Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Attribution is as much of a data challenge as it is a marketing challenge.

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Multi-channel Games Retail Social Media 306

Algopix

AUGUST 12, 2023

As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. Expert Insights : Experts, industry leaders, and successful Amazon sellers often host Reputable YouTube channels.

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Channel eCommerce Multi-channel Information 114

Retail TouchPoints

DECEMBER 13, 2021

After doing these data-driven transformations one retailer at a time, I realized that if I transitioned to Google, I could impact the industry in a scaled way and build the things that I always wanted Google to build for me,” said Tharp. I think people are getting tired of using the word omni — it’s really “channel-less.”

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Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

FEBRUARY 5, 2024

Today, a savvy RMN recognizes the immense financial opportunities tied to delivering enhanced messaging, precise targeting and an exceptional customer experience through ad placements across diverse channels in our connected commerce world. Data is not just the fuel of the future, it’s the driving force of the present and beyond.

Retail 264

Retail Omnichannel Consumer Channel 264

Retail TouchPoints

JANUARY 6, 2023

For retailers and brands, the introduction of the metaverse means yet another sales and communication channel with the consumers. Traditionally retailers and brands relied on brick-and-mortar stores as the primary channel where consumers could receive unconventional storytelling and experiences. Data is the king.

Games 317

Games Cryptocurrencies Clothing Channel 317

Wiser

NOVEMBER 16, 2023

This product offers a wealth of actionable insights, arming businesses with the necessary data to make informed decisions and stay competitive. This tool delivers comprehensive and accurate pricing data from eCommerce websites, with insights into price positions, historical pricing trends, and more.

Electronics 148

Electronics Outdoor Payments Payment Services 148

Retail TouchPoints

FEBRUARY 9, 2023

The company plans to get there by: Completely reimagining the path to purchase for all its varied consumer sets; Broadening marketing efforts to increase consumer awareness of what Batteries Plus does; and Doubling down on the advantage of its store footprint by finding new ways leverage its “secret sauce” — data.

Customer Data 228

Customer Data Customer Omnichannel Electronics 228

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2020

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans. What is cross-channel retailing?

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Channel Games Payment Services Shipping Costs 61

Retail TouchPoints

AUGUST 25, 2023

This allowed brands to have a one-on-one relationship with consumers while also providing them with data and insights to better understand marketing impact in ways that had never before been possible. This has challenged the D2C model, since obtaining data and insights for in-store purchases is next to impossible.

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Retail TouchPoints

MAY 2, 2024

The businesses that stay agile and data-driven are set to benefit the most. As the industry evolves, it will be crucial for stakeholders to remain adaptable, leveraging data and partnerships to meet the changing needs of consumers in a digital-first economy. Günther Vogelpoel is the CEO of Recharge.

Customer Retention 130

Customer Retention Payment Services Gifts Marketing 130

Kissmetrics

OCTOBER 1, 2019

I didn’t want to rely on a channel that would cost me more next year and the year after because it could get so expensive that I may not be able to profitably leverage it in the future. From mortgage calculators to calorie counters to a parking spot finder and even video games that you can add to your site and make your own.

Games 266

Games SEO Social Media Marketing 266

Retail TouchPoints

AUGUST 19, 2020

The opportunity to take control of the sale and build their own channel is a great one. Data And Insights. Why should they have their brand experience live inside another marketplace, when there are so many ways to dramatically boost revenue, increase brand loyalty and provide customers with an outstanding experience outside of it?

eCommerce 269

eCommerce Merchant Services Games Payment Services 269

Liveintent

NOVEMBER 9, 2021

In this blog post we’ll share three key components to driving value for your business and your readers with a newsletter program and first-party data. You’ll learn about: Email newsletter monetization Creating valuable content experiences with first-party data Promoting products and services. Email newsletter monetization.

Games 125

Games Subscription Outdoor Social Media 125

365 Retail

AUGUST 17, 2022

More than half of the respondents said they would trade personal and preference data to feel part of a brand’s community. . Personalisation marketing tools rushed on the scene more than 15 years ago to help marketers more effectively engage with consumers in digital channels like web, social and mobile. And he’s not alone.

Games 59

Games Marketing Multi-channel B2C 59

Sailthru

MARCH 16, 2020

There’s no question that Americans love video games; nearly 70% game on at least one device. And with thousands of games released every year, the choices for gamers are endless. But with all these choices comes increased competition, and video game brands have to work harder than ever to attract customers.

Games 78

Games Mobile Download Customer 78

Retail TouchPoints

JANUARY 31, 2024

Now Mailchimp has added SMS marketing to our offerings, giving our customers a new channel to drive results through their integrated marketing strategies. Use Data and Automation to Personalize Your Efforts The demands on customers and marketers are higher than ever, and it takes time and labor to run and grow a business.

Marketing 264

Marketing Customer Retention Shopify Social Media 264

Retail TouchPoints

OCTOBER 12, 2023

Increased focus on personalization : A cornerstone of the ideal consumer experience, especially as we see deeper engagement with digital platforms, social search and social shopping, have become normal channels for consumers to discover, explore and buy.

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Technology Other Consumer Fashion 295

ChannelAdvisor

MARCH 22, 2021

In 2000, when many brands were still heavily focused on traditional wholesale channels, one manufacturer saw a different kind of opportunity. . It was a great time to be ahead of the game, and the brand’s direct-to-consumer selling strategy worked well for more than 15 years. The post This Brand Was Ahead of the D2C Game.

eCommerce 93

eCommerce Games eCommerce Platforms Multichannel 93

Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). Back to top What is a retail media network? A retail media network is the actual platform that retailers put in place to do this.

