ROI Revolution

MARCH 11, 2021

In this article, we’re diving into an in-depth data analysis of more than $400M in annual ad spend from ROI clients from the past four years and how the pandemic shifted the world of advertising forever. Download our 2021 Ecommerce Tech + Trends Report to uncover strategies & insights that will propel your brand forward in 2021.

eCommerce 78

eCommerce Mobile Consumer Download 78

ROI Revolution

AUGUST 3, 2021

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. June 29 update.

eCommerce 78

eCommerce Gifts Shipping Supplies 78

Sailthru

JANUARY 5, 2018

The plan, which the company calls “One Home Depot,” includes improving e-commerce, revamping distribution, expanding delivery options and improving stores to support customers, many of whom begin their in-store purchases with research on the company’s website. Over the next three years, Home Depot plans to spend $5.4

Omnichannel 68

Omnichannel eCommerce Internet Retail Search Marketing 68

ROI Revolution

SEPTEMBER 17, 2021

In the past, preparing ecommerce accounts for the holiday rush felt like a laundry list of chores that spanned across the weeks leading up to Cyber Week. Based on preliminary data analysis conducted by Google, we expect the 2021 holiday shopping season to begin slightly earlier compared to years past. Take Advantage of Automation.

eCommerce 78

eCommerce Recommendation Gifts Improvements 78

ROI Revolution

MARCH 4, 2020

Walmart’s API appears to have been built in Amazon’s footsteps, providing many of the same features available on Amazon – such as AI-based bid optimization, advanced keyword analysis and filtering, bulk campaign optimizations, voice analytics, and more. The 2020 Ecommerce Paid Search Report. Listen instantly here!

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Inflow Insights

JANUARY 20, 2021

In the wild world of eCommerce paid advertising, knowing exactly which strategies to throw at the Google machine can be a hit-and-miss operation. In this piece, we’ll take a systematic look at how our paid strategists optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best-performing strategies.

eCommerce 78

eCommerce Mobile Online Retail Accessories 78

ROI Revolution

AUGUST 5, 2021

Unpredictable shopping habits and behaviors, the ever-present dangers of another pandemic wave, and the volatility of a market that soared unexpectedly last year will make this shopping season a time of ecommerce instability. The post 23 Holiday Shopping Season Tips for Ecommerce Marketers [2021] appeared first on ROI Revolution.

eCommerce Marketing 78

eCommerce Marketing Marketing eCommerce Gifts 78

Inflow Insights

OCTOBER 18, 2021

By adding just a few labels, you can run analysis based on your internal account knowledge and get a better sense of what your accounts are forecasted to spend — and whether you should adjust those accordingly. As eCommerce, we understand the importance of a full-fledged budget, performance, and PPC forecasting strategy.

PPC 117

PPC Download Information Search Marketing 117

ROI Revolution

FEBRUARY 28, 2020

Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2 PPC Advertising Growth: What Happened in 2019?

Multichannel 99

Multichannel Mobile Search Marketing PPC 99

Jumpshot

SEPTEMBER 15, 2016

But the most intriguing finding (and perhaps the most actionable insight), is that nearly one fifth of Nike’s online sales driven by marketing campaigns are not rightfully attributed to those campaigns, as they take place on third party marketplaces. Nike.com path-to-purchase analysis. Product View Rate. Checkout Initiation Rate.

Apparel 74

Apparel Mobile Consumer Marketing 74

ROI Revolution

FEBRUARY 10, 2022

That’s why we conducted our 2022 State of Digital Marketing Survey, which asked nearly 200 marketers and decision-makers about their top trends and initiatives for the new year. Top Trends for Ecommerce Marketers in 2022. billion in 2019, US D2C ecommerce sales are projected to reach $151.2 After hitting just $76.68

Marketing 78

Marketing Social Media White Paper PPC 78

ROI Revolution

JULY 31, 2023

Your holiday ecommerce strategy could mean the difference between plateaued year-over-year numbers or transformational business growth. In this blog, discover holiday ecommerce insights that will help you save money, grow profitably, and reduce risk during the busiest shopping period of the year. trillion in 2023.

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

ROI Revolution

SEPTEMBER 4, 2018

The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! We recently had the pleasure of sitting down with Jessica to discuss today’s ecommerce landscape and the ways she manages to keep ahead of the curve. Here’s what she had to say… ROI: What excites you about the ecommerce world?

Events 100

Events Shipping Costs SEO eCommerce 100

ROI Revolution

JANUARY 9, 2020

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. billion by 2021 (which will represent almost 10% of the ad market). Published January 9, 2020. Welcome to the first Bezos Bulletin of 2020!

Social Media 127

Social Media Shipping Costs Mobile Recommendation 127

ROI Revolution

SEPTEMBER 27, 2018

Based on over $300 million in annual ad spend from our 300+ clients, we’ve prepared a 2nd edition of our exclusive Ecommerce Paid Search Report. In addition to the tremendous amount of paid search data analysis, you’ll also get an in-depth look at data direct from Google as it relates to different retail verticals.

Mobile 60

Mobile eCommerce Marketing Retail 60

ROI Revolution

NOVEMBER 9, 2020

Lastly, we recommend not only looking at your overall ecommerce performance but also breaking it down by channel (i.e. paid search, social media, email, organic, etc.). This will allow you to granularly benchmark performance YoY and have a better understanding of the full digital marketing landscape.

