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Align, Generate, and Grow at B2B Summit APAC 2023

Forrester eCommerce

Economic headwinds, competitive pressures and technological breakthroughs are putting more pressure on B2B marketing leaders than ever before. As our 2023 Predictions for B2B Marketing and Sales identified, an industry that has long […]

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Use Innovation To Reshape The B2B Payment Experience In APACĀ 

Forrester eCommerce

Though facing barriers, the B2B payment industry in APAC is not lacking innovations. Our recent research on the topic found that B2B payment innovations and trends in the region come from three dimensions.

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25 B2B ecommerce experts to follow

GetElastic

Here's a comprehensive list of 25 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises. Cynthia DiTullio , Director, Global B2B, Converse.

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Microsoftā€™s Acquisition Of Nuance Signals A Trend Of Industry-Specific Acquisition

Forrester eCommerce

Well, you are seeing the open salvos in an arms race in industry-focused tech as this combination of financial factors make the technology market prime for consolidation. The Fed is dovish. Strong balance sheets exist across the titans of tech. What does it all mean? billion in an all-cash transaction.

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30 B2B ecommerce experts to follow

GetElastic

After extensive research and interviews, the team at Get Elastic is presenting a list of 30 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises.

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Make the Transition from B2B to B2C Marketing

Optimizely

Shifting your career from business to business (B2B) to business to consumer (B2C) marketing is a surprisingly difficult task. While personalization, creativity, and data-driven campaigns work in both B2B and B2C marketing, there are many differences that you have to navigate. Youā€™ll be doing the selling.

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Top 10 B2B eCommerce Website Examples

GetElastic

What is B2B eCommerce? Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. trillion, up from $1.26

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