Groove

NOVEMBER 12, 2020

In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. How To Improve Customer Experience: 5 Tips. Do you need some insight into how to improve customer experience? We recommend creating buyer personas to account for the various personalities of your audience.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Retail TouchPoints

FEBRUARY 19, 2024

Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP growth, there was a lot of uncertainty in the market throughout the year. Our media buying significantly outperformed results from 2022, with installs per click improving by 5X compared with last year. billion, up 7.5%

eCommerce Marketing 259

eCommerce Marketing eCommerce Marketing Mobile 259

Groove

MAY 19, 2020

At Groove, our marketing team has been closely following a content methodology developed by HubSpot called topic clustering. To start this process, we recommend taking a look at search results for your desired topic and see who’s ranking in the space. After choosing your topic, we recommend identifying your desired keywords.

SEO 370

SEO Improvements Recommendation Blog 370

Retail TouchPoints

MAY 8, 2023

While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. And in challenging economic times, growth costs less than in prosperous economic times when everyone invests a lot in marketing.

Marketing 309

Marketing Technology Social Media Recommendation 309

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. However, the landscape of email marketing is constantly evolving, presenting marketers with new challenges and opportunities. and the A.I.-Powered

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Groove

APRIL 1, 2021

Optimizing a website to align with eCommerce SEO best practices not only involves keyword research and content marketing, but it also entails updating the design and layout of web pages across an entire site. In addition to improving the user experience, sitemaps are also helpful when it comes to the way search engines crawl a website.

Web Design 365

Web Design SEO Improvements Mobile 365

Groove

DECEMBER 9, 2020

Looking to drive conversions with eCommerce marketing software ? In this blog, we're evaluating Klaviyo vs. Klaviyo: More Than Just Email Marketing. With 100+ native integrations , Klaviyo helps eCommerce businesses integrate more data to improve their marketing strategies. You're in the right place! Drive Growth.

Marketing 370

Marketing Recommendation eCommerce Magento 370

Groove

MARCH 14, 2019

Automating your eCommerce process improves accuracy and ensures it can run reliably and consistently. We typically recommend that brands set up four key external automation workflows for high-frequency activities: Order receipt and confirmation. Although marketing automation isn't a new concept, this field has truly blossomed.

Merchant Services 279

Merchant Services Improvements Payment Services eCommerce 279

Groove

APRIL 27, 2020

However, for most webmasters and marketing professionals who can’t reasonably afford the higher end solutions, Google Analytics will give you plenty of information upon which to make educated business decisions. Is your email marketing strategy more successful on certain days of the week? That's why we recommend custom reports.

Improvements 341

Improvements White Paper eCommerce Mobile 341

Retail TouchPoints

APRIL 27, 2023

The microservice assigns the forecast to the ideal inventory nodes to service the market, whether for a physical store (for BOPIS orders), the warehouse or distribution center (for delivery) or a microfulfillment center (for same-day delivery). It focuses on planning and positioning secondary and tertiary assets.

Improvements 264

Improvements Fulfillment Omnichannel Supplies 264

Groove

JULY 23, 2020

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Leverage automation to remove manual labor, save time and money and improve organizational efficiency. Continue reading for our software recommendations that are guaranteed to help you achieve your eCommerce goals. Stamped.io

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Retail TouchPoints

JANUARY 16, 2024

It’s especially important to be clear about the optimal levels of personalization for different customer segments before investing in new technologies like AI to support personalized recommendations and services. Smarter Personalization Strategies for Every Generation Of course, very few businesses cater to a single age group.

Customer 268

Customer Improvements Consumer Recommendation 268

Groove

JULY 19, 2019

As we mentioned in our related eCommerce inbound marketing guide , establishing and maintaining customer loyalty has become an essential strategy for online and offline retailers. Although there is never a one-size-fits-all solution, we frequently recommend Smile.io (formerly Sweet Tooth) as a customer rewards tool. You're not alone.

Recommendation 270

Recommendation eCommerce Customer Loyalty Customer Retention 270

UpSellIt

MARCH 13, 2024

Seasonal marketing isn’t just about promoting products or services during specific times of the year, it’s about resonating with your customers as their needs, desires, and behaviors evolve with each season. As the seasons change, so do the lives and priorities of your target audience.

Marketing 128

Marketing Gifts Recommendation Clothing 128

Retail TouchPoints

OCTOBER 2, 2023

A full 60% of marketers believe the era of advertising cookies and IDs is coming to an end. The same survey reports that 41% of marketers aren’t familiar with targeting methods other than third-party cookies or IDs. “I The upshot is that marketers will lose direct visibility into user behavior beyond a brand’s website.

Marketing 315

Marketing Information Consumer Reference 315

Kissmetrics

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. Instead of focusing all your efforts on creating local SEO content to bag that top spot, you need to understand what turns searchers into readers, and readers into customers, through first improving your organic click-through rate (CTR). Use Long-Tail Keywords.

Improvements 360

Improvements Social Media SEO Mobile 360

lateshipment

NOVEMBER 8, 2023

16 ways to improve Average Order value during the holidays 1. Try to upsell your products Upselling is usually recommending a higher priced or a better version of the product that the customer is currently viewing. This has proven to be a very great marketing opportunity. Often complementary products are bundled together.

X-cart 130

X-cart Improvements eCommerce Shipping Costs 130

Kissmetrics

SEPTEMBER 1, 2020

As the most-viewed site globally, YouTube is a must-visit destination for marketers and content creators looking to increase audience reach. To truly execute a successful YouTube marketing strategy, improve organic reach, and take advantage of that massive percentage, you need in-depth familiarity with the unique YouTube algorithm.

