RTP blog

AUGUST 8, 2018

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%.

eCommerce 150

eCommerce Social Media Consumer Improvements 150

Kissmetrics

DECEMBER 12, 2017

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. When Alex Turnbull wanted to improve engagement on the Groove blog, he ran an A/B test to see what effect storytelling would have on readership: Image Source. Email marketing is still one of the most effective marketing channels.

Improvements 491

Improvements Marketing Social Media Blog 491

Retail TouchPoints

APRIL 16, 2024

The Shortcomings of NPS Survey collection methods can significantly impact the validity of NPS data. Offering incentives like “If you fill out this survey, give us a 9 or 10 and mention my name, it’ll be doing me a huge favor” can emotionally influence customers, potentially leading to inflated scores that don’t reflect genuine experiences.

eCommerce 147

eCommerce Improvements Consumer Customer 147

Ecommerce Platforms

AUGUST 22, 2022

Platforms like Richpanel include more than a chat box; with features for multichannel communications, customer portals, and workforce management, you’re able to improve upon several areas of your business with one app. At its simplest, the agent console lets reps chat with customers, from multiple channels at one time.

Multi-channel 104

Multi-channel Shopify Channel Merchant Services 104

Kissmetrics

MARCH 5, 2021

Just like your favorite iOS apps , software-specific apps can greatly improve our day-to-day work experiences. Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. Add-On Slack Apps for Metrics. Marketing is all about metrics.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Retail TouchPoints

JANUARY 5, 2023

Retail Dive reported on a Morning Consult survey which revealed that 85% of U.S. Meanwhile, in a survey commissioned by Wildfire, we found that 90% of respondents are more interested than ever in getting discounts, using coupons and earning cashback rewards when shopping online, due to rising prices. More Efficient Marketing Channels.

Shipping Costs 289

Shipping Costs Merchant Services Channel Consumer 289

Retail TouchPoints

APRIL 3, 2023

households own a pet, according to the APPA National Pet Owners Survey. Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. More than 66% of U.S. million or so homes spent $136.8 billion in 2023.

Payment Services 227

Payment Services Social Media Subscription Channel 227

Retail TouchPoints

FEBRUARY 6, 2024

A survey we recently conducted of 2,000 consumers found that the vast majority of shoppers (85%) were uninterested in using AI to help make purchasing decisions. As one recent UK poll demonstrated, consumers are “blind to AI’s benefits,” with the majority unconvinced that it’s improving their retail experiences.

Recommendation 281

Recommendation Customer Hobbies Technology 281

365 Retail

AUGUST 16, 2023

According to a new survey released today by Honeywell , nearly six in 10 retailers plan to adopt artificial intelligence, machine learning and computer vision technologies over the next year to enhance the shopping experience offered within stores and online.

Technology 52

Technology Live Chat Retail Customer Experience 52

Retail TouchPoints

MAY 2, 2024

An Accenture survey of 16,000 customers in 13 countries across Asia, Europe, Latin America and North America reported that over half of all consumers have adopted digital payment methods such as digital wallets, many of which displace banks’ brands from the customer experience. Consumers value the convenience these offer.

Customer Retention 249

Customer Retention Payment Services Gifts Marketing 249

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. This trend requires businesses, particularly in ecommerce, to seamlessly blend their online and offline sales channels.

B2B 237

B2B eCommerce BigCommerce Omnichannel 237

Pivotree Blog

OCTOBER 17, 2022

Perhaps the best way to improve product discovery is to keep your product content optimized and up to date. But certain elements must happen behind the scenes — like product content optimized for each channel and inventory visibility to ensure you don’t promote a product that’s actually out of stock.

Channel 98

Channel Customer eCommerce SEO 98

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. The survey uncovered three core themes and takeaways: 1.

Consumer 226

Consumer Leisure Multi-channel Retail 226

Retail TouchPoints

MARCH 11, 2021

The survey — a hybrid online and computer-aided telephonic interview (CATI) survey of 140+ U.S. With 80% of shoppers expecting to increase their use of BOPIS and curbside pickup over the next six months, it’s critical that retailers identify and address the inefficiencies in order to improve profitability.

