Kissmetrics

APRIL 6, 2021

If you do a Google search for “PPC agency,” you can find thousands of businesses selling AdWords services. Because Google AdWords is complicated and tough to navigate for new PPC marketers and small businesses. If you own a PPC agency, how are you supposed to compete with so many other companies?

PPC 298

PPC Recommendation Social Media Mobile 298

Groove

JANUARY 13, 2021

Looking for an eCommerce conversion rate optimization agency that's available to help build and design your website pre-launch and market and grow your website post-launch? Continue reading this blog to discover how we partner with clients and provide our top website and marketing services to generate serious results. Email marketing.

eCommerce 329

eCommerce PPC SEO eCommerce Design 329

Inflow Insights

OCTOBER 14, 2021

Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Inflow Insights

JUNE 21, 2021

When our clients see massive marketing wins, it’s usually after months of building upon and optimizing their campaigns. Even the most basic campaign adjustments can generate massive improvements in a short time period — and paid search marketing offers the perfect opportunity to see this in action. But that’s not always the case.

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

Inflow Insights

NOVEMBER 1, 2019

When setting up their PPC advertising strategy, many of these eCommerce stores assume that setting up their feed and launching one Shopping campaign containing all of their products is all that it takes to create a profit. Unfortunately, the agency they had been working with prior to us hadn’t been doing a great job on their Google PPC.

PPC 105

PPC eCommerce SEO Information 105

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275

Marketing SEO eCommerce Social Media 275

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Inflow Insights

JANUARY 26, 2022

But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Why Integrate PPC Call Tracking?

PPC 115

PPC eCommerce Multi-channel SEO 115

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Kissmetrics

DECEMBER 11, 2017

Juggling multiple marketing campaigns is stressful. Here’s the problem with digital marketing. PPC might be amazing for your friend’s business. But that doesn’t mean investing in PPC is instantly going to turn you into the next Zuckerberg. Adjusting Your Budget Based on Market Movement. KPIs are due EOD.

Management 213

Management Marketing PPC Banking 213

Inflow Insights

JANUARY 15, 2020

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. In this post, we share our philosophy for identifying the best marketing metrics to focus on without getting bogged down in unnecessary details. Using industry studies as a point of reference doesn’t help you decide on the best action (i.e.

PPC 162

PPC eCommerce SEO X-cart 162

Kissmetrics

OCTOBER 13, 2021

Position your brand as the go-to industry expert: Use content marketing to answer your prospect’s most pressing questions and lead them down your marketing funnel. Share case studies and testimonials: Social proof is a driving factor for online purchases. Develop a Strong Email Marketing Strategy.

B2B 290

B2B Social Media Shipping Costs Marketing 290

Inflow Insights

AUGUST 11, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on email marketing. But what it’s not too early for is your eCommerce holiday email marketing campaigns. That’s not a typo.

Marketing 144

Marketing eCommerce Social Media X-cart 144

Inflow Insights

DECEMBER 1, 2021

If you want your eCommerce brand to retain its competitive edge in the PPC space today, Google’s automated ad types are practically required. Our digital marketing team frequently uses automated campaigns to expand traffic, boost awareness of our clients’ brands, and improve efficiency. Our Recommended Google Ads Automation Strategies.

eCommerce 120

eCommerce PPC Recommendation Information 120

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Shopping Signals

OCTOBER 26, 2016

Tools and services that can not only organize your most important metrics into easy to understand dashboards, but that can also show you industry benchmarks, and even make custom recommendations to help you grow your revenue. Once Gabriella came onboard, they started to put a pretty aggressive PPC strategy into practice. Key Takeaways.

eCommerce 75

eCommerce PPC Shopify Social Media 75

Inflow Insights

FEBRUARY 25, 2021

Social media has become a big player in the world of PPC advertising. However, when you’re a paid social marketer, it can be challenging to quantify your campaign results into overall business outcomes. . Furthermore, how can we, as paid social marketers, communicate to our clients that our ad campaigns are driving brand awareness? .

eCommerce 90

eCommerce PPC Social Media Information 90

Kissmetrics

FEBRUARY 23, 2021

A 2019 study by Snapchat found filters are one of the main reasons users spend time on the app. I recommend using a design tool like Canva , which comes with preset design dimensions for Snapchat. A sponsored Snapchat filter isn’t different from any other form of marketing. They can be incredibly cost-effective. Conclusion.

Social Media 266

Social Media Recommendation Consumer PPC 266

Kissmetrics

SEPTEMBER 20, 2021

Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. It is easy to confuse the terms (paid media, owned media, and earned media), as they all pertain to marketing, but address different types of ads. For instance, setting a goal to attract 1 million YouTube subscribers through Facebook marketing isn’t “SMART.”.

