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SheerID Expands Identity Verification Platform with Marketing Hub and DataConnectors to 400+ Martech Solutions

SheerID

SheerID expands Identity Verification Platform with Marketing Hub and DataConnectors to 400+ Martech Solutions

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IAB’s Identity solutions townhall: A recap

Liveintent

Identity is undergoing an identity crisis. The good news is that many marketplace solutions have already cropped up to address these issues, and Google’s recent announcement to delay the deprecation of the third-party cookie has bought the industry some time to sort things out. The key to identity lies in first-party data.

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Navigate the identity and access management landscape in China

Forrester eCommerce

Although the identity and access management (IAM) market is still emerging in China, its importance and priority have grown significantly due to digital transformation trends, regulatory requirements, and increasingly sophisticated cyberattacks and the resulting data breaches.

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Privileged Identity Management Solutions Must Secure Growing Diversity Of Use Cases

Forrester eCommerce

Last week, Forrester published its latest overview of the privileged identity management (PIM) market, which can be found here. In it, we provide an overview of the 17 leading PIM vendors and categorized each vendor as either a PIM specialist or PIM suite provider , along with a market segmentation based on geography and annual […].

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Travel and Mobile Are Driving Decentralized Digital Identity (DDID) Growth

Forrester eCommerce

Last week, SITA, the multinational IT company supporting the air travel industry, announced it would be the lead investor in the Series A funding in Indicio, a decentralized digital identity solution provider.

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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

AI-driven solutions offer businesses a powerful way to personalize customer experiences. The ID&V process is a standard practice across most industries, ensuring the seamless verification of customer identity and establishing the right to transact. ID&V helps customers feel safe and secure when communicating with a retailer.

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Hy-Vee Integrates Instacart Fulfillment Capabilities for Delivery

Retail TouchPoints

The FaaS solution allows retailers to plug Instacart fulfillment technology into existing ecommerce platforms via APIs in order to integrate with their storefronts and brand identity. New York City’s Fairway Market partnered with Instacart in December 2023 , joining Kroger , Aldi and Walmart.