ROI Revolution

SEPTEMBER 11, 2019

To make sure you have all the available resources going into the second half of the year, here are the newest social media tools from Facebook, Snapchat, Instagram, and (newcomer) TikTok. With this tool you can filter by market, year, seasonality, channels, and stage of the shopper journey. Holiday Prep: The More the Merrier.

Social Media 60

Social Media Channel Gifts Mobile 60

RTP blog

NOVEMBER 4, 2019

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

eCommerce 150

eCommerce Mobile Download Social Media 150

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? The nature of the customer’s mobile lifestyle is premised upon a mobile-first approach.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

RTP blog

DECEMBER 19, 2017

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. Note: IDC has been credited with coining the term “omnichannel.”)

Multi-channel 150

Multi-channel Customer Retail Omnichannel 150

Retail TouchPoints

MAY 24, 2021

In 2018, the brand partnered with Salesfloor to deploy a new mobile platform for associates — known as StyleConnect — combining clienteling and mobile checkout with a customer-facing interface embedded on the retailer’s ecommerce site. Multiple Vehicles for Associate-Customer Communication.

Social Media 197

Social Media Mobile Live Chat Recommendation 197

Kissmetrics

MARCH 12, 2018

Without getting into specifics about “hyper-local” and “geo-social” (hot new buzzwords for 2018), my research and discussions centered on common themes around the Story Brand: Create a story around your brand, and stay consistent with that. Look at Houzz.com… Where did they come from?!?! I keep telling clients to ‘become a publisher.’

SEO 195

SEO Social Media Article Marketing 195

BigCommerce

FEBRUARY 1, 2018

Below are a few resources to help get you started: Quantcast provides free, accurate and dependable audience insights for over 100 million web and mobile destinations. What are customers saying on social media? What social media channels are they interacting with the most? What do they do for a living?

Marketing 373

Marketing Hobbies Social Media Information 373

SellBrite

MAY 17, 2019

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

Channel 129

Channel WooCommerce Shipping Costs Social Media 129

Kissmetrics

MARCH 17, 2021

They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Of 18 to 21-year-olds who weren’t in high school in 2018, 57 percent were in college, compared to 52 percent of Millennials in 2003, and 43 percent of Gen Xers in 1987.

Social Media 325

Social Media Games eCommerce Clothing 325

BigCommerce

JULY 19, 2018

Whether you compare it to grocery stores, convenience stores, or independent wine shops, winery D2C shipping continues to be the leading retail channel. According to the 2018 Direct-to-Consumer Wine Shipping Report , there are two primary reasons for this growth. N Oklahoma Y (as of Oct 2018) N/A N Oregon Y Up to (2) cases/mo.

Shipping Costs 263

Shipping Costs Shipping eCommerce Merchant Services 263

Liveintent

MAY 9, 2018

People-based marketing was a hot topic at LiveRamp’s RampUp 2018. Starbucks earns serious respect for a strong loyalty program that has more than 14 million members and processes 30% of transactions through its mobile app. Spouses share social media accounts. You can view more RampUp 2018 highlights here.

Marketing 87

Marketing Social Media Customer Data Channel 87

Retail TouchPoints

OCTOBER 26, 2023

And that mentality of empowering people’s entrepreneurial drive extends inside the organization as well, where Home Depot has built a robust retail media operation that began long before “retail media” was a commonplace term. As a result, our media offering grew on-site and off-site at the same time.

Retail 275

Retail Social Media Definition Marketing 275

ROI Revolution

MAY 23, 2022

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. 96% of Gen Z social media users have watched videos under four minutes long in the past month, with 93% watching videos over 20 minutes in the past month. Social Media Video.

Social Media 78

Social Media eCommerce White Paper Mobile 78

Steve Dennis

JANUARY 9, 2018

2018 is likely to be just as wild and woolly, albeit in somewhat different ways. Many stores will close in 2018. As much attention as e-commerce gets it turns out digital channels’ influence on brick & mortar shopping is far more important for most brands. Physical retail isn’t dead. Boring retail is.

eCommerce 102

eCommerce Retail Multi-channel Channel 102

Retail TouchPoints

MARCH 25, 2024

Content Marketing, advertising and digital practitioners can expect candid conversations on new channels and tactics that drive acquisition and retention. How Home Depot is Differentiating its Retail Media Strategy The retail media landscape is evolving at a rapid pace, but The Home Depot was an early adopter in 2018.

