from platforms like Shopify ; multi-category merchants like Macy’s , BJ’s Wholesale Club and Lord & Taylor ; category specialists like Best Buy and HelloFresh ; and even commerce intermediaries like Instacart and Uber. Is it their audience? Is it data?

Retail 269

Retail Multi-channel Financial Services Merchant Services 269

RTP blog

AUGUST 23, 2019

A recent report published by Global Data estimates that the BOPIS market will be worth an estimated $10 billion by 2022, and account for an estimated 13.9% That’s all great news, but the question remains: where are all the mid-market guys? BOPIS is happening now, and they need to get in the game. What are they waiting for?

Merchant Services 150

Merchant Services Marketing Retail Shipping Costs 150

Retail TouchPoints

AUGUST 24, 2023

Now it’s here: first launched in the UK and several Asian markets, TikTok Shop was quietly made available in the U.S. If Educational Insights is any indicator, it’s as game-changing as brands hoped it would be. with hit educational toys and games like Sneaky, Snacky Squirrel and Playfoam. in November 2022. and things like that.

Toys 224

Toys Games Merchant Services Fulfillment 224

Retail TouchPoints

MARCH 21, 2023

However, a shifting power dynamic became clear this year, driven by one simple fact — Amazon is no longer the only game in town. Like gamblers, sellers spend an inordinate amount of time studying the game and finding minute ways to eke out an advantage. Without a doubt Amazon has been central to shaping ecommerce as we know it today.

eCommerce 287

eCommerce Fulfillment Shopify Omnichannel 287

365 Retail

FEBRUARY 23, 2022

Scott Logie is Customer Engagement Director at REaD Group and Chair of the Customer Engagement Committee of the DMA (Data & Marketing Association). . The brands who were already offering subscription services for beauty, grooming, food and more prior to the pandemic found themselves ahead of the game when lockdown started.

Subscription 104

Subscription Payment Services Marketing Multi-channel 104

Retail TouchPoints

SEPTEMBER 23, 2022

The idea of bringing in extra cash by selling tech you’ve developed (or acquired) to solve your own business challenges is catching on, with a whole host of other retailers now getting into the “as-a-service” game, including Gap , American Eagle Outfitters , ThredUP and Instacart. But what Amazon is doing now with its sellers is different.

Multi-channel 189

Multi-channel Shipping Costs Payment Services Fulfillment 189

Ecommerce Platforms

APRIL 30, 2020

Are you looking for the best email marketing service for your Shopify store? Or perhaps, you’re looking to take your email marketing to the next level and use automations to get more sales in your online store? In today’s post, we’ll go over the best email marketing providers for Shopify and explore their pros and cons.

Shopify 206

Shopify Marketing Payment Services eCommerce 206

Retail TouchPoints

JULY 8, 2022

In an increasingly competitive marketplace, retailers are now facing the challenge of capturing and maintaining market share and keeping their customers loyal. The good news is that since its global popularization in 2020, Buy Now Pay Later (BNPL) has become a real game-changer for merchants looking to boost their business.

Merchant Services 261

Merchant Services Payment Services Payments Point of Sale 261

ROI Revolution

SEPTEMBER 19, 2023

Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.

Multi-channel 78

Multi-channel Channel Marketing Games 78

BigCommerce

AUGUST 17, 2017

The answer lies in influencer marketing. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. According to a study by Tomoson , influencer marketing yields a $6.50 According to a study by Tomoson , influencer marketing yields a $6.50 2: Are They Engaging?

Marketing 419

Marketing Social Media Blog Clothing 419

Retail TouchPoints

JUNE 29, 2020

The wide adoption of digital channels has dramatically disrupted the way consumers shop, and the recent COVID pandemic has exponentially increased the velocity of that change. On average , large CPG companies have shares in physical stores that are 5%-10% higher than online market shares.

Subscription 289

Subscription Shipping Costs Multi-channel Consumer 289

Algopix

JULY 16, 2023

What is Email Marketing Software for eCommerce In today’s digital landscape, email marketing has emerged as a vital tool for eCommerce businesses to reach and engage with their target audience. Effective email marketing is a game-changer for eCommerce businesses.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Kissmetrics

DECEMBER 3, 2020

In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. Many marketers are in shock. Direct mail is still effective, and using it is a game-changer for any serious marketer. Direct Mail Works Great with a Digital Marketing Strategy. Well, it does.

