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The Definitive Guide to Online Reputation Management

Kissmetrics

Here are some examples: allowing employees to talk about products and services publicly establishing a 1-to-1 communication channel asking for feedback not hiding criticism, and addressing it publicly. Would they recommend it? What does being “transparent” mean ? Easier said than done! Did they like your service/product?

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. Inclusion Definitions Expanding Beyond Sizing.

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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

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Mobile eCommerce Trends & Strategies for 2021

Groove

As you create and implement your mobile strategy, we recommend keeping an eye out for these trends: Anticipate Omni-Channel Shoppers. Anticipate Omni-Channel Shoppers. We recommend compressing images or using different images for mobile breakpoints to speed up your site and improve mobile experience.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

We’re beyond excited about the launch of Shopify POS Go, for both merchants and consumers. We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go.

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How Beautycounter’s New CCO is Using Amazon Learnings to Scale the Brand

Retail TouchPoints

Kara Trousdale was the woman to know during the pandemic — she managed the consumables supply chain business at Amazon at the height of COVID, meaning she had the keys to the kingdom when it came to paper towels, toilet paper, hand sanitizer and all those humble essentials that were in such short supply.

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CI&T Study: To Create Lean and Mean Demand Forecasts, Move to Real-Time Data Sharing

Retail TouchPoints

The extreme, rapid shifts in consumer behavior during the pandemic reaffirmed several underlying issues with retailer and CPG brand collaboration. But now, as many retailers and brands strive to understand and respond to ever-changing consumer needs, there is a prime opportunity to make improvements. Cleaning products.