Retail 233

Retail Article Omnichannel Customer Experience 233

ESW

AUGUST 6, 2018

In the US, according to Walker Sands Communications’ The Future of Retail Report 2018 , 46 percent of consumers prefer to shop online. eCommerce has brought the shopping experience to their fingertips via computers and mobile devices, completely changing the way consumers shop. Consumers no longer have to go out to go shopping.

eCommerce 110

eCommerce Customer Social Media Mobile 110

Retail TouchPoints

SEPTEMBER 23, 2021

A mobile phone or laptop isn’t a 1:1 substitute for the festivity of a trip to a beautiful downtown decked for the holidays, but by working closely with the writers and designers at your agency or on your clients’ teams, you can warm up the digital welcome. Searches relating to sustainable fashion increased by 75% between 2018 and 2019.

SEO 264

SEO Gifts Shipping Costs Beauty and Health 264

Kissmetrics

FEBRUARY 24, 2018

— Hiten Shah (@hnshah) 2 January 2018. Your competitors will all have a social media presence, email marketing, and a blog but they may not have video marketing. The average mobile-viewing session on YouTube lasts more than 40 minutes. The Brita spot led to over 2 million views and a 2,000% mobile search lift.

Marketing 246

Marketing Social Media Multi-channel Channel 246

GetElastic

NOVEMBER 8, 2019

Along with providing proper channels for support, businesses also need to ensure their support is reliable and trustworthy. The best way to do this is to solicit feedback from your customers via surveys, following social media comments, establishing and prompting for testimonials, introducing some kind of rating system, etc.

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

Sailthru

MARCH 9, 2018

— haley (@haley_copeland) January 31, 2018. It’s 2018; nearly every retailer has a rewards program. Ulta monitors social media constantly and uses customer feedback to personalize the shopping experience for every customer on every channel. T-Mobile: Figure out where you can be the best.

Mobile 90

Mobile Retail Recommendation Social Media 90

BigCommerce

MAY 9, 2018

While it is true that Amazon has built an incredible business around a number of significant competitive advantages and the consumer product discovery process has profoundly changed due to consumers’ adoption of mobile and social media — that doesn’t tell us the entire story.

Retail 406

Retail BigCommerce Consumer Fulfillment 406

ROI Revolution

AUGUST 26, 2019

Not only has this market’s spend grown exponentially in the last 10 years; its number of channels has, as well. What makes this decision even more challenging is determining how to measure each channel specifically and measure overall investment holistically. There are many tools and software solutions available. The Solution.

Social Media 68

Social Media Mobile Channel Marketing 68

ChannelAdvisor

DECEMBER 6, 2017

Wondering where to focus your digital marketing in 2018? As we head into the new year, the benchmarks in this report offer an opportunity to take a look at what’s been working throughout the industry — and what new opportunities 2018 may bring. Drowning in data in your efforts to decide?

eCommerce 49

eCommerce Marketing Multi-channel Comparison Shopping 49

OrderDynamics

FEBRUARY 14, 2019

The UK Continues to be Omni-channel Royalty for a Succession of Reasons. OrderDynamics’ Omni-2000 research reviews 2000+ global retailers to discover the shopper’s view of retail’s omni-channel offerings. The global report gives us an overall view of the state of omni-channel. Omni-2000: UK Report .

Channel 50

Channel Multi-channel Merchant Services eCommerce 50

Optimizely

JULY 2, 2019

Ecommerce is growing incredibly fast — up more than 15% year over year in 2018, and on track for even more growth this year. Today’s customers expect a perfect experience — from your social media ads to your product pages to your checkout process to your email marketing to your packaging.

eCommerce 240

eCommerce X-cart Improvements Channel 240

Wiser

JUNE 26, 2018

However what they don’t see is that 43 percent of retailers are planning to increase their in-store locations before the end of 2018, according to the National Retail Federation (NRF) and Forrester. The key to their success lies in the strategic use of omni-channel efforts to connect the customer directly with the company.

