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Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars

GetElastic

In experience-driven commerce , the conversation between a company and a customer is fluid, moving from one touchpoint to another seamlessly. This is what defines modern commerce: a consistent brand experience that recognizes and addresses individuals on a personal basis with 1:1 pricing, product, and promotions. Content management.

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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. We conducted a survey of 170+ digital marketing professionals to get a clear picture of the current ecommerce landscape. of marketing managers stay up-to-date via blog posts compared to just 41.6%

Blog 158
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How to Keep Your Digital Signage up to Date

Retail TouchPoints

Digital signage is a great way for retailers to capture customers’ attention and keep them informed about new deals and products. However, digital signage can only achieve its desired objectives by consistently displaying relevant and up-to-date content. The same concept applies to digital signage.

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Is BigCommerce B2B Edition The Right Choice For Your Business?

Groove

B2C platforms often do not keep up with these changes or may not meet the unique requirements of B2B transactions. The platform provides tools and capabilities for wholesale businesses to thrive in the digital marketplace. They can also leverage pricing strategies and increase customer experiences.

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How To Start a WordPress Blog in 2020

Ecommerce Platforms

Do you want to build your blogging site on WordPress? WordPress is immensely becoming a blogging channel for most startups. Customizations and plugins for your WordPress blog. Optimizing your blogging site for SEO. Monetizing your blog. How to set up a brand new blog on WordPress. Say no more.

Blog 181
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3 eCommerce Email Marketing AI Tools That Online Merchants Will Love

Groove

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. It can be used to draft emails, create blog posts, and produce content for landing pages, websites, and more. mo to $81.18/mo)

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Going Headless: Governing Content and Capabilities Guest Blog

GetElastic

The need for purpose-built marketing capabilities has created a demand for modular backend services, resulting in a move away from monolithic Digital Experience Platform (DXP) solutions. Expectations for Digital Experience (DX) are now greater than ever, and we continue to see growing budgets dedicated to digital transformation.

Blog 148