Improvements 362

Improvements SEO Channel Subscription 362

Kissmetrics

DECEMBER 11, 2022

According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. Along with that, automated emails delivered 29% of all email marketing purchases with fewer than 2% of email sends. Recently , behavioral email marketing showed high promise of sales. Why is that?

Marketing 275

Marketing Customer Retention White Paper Download 275

Kissmetrics

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Groove

JULY 31, 2023

Improving productivity is a constant goal for businesses of all sizes. eCommerce Marketing Automation. Why eCommerce Marketing Automation? Marketing automation offers a powerful solution by allowing you, and your coworkers, to accomplish more without investing additional time. That solution?

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

Groove

JANUARY 23, 2019

Underneath it, your website, marketing, shipping and customer service create micro-moments that influence customer sentiment. HubSpot refers to this as the “delight” portion of its inbound marketing flywheel. To help you get started, we’ve outlined four proven ideas to improve customer experience. Prove Your Value.

Customer Experience 250

Customer Experience Improvements Customer Live Chat 250

Retail TouchPoints

APRIL 7, 2021

Online discount apparel retailer MandM Direct , which had previously relied on standard rules-based recommendations to guide website visitors through the shopper journey, has generated impressive improvements in multiple KPIs with real-time, personalized recommendations.

Recommendation 153

Recommendation Apparel eCommerce Improvements 153

Groove

OCTOBER 20, 2020

Creating an optimized email marketing strategy is a key component to successfully implementing the inbound methodology. In this blog, we're sharing 10 email marketing tips to help you personalize your messaging and drive significant results. 10 Email Marketing Tips To Optimize Your Strategy. Leverage an email marketing platform.

Marketing 363

Marketing X-cart Webinar Recommendation 363

Groove

JUNE 4, 2021

Email marketing is one of the most effective ways to attract, engage and delight customers throughout the buying process. In this blog, we’re diving deep into the Mailchimp email marketing tool. In this blog, we’re diving deep into the Mailchimp email marketing tool. Evaluating The Mailchimp Email Marketing Tool.

Marketing 221

Marketing Merchant Services Shopify Magento 221

Groove

FEBRUARY 27, 2020

Every marketer wants to have the best, most highly-optimized inbound marketing strategy. We're sharing 5 tactics to help ignite your site's performance and improve your strategy. Inbound Marketing Strategy Tips. Implement these 5 steps to ensure a successful inbound marketing strategy: Have a plan. Have patience.

Marketing 312

Marketing Improvements SEO Recommendation 312

Kissmetrics

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? With technologies like GPS and radio frequency identifiers, marketers can specify a perimeter or boundary based on a real-world location. How can you leverage it?

Marketing 315

Marketing Outdoor Consumer Mobile 315

Groove

AUGUST 20, 2020

5 Holiday Marketing Tips. Increase brand awareness and drive more eCommerce sales by following these 5 holiday marketing tips: Provide a holiday shipping schedule. Leverage content marketing. Leverage Content Marketing. one of the many benefits of content marketing.). Use banners to promote holiday offers.

eCommerce 243

eCommerce Marketing Social Media Gifts 243

Groove

JULY 28, 2020

Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions. Benefits of Content Marketing. One of the biggest assets and greatest benefits of content marketing is implementing a social media branding strategy.

Social Media 361

Social Media Marketing Webinar White Paper 361

Inflow Insights

DECEMBER 8, 2021

As websites and online businesses grow in complexity, so do the marketing audits needed to keep them up to speed. Instead, you need a comprehensive audit that includes several smaller audits of individual aspects of your digital marketing strategy. What is a Digital Marketing Audit? What is a Digital Marketing Audit?

Improvements 106

Improvements Marketing PPC SEO 106

lateshipment

OCTOBER 11, 2023

Holiday marketing could be very different from marketing throughout the year. And this season, we come bearing holiday marketing ideas. Why should brands focus on their Holiday Marketing this season? Holiday Marketing Ideas brands should focus on 1. Additional Holiday Marketing Ideas Dress up your Homepage.

eCommerce 244

eCommerce Marketing Gifts Shipping 244

Kissmetrics

OCTOBER 30, 2020

But AI SEO may be changing the way marketers help their sites rank high on search engine results pages (SERPs). In sales and marketing, 30% of AI adopters cited a 6-10% increase in revenue after implementing the technology. AI SEO: 6 Ways to Use AI to Improve Your Website. This is where AI can help improve your SEO.

SEO 295

SEO Improvements Technology Other 295

Retail TouchPoints

APRIL 5, 2024

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever.

Retail 296

Retail Games Leisure Multi-channel 296

Retail TouchPoints

AUGUST 25, 2022

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Focus on key automation. Plan for the Cyber Ten. Don’t delay.

Marketing 319

Marketing Shipping Costs Shopping Carts Channel 319

Groove

MARCH 16, 2020

Inbound Marketing is a term that was coined by HubSpot in 2006, and since then has grown in size and magnitude. Rather than being just one tool, one strategy or one single campaign, inbound marketing is a set of ongoing activities that - when implemented alongside each other - drive revenues. 10 Inbound Marketing Tactics.

Marketing 329

Marketing Social Media SEO Blog 329

Kissmetrics

NOVEMBER 23, 2020

This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. Founder Alana Mitchell already had $3 million in annual revenue, but she knew there was room for improvement. Step 1: Make Some Skincare Marketing Technical Improvements.

Marketing 352

Marketing Social Media Improvements Events 352

Optimizely

MAY 27, 2020

SMS & MMS Expansion Since April, you’ve had the opportunity to roll out your SMS Marketing strategy or create omnichannel campaigns by complementing your emails with text messages. You’ll gain access to additional tracking capabilities with Zaius’ URL shortener that we highly recommend you use with SMS touchpoints.

Improvements 195

Improvements Customer Recommendation Omnichannel 195