Fulfillment 308

Fulfillment Order Fulfillment Shipping Costs Social Media 308

Retail TouchPoints

OCTOBER 16, 2023

Amplify insights through targeted surveys. Surveys aren’t just about post-purchase feedback; they’re your direct line to understanding your audience’s preferences. In particular, post-purchase micro-surveys are a highly effective way to collect insightful and actionable customer feedback.

Social Media 271

Social Media Consumer Information Marketing 271

Retail TouchPoints

JANUARY 11, 2024

Our recent study also revealed that the majority (75%) of surveyed retail decision makers believe generative AI can be practically deployed in their business, and 78% believe generative AI will impact their industry in the next 12 months. Streamline product catalog management. Automate conversational commerce.

Retail 246

Retail eCommerce Technology Social Media 246

Groove

DECEMBER 14, 2020

A Signifyd survey shows that 40% of U.S. Many omnichannel retailers have launched or dramatically improved their buy online pick up in store services and added curbside pickup to their fulfillment channels. Survey Insights. In Signifyd’s September survey of 1,500 U.S. eCommerce Fraud in 2020.

eCommerce 338

eCommerce Merchant Services Fulfillment Consumer 338

Retail TouchPoints

FEBRUARY 9, 2024

According to the National Retail Security Survey, losses attributed to retail theft rose to $112.1 Ultimately, the answer lies in making strategic investments in solutions that don’t just improve security, but generate ROI and create a positive impact on the business’s bottom line. billion in 2022, up from $93.9

Small Business Retail 252

Small Business Retail Retail Jewelry Customer Experience 252

Groove

MARCH 7, 2024

Email subscribers now expect interactive experiences such as surveys, quizzes, polls, and more, all from their inbox. Considering this data when segmenting lists, creating workflows, or designing emails can help you constantly work on improving conversation and click-through rates. In 2024, email marketing is far from dead.

Marketing 370

Marketing eCommerce Platforms Shopify Shopping Carts 370

Retail TouchPoints

SEPTEMBER 11, 2023

At first blush, home improvement fans might not seem like a core audience for electronics retailer Best Buy. But as homes have become more and more digitized, Best Buy decided it was time to let DIYers know how it could help them up their (smart)home improvement game. That’s the ‘crawl’ phase.”

Consumer 252

Consumer Multi-channel Electronics Improvements 252

Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Still, these channels carry significant costs — the kind that can make even an experienced marketer do a double take. Investing in New Channels. Invest in First-Party Data.

Omnichannel 262

Omnichannel Marketing Social Media Channel 262

Kissmetrics

SEPTEMBER 19, 2017

When it comes to reaching engaged, relevant audiences, which marketing channels truly shine? Currently, the best way to measure how much reach a podcast has is the number of downloads and the number of subscribers to a given channel. Social media? How about podcasts? Podcasts?” Which Brands are Seeing Success with Podcasts?

Channel 226

Channel Marketing Download Social Media 226

retailnext

SEPTEMBER 24, 2019

Improve shopper experience by understanding tastes and preferences in product. Online Surveys – The perfect way to know what your audience thinks of your products and services is to ask them! Online surveys help you understand the perspectives of your customers and think like them. Tell your audience how it will benefit them.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

JULY 14, 2021

But now, as many retailers and brands strive to understand and respond to ever-changing consumer needs, there is a prime opportunity to make improvements. Suppliers are breaking down their demand forecasts geographically, while retailers are breaking them down by channel. Why is this such an issue for both parties?

Shipping Costs 264

Shipping Costs Omnichannel Channel Recommendation 264

Retail TouchPoints

MARCH 5, 2024

These days, it seems like every major retailer has its own channel for serving ads, and advertisers are seizing this opportunity eagerly, to the tune of $114.4 Having a unified view of your customer matters because retail buying journeys don’t take place on one channel. billion in digital spending in 2022 alone. Value proposition.

Retail 260

Retail Customer Data Channel Arts 260

Retail TouchPoints

JULY 5, 2022

A lot of the pain points that we’re seeing are in the inventory side, but against that backdrop we’re going to see a steely-eyed focus on improving profitability in stores and digital channels.”. Why is Ecommerce Profitability So Elusive? The grocery sector in particular is really feeling this profitability pressure.