Marketing 78

Marketing Social Media Recommendation SEO 78

ROI Revolution

AUGUST 12, 2019

Reach out to our paid search & shopping team for a free opportunity analysis today! Paid Search: Essential Details Your Brand Needs to Know. 2019 Ecommerce Paid Search Report: With Industry Insights From Google. Paid Search: Essential Details Your Brand Needs to Know.

Events 68

Events Mobile eCommerce Marketing 68

Jumpshot

DECEMBER 13, 2017

While good news for customers, this can be a challenge for any e-retailer seeking to influence the entire customer journey, even beyond their own domains and into these walled gardens. The growth in eCommerce is driving consumers away from brand sites and into marketplaces. Time to Think Beyond Your Own Domain.

Customer 60

Customer eCommerce Consumer Marketing 60

Lemonstand

AUGUST 30, 2018

There are businesses from hundreds of different niches operating in the e-commerce field. From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. The same applies to bookstores.

eCommerce 80

eCommerce Electronics Shipping Costs Clothing 80

ROI Revolution

JULY 18, 2019

This unique opportunity to appear at the top of your target audience’s search results is something that all ecommerce brands should consider. Paid Search Trends. Just like almost everywhere else, one major trend we’re seeing in paid search is a shift to being mobile-focused.

PPC 68

PPC Mobile Internet Retail Marketing 68

ROI Revolution

OCTOBER 12, 2017

This report gives you a detailed analysis on the major pitfalls that can cripple your ecommerce business. Are you interested in learning more about demographic targeting and other AdWords features? Grab our special report, 9 AdWords Traps that Kill Profits.

PPC 92

PPC B2B Other Presentation 92

Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

Inflow Insights

APRIL 16, 2019

In this piece we’re going to take a systematic look at how we optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best performing strategies. We’ll walk you through 7 different strategies that bring the best ROAS for eCommerce companies. Part 2: Google Search ads. Get started now. ).

eCommerce 156

eCommerce Mobile PPC Online Retail 156

ROI Revolution

MARCH 30, 2023

Clean Simple Eats was partnering with the paid search and paid social teams at ROI Revolution, so our teams collaborated to implement a cross-channel strategy for budget reallocation to help the brand achieve streamlined messaging and grow profitably.

Channel 78

Channel eCommerce Fashion SEO 78

ROI Revolution

JUNE 22, 2017

With Google holding a near monopoly on online searching, as well as on the still-rising mobile momentum, we at ROI Revolution have determined a general set of Google trends and corresponding opportunities for ecommerce merchants to maintain strong growth through 2017 – and beyond! The Mobile Phenomenon. Google Shopping Click Share.

PPC 60

PPC eCommerce Payments Payment Services 60

Shopping Signals

FEBRUARY 8, 2023

Discover Shopping Signals, your single source for impactful ecommerce SEO services. A dropshipping advertising agency focusing entirely on driving organic traffic to ecommerce website via SEO. With detailed Customer Research and Competition Analysis, get you ahead of the competition, and keep you there. Get in Touch!

SEO 52

SEO eCommerce Social Media Search Marketing 52

ROI Revolution

JULY 27, 2023

How do I set up ecommerce tracking? As of July 1, 2023, GA4 has replaced Universal Analytics (UA) free accounts as the new way forward for marketers to track and analyze important ecommerce data. Q: How do I set up ecommerce tracking? Simo Ahava’s blog, GOOGLE ANALYTICS 4: ECOMMERCE GUIDE FOR GOOGLE TAG MANAGER.

Document 78

Document Reference Channel Management 78

Ecommerce Platforms

MAY 24, 2023

The platform does this through the power of AI and lets you create, optimize, and manage your SEO and marketing campaigns with ease. With it, you can also perform competitor analysis to see what type of keywords they are targeting for the same industry and audience. Who is This Best For Semrush is one of the essentials for marketers.

Marketing 118

Marketing Payment Services SEO Social Media 118

ROI Revolution

APRIL 12, 2022

In January 2022, Google launched a Shops section in mobile organic search results that shows up to 10 retailers based on their organic rankings. Ecommerce is a growing part of Google’s strategy, and with this added emphasis on driving sales through organic search rankings, brands can’t afford to ignore search engine optimization this year.

Marketing 172

Marketing Social Media White Paper SEO 172

Kissmetrics

JUNE 22, 2021

E-learning is proven to increase knowledge retention by 25 to 60 percent. This is good news for content marketers because with online learning platforms like Udemy and LinkedIn Learning , you can benefit from all that useful content provided in their courses and modules. Conduct a Competitor Analysis and Work With the Data.

Marketing 350

Marketing Social Media Blog SEO 350

ROI Revolution

AUGUST 5, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Ecommerce was up 8.3%

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

MARCH 2, 2021

On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. of all ecommerce sales this year ( eMarketer ). to reach $9.92

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

DECEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Black Friday 2021 brought in $8.9

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JUNE 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Mobile ecommerce + COVID-19 stats.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Ecommerce sales rose 11.1%

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

Kissmetrics

JANUARY 21, 2021

These folks are probably searching for a solution that they can buy. If you’re in the e-commerce industry, you’ll hopefully already know that transactional keywords tend to convert well. There are several link analysis tools you can use to do this: Majestic Ahrefs Moz Link Explorer SEOprofiler WebMeUp. Analyze Your Links.

Improvements 363

Improvements SEO Social Media Mobile 363

ROI Revolution

JANUARY 5, 2021

On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. eMarketer projects that US retail ecommerce sales will grow to $843.15

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147