Social Media 361

Social Media Multi-channel Marketing Electronics 361

Retail TouchPoints

APRIL 20, 2022

Retailers are upping their game to educate and guide consumers online by using live video engagement technology to make the shopping experience as informative, immersive and delightful as in-person shopping. He is passionate about building SaaS enterprise software businesses that deliver exceptional value for customers and stakeholders.

eCommerce 298

eCommerce Jewelry Multi-channel Webinar 298

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. This is the final entry in that series — but, if you want more guidance, you can always request a free proposal from our digital marketing strategists anytime. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

GetElastic

MAY 4, 2022

Composable Commerce Changes the Game. Think of businesses with instances of “multis” – multi brands, multi geographies, multi channels, or multi catalogs. You want to stay ahead of the game with your clients, and composability by design is built for change. If the wheels don’t fall off first).

Multi-channel 78

Multi-channel Payment Services Payments Games 78

Algopix

AUGUST 12, 2023

As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. Expert Insights : Experts, industry leaders, and successful Amazon sellers often host Reputable YouTube channels.

Channel 114

Channel eCommerce Multi-channel Information 114

Retail TouchPoints

JUNE 7, 2023

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. Read part one here , part two here and part three here.

Technology 276

Technology Retail Customer Experience Presentation 276

Kissmetrics

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. They use what they already know and what they learn about your target market to develop high-yield campaigns. Source: Statistica.

PPC 279

PPC Multi-channel Social Media B2C 279

RTP blog

SEPTEMBER 23, 2019

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Gen Z: Shopping And Buying Behavior Generation Z ranges in age from 4 to 22 years old.

Consumer 150

Consumer Multi-channel eCommerce Apparel 150

Omnisend

JUNE 15, 2021

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . However, wrapping your head around customer lifecycle marketing can be tough.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

GetElastic

SEPTEMBER 3, 2019

Its adoption will not only bring high broadband speeds and low latency, but will also enable new innovative services and business models both for mass market and enterprises. . Mass market. For example, customers will be able to buy “low-latency” packages for games or virtual reality (VR) services. Differentiated Connectivity.

Multi-channel 128

Multi-channel Games B2B Mobile 128

ESW

JULY 6, 2023

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. While this was good news for brands that had or could set up ecommerce channels, it may have accelerated and intensified The Amazon Effect.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2020

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans.

Channel 61

Channel Games Payment Services Shipping Costs 61

Retail TouchPoints

AUGUST 11, 2021

Each of them has a specific use during the game — there are ones that will be great for you given where you are in your journey and others that will be an absolute misstep.”. You may also decide as part of your channel strategy to publish different products in different places — swimsuits on Zalando and furniture on Otto , for example.”.

Other 147

Other White Paper Multi-channel eCommerce 147

BigCommerce

AUGUST 13, 2018

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

Multi-channel 263

Multi-channel Channel Comparison Shopping Shipping Costs 263

Retail TouchPoints

NOVEMBER 10, 2022

We believe it’s the only multi-brand complexion matching tool in the industry, and the more times it’s used, the smarter it gets. Additionally, our virtual brand founder event Sephoria provides an amazing, immersive digital experience featuring celebrities, new products, makeup tutorials and beauty-related games.

Consumer 230

Consumer Gifts Events Customer Experience 230

GetElastic

APRIL 3, 2023

There is a general understanding of headless commerce , from sessions explaining the agility and flexibility to increase speed-to-market and lower TCO. However, there still needs to be more clarity in the market on the difference between headless and Composable Commerce. What does a unified customer experience look like?

Multi-channel 78

Multi-channel Omnichannel Jewelry Demo 78

GetElastic

APRIL 1, 2022

Since spearheading the Composable Commerce movement and advocating for its game changing tenets and architecture, we’ve made it our mission to reimagine eCommerce for leading brands. You’ll need to leverage every tool to remain in the game. architecture. The eCommerce landscape of today is far more demanding. A Great Place to Start.

Multi-channel 78

Multi-channel Games B2C eCommerce 78

lateshipment

APRIL 26, 2022

As an e-commerce business owner, strategizing and having clear goals will give you the right direction to your shipping game. If your goal is increasing your customer base then focus on expanding your shipping to different markets. Make sure your marketing team is sending the right kind of messages.

eCommerce 130

eCommerce Shipping Costs Shipping Multi-channel 130