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How to Tell if You’re Shadowbanned on Social Media

Kissmetrics

Suddenly you notice that none of your social media activity seems to be showing up at all. That way, other social media users don’t suffer from spam because they can’t see it. And since the algorithms are the property of social media companies, it’s not in their best interest to reveal everything about them publicly.

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Editors Share Their Top Takeaways From RTP Personalization Survey

RTP blog

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%.

eCommerce 150
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How to Sell More Products Across Different Social Media Channels

SellBrite

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

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How To Improve Customer Experience: 5 Tips

Groove

In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. We recommend creating buyer personas to account for the various personalities of your audience. Also, dedicate time to see how your customers are talking about your brand on social media.

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Influencer marketing and its role in personalization and commerce

GetElastic

When a friend recommends that I try a restaurant, retailer, or service, I take that suggestion more seriously. Like a good friend, their photos show up on your social media feed. And since that influencer looks so much like a friend, you might be inclined to give their recommendations more weight. Absolutely.

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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

The same can be said about typography, email notifications, banner imagery, and blog posts. Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). Take Subaru, for instance. Go to the top.

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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more. Yet subject lines are just the beginning.