Kissmetrics

JANUARY 8, 2021

How do you ensure your YouTube channel is reaching the right audience and helping you achieve your marketing objectives? With over 2 billion active users , YouTube is among the world’s most popular social media platforms. Why Your YouTube Channel Needs an Audit. YouTube isn’t just a social media platform.

Channel 309

Channel Social Media SEO Other 309

BigCommerce

FEBRUARY 1, 2018

This is known as competitive analysis. Although performing a competitive analysis isn’t rocket science, it does go beyond the few simple Google searches needed to identify and categorize your competitors. . How to Conduct Your Competitive Analysis. Where are their social media icons positioned? Get Started Now.

Shipping Costs 355

Shipping Costs Social Media Shipping Information 355

Ecommerce Platforms

JULY 7, 2020

You shouldn't really use too many apps for your store (they can sometimes cause performance issues,) but it's ideal to at least have options for apps in social media, marketing, design, sales, and more. Sales channels – Selling online isn't only about having your own website. Sales channels . Social media support.

Payment Services 262

Payment Services Shipping Costs Merchant Services Payments 262

ROI Revolution

JUNE 18, 2021

Branded content appears across the digital ecosystem but most obviously on social media like Facebook and Instagram posts, Instagram Stories and Reels, TikTok, Snapchat, YouTube, blogs – anywhere your customers consume and engage with content. Claim your copy so you can profit off of this channel’s meteoric rise.

Social Media 78

Social Media Channel Marketing Information 78

ROI Revolution

JULY 22, 2021

In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. Claim your copy so you can profit off of this channel’s meteoric rise. Snapchat Eyes Social Commerce, Teams Up With Poshmark.

Social Media 78

Social Media Events Clothing Other 78

Retail TouchPoints

MARCH 27, 2023

The retailer will tap into Reveal’s Visit Local solution to measure incrementality from paid social and programmatic campaigns, create and activate custom audiences based on places consumers shop and understand store-level analytics such as visitor volume, frequency and competitive analysis.

Books 297

Books Customer Retention Social Media Mobile 297

Retail TouchPoints

NOVEMBER 28, 2023

As marketers, we’re already sold on the performance advantages of RMNs: enormous sets of first-party consumer data, precise attribution and analysis, a future beyond third-party cookies. Siloing these objectives into separate media channels with competing budgets leaves value on the table and hurts overall results.

Retail 260

Retail Social Media Channel Consumer 260

Prisync

FEBRUARY 27, 2018

Social media analysis needs to be a crucial part of your e-commerce strategy because it enables you to perform different tasks that could be of advantageous for your own business. But how is it possible to conduct such an analysis? But how is it possible to conduct such an analysis? Benchmarking Methods.

Social Media 42

Social Media eCommerce Improvements Channel 42

Retail TouchPoints

SEPTEMBER 21, 2022

Within the heavily regulated CBD industry, it’s difficult for brands to advertise their products across the same depth and variety of channels afforded to companies in other categories. Due to compliance regulations, CBD brands have limited options when it comes to promoting and selling their products.

Consumer 300

Consumer Social Media Technology eCommerce 300

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. This provides the ability to invoke varying engagement and analysis models, such as probability to buy, to present personalized options to their consumers.

Consumer 276

Consumer Social Media Multichannel Fashion 276

Korona

NOVEMBER 3, 2022

Social media is one of the most important online consumer markets for eCommerce ventures. They are essential channels for building a relationship with consumers, but they’re also important avenues for retail merchandising. In the age of social media, shoppers are constantly connected online. What is social selling?

Social Media 52

Social Media eCommerce Merchant Services Payment Services 52

365 Retail

JANUARY 9, 2024

million brand searches per month and an owned social score of 65,212 – thanks to their 33.7 million social media followers. Overall, building a strong following and online presence across multiple channels becomes crucial in driving sales and capitalising on the expanding market demand.”

eCommerce 64

eCommerce Toys Search Marketing Social Media 64

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Attribution is as much of a data challenge as it is a marketing challenge.

Multi-channel 305

Multi-channel Games Retail Social Media 305

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% This channel is tried and true, but retailers must take a creative and personalized approach to stand out.

Small Business Retail 244

Small Business Retail Marketing Retail Social Media 244

SellBrite

MAY 17, 2019

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

Channel 129

Channel WooCommerce Shipping Costs Social Media 129

Wiser

JULY 25, 2023

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. All you have to do is enter your URL to get a deep, page-level SEO analysis. Enter three additional websites for a competitive analysis. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr. There are 3.78

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Algopix

FEBRUARY 20, 2024

A Deep Dive into the Amazon Influencer Program The Amazon Influencer Program ingeniously blends the extensive reach of Amazon’s Affiliate Program with the influential power of social media personas, enabling influencers to garner commissions by showcasing products through bespoke Amazon Storefronts.

eCommerce 125

eCommerce Social Media Recommendation Channel 125

Retail TouchPoints

JANUARY 19, 2023

During the sales period, 62 influencer and retailer-run livestream channels surpassed RMB 100 million ( $14.2 million ), according to Retail TouchPoints analysis of the shopping holiday. Executives seeking hard numbers about livestreaming’s power can look to Alibaba’s 11.11 festival in 2022 for proof. Who is our target consumer?”

