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How to Make your Beauty Routine More Eco-Friendly

Retail TouchPoints

With that in mind, one habit to consider paying extra attention to is your beauty routine. A recent report states that brand transparency regarding environmental sustainability remains a top priority for cosmetics and personal beauty care consumers. Packaging Takes Center Stage So what does sustainable beauty really mean?

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How Kroger Strengthened Customer Loyalty by Sharing its ‘Passion’ for Sustainability

Retail TouchPoints

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. Customers that participated in the campaign both contributed to the cause but also increased their loyalty to Kroger. Barbara Connors. “We

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What is Customer Loyalty?

Smile.io

Every brand aims for a loyal customer base that will support them no matter what. Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.

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The State of Ecommerce Customer Loyalty in 2023

Smile.io

has built up the world's largest dataset of loyalty and retention data. has built up a decade of all-time data with over 700 million shoppers and over 800 million point transactions of customers earning and redeeming points with ecommerce brands. has the world’s largest loyalty dataset, with 100,000 merchants.  

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The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

The following list was put together to inspire you when putting together your own loyalty program and brand community, no matter what you sell or what stage you’re at.   Customers not only get to show off their artwork to a like-minded community and inspire others—they get rewarded for doing so!

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How to Build Customer Loyalty in the Beauty Industry

Smile.io

Valued at $523 billion, the beauty industry has scaled dramatically over the last decade, becoming more innovative and trend-focussed, with many brands finding unique ways to own the customer journey. These three things alone make loyalty and the beauty industry an essential combination.

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Superdrug Celebrates 60 Years with 25 New Store Openings in Major Retail Expansion

365 Retail

The retailer is enhancing the physical shopping experience for customers with larger and improved store formats in prime retail destinations. The Cardiff store, which was one of the first Beauty Studio concept stores, will be upsizing to a new 11,300 sq. The new store in Westfield Stratford City is also doubling in size to 9,892 sq.