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Strategies Unleashed: Navigating TikTok’s Viral Trends for Brand Success

Retail TouchPoints

Navigating TikTok Trends Navigating the ever-evolving landscape of TikTok takes agility as a marketer. Finding a product that will be successful on the platform is often the first step in leveraging TikTok trends. Here are some strategies for navigating the often chaotic world of TikTok viral marketing.

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6 Trends Driving Store Design Innovation in 2024

Retail TouchPoints

Retail TouchPoints asked experts across the store design, experience and technology realms to share the trends they believe will drive brick-and-mortar innovation. Trend 3: Store Design Teams Become ‘Experience Teams’ When a brand decides to open a new store, the design team cannot work within its own silo.

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Trending The Rules: Top Retail Trends Are Trending At An Unprecedented Rate

Retail TouchPoints

Earlier this year, we released a report, titled “The Best Vision is Insight,” outlining our predictions for the top retail trends of 2020. Now, the newfound immediacy of the trends has, if anything, made them more insightful. Here’s a list of the original five trends with additional thoughts on their relevance today.

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Top 10 Trends Driving Retail Growth

Retail TouchPoints

There are 10 Trends unfolding before us right now, very much worth watching. The Top 10 trends driving retail growth today are not predictions; they’re real and happening right now. The fact is, when it comes to what’s ahead for retail, no one really knows. Shoppers are returning to stores, again. This is growing, every day.

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5 Trends from NRF 2023 That Retailers Can’t Ignore

Retail TouchPoints

Here are five key trends for retailers to pay attention to as they strategize for the months and years ahead: Retail Media Networks (RMNs): One of the most important topics of the past 18 months, RMNs offer the opportunity for many grocers to expand their revenue by monetizing their data and scaling their on-site and off-site audience activation.

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Top 10 Contactless Trends to Watch in 2022

Retail TouchPoints

Buzek, who has studied and quantified retail technology for decades, shared the top 10 contactless trends to watch for in the coming months and years. margin points when their customers’ journeys are not optimized, but when they are optimized, they can recover about 70% of that margin loss,” explained Buzek.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

From strawberries and cream sales soaring during Wimbledon to the switch from the hottest June on record to a rainy July encouraging shoppers to quickly swap from sunglasses to umbrellas, there’s no denying that a range of external influences are driving unforeseen peaks of interest in different goods.