Social Media 296

Social Media X-cart Consumer Events 296

Kissmetrics

SEPTEMBER 19, 2017

When it comes to reaching engaged, relevant audiences, which marketing channels truly shine? Social media? Currently, the best way to measure how much reach a podcast has is the number of downloads and the number of subscribers to a given channel. How about podcasts? Podcasts?” Measuring Reach: Still In Its Infancy.

Channel 226

Channel Marketing Download Social Media 226

lateshipment

JULY 31, 2023

This channel remains as a constant form of communication between the customer and the brand. Eliminate the guesswork, harness the potential of data-driven competitor analysis, and discover the winning formula to stand out in the competitive advertising landscape with Meta Ads Library.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

Inflow Insights

OCTOBER 27, 2021

Evaluate conversion rates by channel. Before we start comparing conversion rates by channel, we need to all be on the same page about where these numbers come from. Evaluating eCommerce Conversion Rates by Channel. To avoid this confusion, you need to measure conversion rate by channel, seasonality, device, and more.

Channel 113

Channel Mobile eCommerce PPC 113

Retail TouchPoints

JANUARY 11, 2024

Now is not the time to be in analysis paralysis. And with an estimated 75% of shoppers using multiple channels in their ongoing experience, generative AI helps extend great customer service across touch points — from digital self-service channels to agent-supported options in branches, call centers, and social media channels.

Retail 269

Retail eCommerce Technology Social Media 269

Kissmetrics

OCTOBER 5, 2020

Many of the processes we automate involve communications, e.g., email marketing, messaging/chatbots, and social media engagement. Approximately six in ten Americans use video chat platforms for social or work purposes. Monitor Brand Mentions on Social Media. Social Media Communication Automation.

Technology 363

Technology Social Media Information Live Chat 363

Kissmetrics

MARCH 5, 2021

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. With this integration, you can create and send automated reports to specific Slack channels that include segments, dimensions, custom metrics, e-commerce data, and goals. Google Analytics Insights.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services eCommerce Payment Services 195

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services Marketing Payment Services 195

Retail TouchPoints

MARCH 9, 2022

Human analysis alone is no longer the answer. It’s time to adopt AI-driven automated data analysis tools that can handle the massive scale of today’s data. There are a multitude of AI data analysis tools that claim to have the answer. So how do retailers regain the power of their data? Decluttering the AI Landscape.

Retail 306

Retail Customer Data Customer Experience Social Media 306

BigCommerce

FEBRUARY 1, 2018

Social media copy. Examine social media. Examining social media is a great way to start understanding the volume of conversations and mentions around your business idea. Social media also helps uncover aspects of your target market that can inform your marketing efforts later. Meta titles.

Marketing 354

Marketing Social Media eCommerce Arts 354

Kissmetrics

SEPTEMBER 17, 2020

US businesses also love the social channel, and about 71% use it to connect with their market. While Instagram isn’t the biggest social media platform (that spot belongs to Facebook ), it’s still the most impactful influencer marketing channel. Who are they, and what do they do for a living?

Social Media 343

Social Media Marketing Channel Reference 343

365 Retail

APRIL 19, 2024

Marketing analytics Salesforce Einstein Analytics, now known as Tableau CRM, provides a suite of artificial intelligence and machine learning tools that enable businesses to explore, visualize, and analyze data from multiple digital marketing channels.

Marketing 52

Marketing Social Media Live Chat Channel 52

Kissmetrics

JANUARY 30, 2022

In this analysis, we only looked at companies that ranked well and had at least a 4-star review or higher. That is why we included a wide range of industries in our analysis instead of just making blanket statements. Analysis #1 – Organic Search Traffic vs Paid Search Traffic Volume.

SEO 244

SEO Beauty and Health Social Media Fashion 244

Kissmetrics

JULY 28, 2021

Valuable information can be gleaned by checking what types of sites your prospects are already visiting, which content they engage with, and which social media platforms they share content on. Content creation on social media works well for B2C businesses, but not so much for B2B businesses. Social Sharing Metrics.

Social Media 329

Social Media Improvements Information B2C 329

lateshipment

JULY 12, 2022

As such, automated chatbots benefit those who use them and those who contact the business through other channels. As the customer can’t call a local store or stop in on their way home from work, having different channels through which to contact the business is a must. Voice Analysis Software. Get Ahead of Problems.

eCommerce 130

eCommerce Customer Customer Experience Social Media 130

Retail TouchPoints

MAY 8, 2023

And with retargeting on social channels more difficult due to privacy changes from Apple and Google, marketers are turning to Demand-Side Platforms (DSPs) in order to run retargeting campaigns, using their own first-party data. In 2023, the trend is for vertical videos on Instagram Reels, TikTok, and YouTube Shorts.

Marketing 312

Marketing Technology Social Media Recommendation 312

Omnisend

DECEMBER 27, 2021

Over 80% of brands worldwide use affiliate marketing as a digital marketing channel to drive traffic to their sites. It’s also one of the highest-converting digital marketing channels, as seen by 15% of digital media earnings coming from affiliate commissions. Drives traffic across several channels.

eCommerce 148

eCommerce Social Media Channel Marketing 148

Groove

OCTOBER 2, 2023

Each tool offers unique features, ranging from AI-generated copy suggestions and content optimization to tone analysis and sentiment scoring. Another area where Copysmith excels is social media content and ads. It can create engaging captions and comment replies to boost your social media following.

Merchant Services 195

Merchant Services Social Media SEO Blog 195