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Omnisend vs Klaviyo: A Marketer's Perspective on the Best Choice

Groove

If you have a small-scale eCommerce store or you're just getting started, Omnisend is a solid choice. Klaviyo also has robust analytics capabilities for tracking behavioral activity, such as product views, website visits, purchases, product views, and email engagement. Meanwhile, Omnisend has its own success stories.

Marketing 195
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How leading enterprise brands scale their ecommerce content operations

Talkoot

How leading enterprise brands scale their ecommerce content operations Anna Rillahan Talkoot Chief Growth Officer In the rapidly-evolving world of ecommerce, enterprise retailers face a significant challenge—producing high-quality, high-volume product content that resonates with consumers across channels.

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Google’s First-Ever Physical Store Offers Multiple Hands-On Experiences

Retail TouchPoints

The new Google Store provides customers with hands-on interaction with its lineup of devices and services — from Pixel phones and Nest products to Fitbit wearables and Pixelbooks. We wanted our first store to reflect the same approach we take to designing our products: making sure they’re always helpful to people.

Workshop 306
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Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Retail TouchPoints

Although Hy-Vee has offered different components of retail media for some years, it has “been building in earnest” and officially launched Hy-Vee RedMedia , its full-scale retail media network early this fall, according to Jessica Enos, SVP of Retail Media for Hy-Vee, Inc. This is another way for us to reach those customers.”

Channel 249
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How AI is changing the game for ecommerce translations 

Talkoot

Regional teams Tasking regional teams with translations means you’re leaning on marketing or product teams who aren’t necessarily professional writers or translators. AI will impact agencies, too, who will no doubt leverage its power to turn copy around quicker and scale translations in multiple languages. The problem?

Games 78
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Can Elastic Path Handle My Large Product Catalog?

GetElastic

This blog seeks to answer the common questions we receive from brands with growing digital commerce businesses who need an eCommerce platform that scales. For this reason, we receive many questions during evaluation processes about our ability to scale. Can I have multiple prices for the same product?

B2B 148
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FastSpring and DutchBasecamp Present: Optimize Local Pricing to Dramatically Increase SaaS Revenue

FastSpring

How FastSpring (a merchant of record to help you sell your SaaS or software) and DutchBasecamp (a Dutch organization supporting European startups and scale-ups in building a structured internationalisation strategy which prioritizes the right opportunities for their market expansion) can help you with all of the above and more.