Retail 105

Retail Shipping Costs Social Media Omnichannel 105

ROI Revolution

JUNE 17, 2022

Google dominates even more on mobile, with 93.3% of the mobile search engine market share. Mobile vs. Desktop. Mobile accounts for over two-thirds of total paid search ad clicks. As of 2020, mobile paid search ad spend was less than social media ad spend by about $700 million , coming in at $32.6

PPC 78

PPC Mobile Social Media Search Marketing 78

Smile.io

JANUARY 5, 2023

Blog Alex McEachern Encourage customers to share on multiple channels Every customer is different in the way they shop and search for products. In order to have success with referrals, you need to ensure you’re providing a variety of options on what channels your customers can share referral messages.

Reference 71

Reference Social Media Mobile Channel 71

ChannelAdvisor

DECEMBER 6, 2017

Wondering where to focus your digital marketing in 2018? As we head into the new year, the benchmarks in this report offer an opportunity to take a look at what’s been working throughout the industry — and what new opportunities 2018 may bring. Drowning in data in your efforts to decide?

eCommerce 40

eCommerce Marketing Multi-channel Comparison Shopping 40

GetElastic

NOVEMBER 14, 2018

Many frustrated netizens took their complaints to social media, but for every person who bothered to tweet, dozens more simply took their money elsewhere. Even brick-and-mortar shoppers use their mobile to check reviews or compare prices. Many retailers also use mobile presence technologies in-store.

Shipping Costs 130

Shipping Costs Mobile Social Media Point of Sale 130

Ecommerce Platforms

DECEMBER 11, 2021

To make things simple, we can compare TikTok to the many other social media apps on the market. It's also primarily run as a mobile app like Instagram and Snapchat. What else should you know about TikTok and its options for social media marketing? In 2018, TikTok acquired the well-known Musical.ly

Marketing 104

Marketing eCommerce Social Media Fashion 104

Smile.io

JULY 3, 2023

Where customers used to be passive listeners, they’re now starting to actively contribute to the marketing landscape as more brands start to rely on mobile and digital channels. This is largely thanks to social media, which has made it easy for customers to communicate with brands and each other in real-time.

Social Media 60

Social Media Multi-channel Blog Customer 60

Retail TouchPoints

MARCH 25, 2021

is slowly following suit: California passed its own Consumer Privacy Act ( CCPA ) in 2018, and new national legislation was introduced in the U.S. Major social media platforms already are taking a stab at conveying that value. House of Representatives earlier in March.

Retail 264

Retail Consumer Social Media POS 264

GetElastic

OCTOBER 21, 2022

Experts on this list are segmented by their respective area of expertise, and have either published insights, consistent social media content, bestselling books, speaker series, or podcasts. Chou is a contributing author to EcommerceFuel, Sumo, Social Media Examiner, and a few others, and has a great Twitter account to keep up with.

eCommerce 113

eCommerce B2B Social Media Multi-channel 113

BigCommerce

DECEMBER 20, 2017

That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. That focus on 2018 was important –– and asking them after Cyber Five even more so. In 2018, one thing is guaranteed, Facebook Ad inventory will go up in cost. Ecommerce Growth Strategies For 2018.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

ROI Revolution

OCTOBER 23, 2019

industry in 2018 and projected to become a $6.5B The bulk of influencer marketing occurs on social media platforms like Instagram or YouTube. In psychology, social proof refers to the idea that people will look to what others do in situations similar to theirs in order to figure out the “right” thing to do.

Social Media 60

Social Media Marketing Presentation Consumer 60

Demac Media

MAY 16, 2018

This year’s Shopify Unite Partner and Developer Conference took place on our home turf in Toronto from May 7th-9th 2018. Shopify Unite 2018 was their third annual event and our third time in attendance. A post shared by Demac Media (@demacmedia) on May 7, 2018 at 6:29pm PDT. Shopify Ping.

Shopify 40

Shopify Merchant Services Multi-channel Payments 40