Social Media 271

Social Media Shopify Magazine PPC 271

Inflow Insights

DECEMBER 14, 2021

Many eCommerce retailers struggle to coax results out of their paid search campaigns — especially without an experienced marketer manning the helm. Paid search is a beast,” Todd Barrs, Skreened’s vice president of eCommerce and marketing told us. It has been updated for accuracy and modern practices. Skreened was no different.

PPC 103

PPC Apparel eCommerce Merchant Services 103

Kissmetrics

DECEMBER 21, 2021

The last thing you’d ever want to do is exclude a person or group of people through your marketing. Yet many marketers and writers have made this mistake. You significantly widen your target markets by opening the door to previously marginalized communities. For one, it can grow your business. Thankfully, there is an easy fix.

Article 277

Article Blog PPC Marketing 277

Inflow Insights

FEBRUARY 25, 2021

Social media has become a big player in the world of PPC advertising. However, when you’re a paid social marketer, it can be challenging to quantify your campaign results into overall business outcomes. . Furthermore, how can we, as paid social marketers, communicate to our clients that our ad campaigns are driving brand awareness? .

eCommerce 78

eCommerce PPC Social Media Information 78

Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on paid social media marketing. Along the way, we’ve uncovered a few key strategies to making your holiday social media marketing stick.

Social Media 134

Social Media eCommerce Gifts Recommendation 134

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Creating personalized product recommendations.

B2B 146

B2B eCommerce Customer SEO 146

Kissmetrics

FEBRUARY 1, 2021

Not only can you run SEO, but SEMRush also offers content marketing, PPC, and social media marketing. Ahrefs is another all-in-one toolset for SEO that offers many benefits, not the least of which is their in-depth off-page functionality to analyze your competitor’s marketing and content strategies. . Conclusion.

SEO 355

SEO Social Media Improvements PPC 355

BigCommerce

MARCH 23, 2017

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Of course, with so much opportunity comes a cost.

PPC 408

PPC BigCommerce Recommendation Apparel 408

BigCommerce

FEBRUARY 1, 2018

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. By setting up Google Analytics , you can find out which online marketing activities are driving traffic to your website. Improve your email marketing.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Kissmetrics

FEBRUARY 17, 2021

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. Based on studies of the brain, we know that beauty literally moves us to action. There are probably innumerable ways you can use psychology to set up your website or improve your marketing.

Customer Retention 303

Customer Retention Article Marketing Other 303

Kissmetrics

JULY 31, 2021

Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? As a marketer, you must understand their behaviors, their personalities, and their needs to convert them into paying customers. Consider using PPC ads to increase traffic in the first instance.

Download 361

Download Social Media Subscription Customer 361

Algopix

AUGUST 10, 2020

As an eCommerce marketer, you need to identify shifting trends and adjust your business strategies accordingly. If the competition is eating into your market share, offer special discounts or gifts to keep your online buyers loyal. Conduct an in-depth marketing analysis to ensure that you are offering the most popular items.

eCommerce 78

eCommerce Channel PPC Gifts 78

Kissmetrics

APRIL 14, 2021

I also recommend you use the keyword “Suggestions” provided under the main chart. That means they have figured out which keywords, ads, and landing pages work and do not work in your market. When the search is complete, click on the PPC Keywords tab to see all of the keywords your competitor is advertising on.

X-cart 307

X-cart Recommendation Customer Other 307

Ecommerce Platforms

OCTOBER 10, 2022

The CBD market is rife with opportunities. Marketing Your Store. However, there are all sorts of studies that point to the health benefits of CBD. As Forbes noted, “A 2017 study in the Brazilian Journal of Psychiatry tested the anxiety levels of 57 men in a simulated public speaking test.” This is a big market.

Merchant Services 197

Merchant Services Payment Services Payments Shopify 197

BigCommerce

JUNE 6, 2017

Like most marketing efforts, the recipe for success isn’t a sexy, breakthrough tactic. It’s not easy, but there are some basic principles you can follow to avoid the landmines frequently stepped on by marketers of every ilk. InSkin Media studied U.S. According to an Infolinks study, 86% of U.S. But how?!”. Mistake #3.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

VTNS Solutions

JUNE 9, 2019

Digital marketing is complicated. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Kissmetrics

FEBRUARY 22, 2021

For example, a customer who is satisfied with your email marketing services might also sign on for your SEO services. Satisfied customers are also more likely to recommend your services or product to others. Or create one for their sales team and another for marketing, so it’s easy to find what they need.

Customer Retention 279

Customer Retention Document Improvements Information 279

ROI Revolution

JANUARY 27, 2022

This search engine averages more than 100 million searches per day and, in many markets, is the most downloaded browsing app on Android. In a presentation at SMX Next , Jonathan Kagan shared findings from a case study showing the relationship between organic and paid traffic.

SEO 78

SEO White Paper Shopify Mobile 78