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Retail Social Media Multi-channel Channel 298

Retail TouchPoints

OCTOBER 18, 2021

Profile information and third-party data can be useful, but it can’t capture a shopper’s intent in the moment. Or maybe I just rescued a brother for him, and my signals in the moment are quite different from my profile data. Connect every channel. Capture shopper signals. Optimize the experience in real time.

Customer Experience 298

Customer Experience Customer Channel Omnichannel 298

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. Within the pages that follow, we present a carefully curated selection of AI-powered tools that have emerged as game-changers in the realm of email marketing.

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Omnisend

SEPTEMBER 9, 2021

Ecommerce data drives almost every business decision for online merchants. However, ecommerce data itself is just numbers unless you can effectively analyze and leverage it to make data-driven decisions. In this article, we’ll explore insightful sources of ecommerce data and discuss the various types of analytics and reports.

eCommerce 148

eCommerce Customer Retention eCommerce Analytics Improvements 148

Ecommerce Platforms

AUGUST 22, 2022

One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. Store owners can connect however many of these they want; after which, messages from all of those channels get sent to the Richpanel message center for processing.

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Multi-channel Shopify Channel Merchant Services 104

Retail TouchPoints

SEPTEMBER 29, 2023

End users are bombarded with content and media on all media and communication channels and are overwhelmed and starting to tune out. Giving full visibility into the lifecycle of data from collection, processing and utilization of that data by their AI systems or tools goes a long way in establishing a shared sense of intent and purpose.

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Customer Data Operations Technology Games 263

Retail TouchPoints

JULY 12, 2023

Initial brand partners utilizing the service include men’s apparel brand True Classic , game-based connected rowing machine Ergatta and wellness brand Olly. Upon purchase completion, the viewer returns to their programming and an email confirmation with shipping and other details is sent directly from the merchant.

Merchant Services 243

Merchant Services Payment Services Shopify Apparel 243

Retail TouchPoints

OCTOBER 19, 2022

The opening of RISE Express stores at Circle K locations is a game-changer,” said Ben Kovler, Founder, Chairman and CEO of Green Thumb in a statement. Convenience is a strong channel in retail, and people want more access to cannabis. and $27 billion in 2021, according to data from the MJBiz Factbook.

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Operations Games Channel Retail 316

FastSpring

NOVEMBER 18, 2020

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here. What’s at stake for Epic Games and Apple?

Games 124

Games Merchant Services Payment Services Payments 124

Retail TouchPoints

OCTOBER 8, 2020

GameStop plans to expand its physical and digital video game offerings as well as enhance its retail technology infrastructure through the deal. As part of the agreement, GameStop will standardize its solutions on Dynamics 365, Microsoft’s portfolio of cloud-based business applications and customer data platform.

Games 246

Games Omnichannel Retail Subscription 246

Retail TouchPoints

JUNE 12, 2023

To do this, they need to understand the benefits and the risks and have a game plan aligned with their business goals. How Small and Medium Retailers can get into the AI Game There are a few things that small and medium-sized businesses can do to get started with AI and GPT-style models. Data is the basis of AI.

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Retail Technology Games Recommendation 287

Retail TouchPoints

JANUARY 29, 2024

As Amazon has stepped up its delivery game, for example sending package recipients photos of boxes on their doorstep as proof of delivery, other retailers have been forced to find ways to make — and keep — delivery time guarantees.

Fulfillment 289

Fulfillment Shipping Costs Omnichannel Retail 289

Dynamic Action

APRIL 25, 2023

Summary Retailers who rely solely on internal and historical data are limiting their growth potential. Leveraging data at every stage of the retail lifecycle is key to creating and maintaining high-performing assortments. That’s where the power of assortment intelligence data lies.

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Management Games Marketing Improvements 62

Retail TouchPoints

AUGUST 14, 2020

However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment. We’re seeing an influx of gaming platforms and brands embedding themselves within those platforms,” according to Schwartz.

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Webinar Consumer Payments Marketing 288

Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. This is a key moment for brands to utilize their existing consumer data to build out profiles and search for new audience insights.

Social Media 290

Social Media Travel Apparel Clothing 290

Groove

MAY 19, 2023

If you're using Shopify, for example, you can use the Google channel to easily sync your products with Google Merchant Center. The channel automatically fetches and updates product information, reducing manual work and the risk of errors. Click the plus button to import your new data feed. At Groove Commerce, we're here to help.

Merchant Services 370

Merchant Services eCommerce Shipping Costs Information 370

Kissmetrics

JUNE 3, 2021

The couple hosts a 20-minute travel TV show on Channel One Russia that takes viewers behind the scenes of their online photos.”. Say you’re working with a client (let’s call them Client A) in the gaming industry — specifically in the smartphone app gaming industry. Mobile gaming is a pretty competitive industry.

Marketing 270

Marketing Games Download Social Media 270

Kissmetrics

JANUARY 26, 2021

Initially, they just wanted a way to talk to others in the gaming community. Screenshare allows you to communicate, watch videos, and, of course, play games. This means you can hit a message and reply to someone directly on your text channel. You’ll find this feature in the voice channel. Starting a Discord Channel.

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Channel Games Download Social Media 316

Retail TouchPoints

NOVEMBER 9, 2022

What I mean by [missing Web2] is not having a hearty ecommerce channel or not having an understanding of the intimacy that social can provide to their consumer experience — that was a big miss. For brands focused on younger consumers, Gen Z in particular, the metaverse will be an important new channel.

Cryptocurrencies 331

Cryptocurrencies Games Payment Services Consumer 331