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A Marketer’s Guide to Discord

Kissmetrics

Initially, they just wanted a way to talk to others in the gaming community. Screenshare allows you to communicate, watch videos, and, of course, play games. This means you can hit a message and reply to someone directly on your text channel. You’ll find this feature in the voice channel. Starting a Discord Channel.

Channel 316
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Gen Z, in Their Own Words: What They Really Want from Brands and Retailers

Retail TouchPoints

As a result, brands such as Aerie and Bubble are putting consumer insights at the center of their decisions to ensure they’re forming the right partnerships and embracing the right engagement strategies across channels. These are games, but they’re also places where Gen Z are just being and spending time with friends.”.

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TV may be Old School but it Works for DTC Brands Transitioning into Retail

Retail TouchPoints

The Super Bowl has the biggest linear TV audience available, but they’re engaged with the game, and it’s extremely unlikely they’re going to pause the game to go to a website or an app and make a purchase. Different channels are better for driving retail versus direct response. Because you’re looking just for eyeballs.

Retail 196
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Choosing the Best Marketing Channels for Your Retail Brand

retailnext

Instead, take the time to assess your existing customer base and target market and determine the most effective channels for marketing your business. If you haven’t done this exercise, take a few minutes to imagine this: Someone walks into your store, looks around, and exclaims, “Oh my god! Who is most interested in your products?

Channel 64
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The Biggest Sales of the Year (& How to Compete With Them)

Omnisend

Exercise : It’s a little cliche, but half of New Year’s resolutions center on more exercise and healthier lifestyles. This makes January the best opportunity to promote fitness equipment, gym clothing, anything that relates to exercise. This means that everything about college life is fair game for promotions.

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Who Pinned It Best? 3 Steps For Retailers To Win At Pinterest Marketing

RTP blog

With so many posts about exercise routines, top recipes and house cleaning tips, how can an independent retail store or small chain utilize this channel to drive interest, provide helpful resources and ultimately promote merchandise? Pinterest, like other social channels (looking at you, Twitter), can be very hard to measure.

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Wellness Is Not A Nice-To-Have, It’s A Must-Have

RTP blog

And as a result, brands are stepping up their game to satisfy consumers’ wellness aspirations. Not only can we track our exercise and wellness, but self-care has moved toward a deeper understanding of our genetic make-up. We are empowered consumers, and healthy activities have become an integral part of our consciousness.