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10 Technology and Social Media Documentaries For Marketers

Kissmetrics

Are you one of those people whose eyes glaze over every time they read about crafting the perfect marketing campaign or embracing technologies? The following article covers ten of these documentaries, starting with “Lo and Behold, Reveries of the Connected World.”. iHuman” is a technology documentary covering the impact of AI.

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Incorporating Art into History: The Perks of Employing a Historical Illustrator

365 Retail

However, history isn’t just about facts and dates; it’s a narrative that can be brought to life through art. In this article, we will explore the benefits of incorporating art into history, discussing how historical illustrators can enhance our understanding and appreciation of the past.

Arts 52
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What to Consider When Incorporating AI into Your Retail Business

Retail TouchPoints

But as retailers expand their use of AI technologies, they must be mindful of the legal implications raised by these novel tools, particularly as the law governing training, use and deployment of AI technologies develops. The potential utility of biometric data to retailers is wide-ranging.

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How Store Design Teams are Unlocking Tangible Value from AI Platforms

Retail TouchPoints

Editor’s note: This is the second article in our series on AI in Retail. Read the initial article, on consumer attitudes toward AI, here. There is a clear art and science to prompting these tools and their algorithms since they operate using a specific hierarchy of information, keywords and images.

Arts 276
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How ‘Retailtainment’ Multiplies the Impact of Experiential Spaces

Retail TouchPoints

Experiential retail,” in contrast, is typically used to describe how brands and retailers are using technology, visual storytelling and other methods to drive customer engagement and interaction with products. Some shopping destinations, meanwhile, are bringing art and entertainment to their own real estate.

Arts 267
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Where to Next for the Experience Economy?

Retail TouchPoints

Almost a quarter of a century ago, a groundbreaking article in Harvard Business Review heralded the dawn of the “fourth stage economy” — one in which the spotlight would be shone directly on consumers’ expectations of immersive brand experiences. Fast forward to today and tech giants are leading the way.

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Brands Pop into the Surreal as 3D Billboards Surge

Retail TouchPoints

Credits: Nike Air Max Creative Director: Julie Igarashi Designer: Yoshio Kato Art Director: Danny Demers Studio Manager & Producer: Nanaka Sakurai Imagine walking near Tokyo’s Shinjuku Station, taking in the sounds and sights of the city. It’s more perceptual than actual 3D technology. Is the Future 3D?