Shipping Costs 296

Shipping Costs eCommerce Retail Merchant Services 296

Retail TouchPoints

DECEMBER 22, 2021

Luxury goods were the fastest-growing cross-border ecommerce category in the first half of 2021, increasing by 50% compared to the end of 2020, according to ESW’s Global Voices pulse survey of 15,000 consumers across 14 countries. The ESW survey found that 42% of consumers are willing to buy from brand websites outside of their own country.

eCommerce 253

eCommerce Consumer Channel Travel 253

Retail TouchPoints

FEBRUARY 24, 2023

Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. The same survey shows almost half of consumers have started or increased purchases from a company because they trust it, and 33% have paid a premium for trust. Pre-pandemic, that number was 70%.

Consumer 241

Consumer Social Media Recommendation Apparel 241

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. The tool uses AI-powered analytics designed to help improve customer experience, quality of service and store operations. Social media or word of mouth? Price, fit or competition?

Multi-channel 240

Multi-channel Customer Social Media Retail 240

Liveintent

MAY 18, 2023

The report, titled “ The 2023 Retail Media Market Report: Unlocking Adoption, Mastering Best Practices, Overcoming Challenges & Driving Performance ,” surveyed more than 200 U.S. Growth is a fait accompli in the long term: The survey also explored how respondents envisioned retail media networks’ usage changing in the next five years.

Other 62

Other Channel Marketing Retail 62

Retail TouchPoints

MAY 12, 2021

As we continue to settle into the economic and psychological realities of COVID-19, businesses are evaluating what response tactics worked well in 2020 and where there’s room for improvement to ensure resilience going forward. Communication was increased across all channels. Planning for Improvement. What We Learned.

Social Media 229

Social Media Improvements Information Outdoor 229

Kibo

APRIL 27, 2020

This study from Kibo Commerce, Monetate , and Certona marks the fourth year we’ve surveyed companies about their personalization efforts, and we’re seeing that half of retailers (51%) that have instated an end-to-end personalization strategy are receiving robust returns. Who We Surveyed. Download The Report Today. Some Key Takeaways.

Improvements 71

Improvements Customer Channel Download 71

ChannelAdvisor

AUGUST 17, 2022

Let’s take a look at how to improve your order fulfillment process, customer satisfaction and bottom line with these eight tips and answers to your biggest questions. . The fulfillment center sends the package to a shipping channel or carrier like air, freight, USPS, FedEx or UPS. 8 Tips to Improve Your Fulfillment.

Order Fulfillment 89

Order Fulfillment eCommerce Fulfillment Shipping Costs 89

Retail TouchPoints

NOVEMBER 14, 2022

Improved Quality and Productivity : Because AI-powered tools are designed to enhance efficiency and accuracy, they can improve your brand’s productivity and the quality of its products and services. This leads to greater customer satisfaction, better retention rates for your business and an improved reputation for your brand.

Customer Loyalty 335

Customer Loyalty Operations Improvements Customer Experience 335

Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. To truly understand the impact of all these forces on consumers and the brands that market to them, Qonsent surveyed 1,000 U.S. But a separate survey from Motive.co adults and 125 marketers.

Marketing 277

Marketing Consumer Information Customer Retention 277

Retail TouchPoints

SEPTEMBER 5, 2023

According to a PwC survey , employees who partake in VR training train 4X faster than those who train in a classroom, and are 275% more confident to apply skills learned after training. Keep the Customer Experience in Your Purview How will leveraging VR training help improve the customer experience? The key to success? within minutes.

Consumer Electronics 224

Consumer Electronics Retail Electronics Customer Experience 224

Retail TouchPoints

APRIL 27, 2023

Customer experience (CX) strategies often focus on using technology to improve steps in the customer journey, but CX can also be about the bigger picture: how their purchases impact our environment. A 2022 survey of more than 13,000 consumers worldwide found that 66% had stopped buying from a company because of a mismatch in values.

Shipping Costs 274

Shipping Costs eCommerce Customer Shipping 274