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Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. Elastic Path has worked on countless projects building new online experiences for companies to help them transform to the digital economy. NARS cosmetics uses Facebook’s 360 technology to interact with 3D makeup tutorials.

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Kibo And Acquia Form Partnership To Power Headless E-Commerce Experiences

Retail TouchPoints

Acquia , a digital experience company, and Kibo have announced a strategic partnership designed to help retailers deliver frictionless commerce. The two companies will empower brands to create headless e-Commerce experiences through a unified customer view, and optimize engagement across the customer journey with shoppable content.

eCommerce 280
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Profitero welcomes new executive leadership team and lands $20mm in new funding to raise the bar for eCommerce technology

Profitero

At the same time, Profitero brought serious muscle to the technology side of its business by hiring former LogMeIn CTO Sandor Palfy. Here are snippets from Profitero’s press coverage of the past week, which also demonstrate how Profitero is helping brands navigate eCommerce and all its complexities. Mr. Heffernan said.

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How Cordova Outdoors Manufactures Insulated Coolers In the USA with Gentry Jensen - EP 003

Groove

A standout moment in the podcast is when Jensen reflects on the significant growth and learning experiences faced by the company, illustrating the strategic shifts necessary for sustainable expansion. Gentry Jensen "The company was started by Scott Campbell, who is a captain of one of the boats that was profiled on Deadliest Catch.

Outdoor 195
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CarParts.com Taps Former Amazon Exec as COO

Retail TouchPoints

He is tasked with doubling down on the level of service offered by the company by building and scaling its supply chains and focusing on product and business management as well as building large, diverse teams. I am confident we can enhance operations, accuracy and profitability for the company today and in the years to come.”

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How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

Song cited Honest Company, Glossier and Casper. Outdoor Voices was already starting to feel the pinch before COVID, and experts predict the company will go under within the next year. Smart companies are taking efforts to remain profitable. It will be imperative that these companies hire intelligent people.

Outdoor 299
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How B2B Companies are Preparing For an Economic Downturn

Kibo

Disruptive supply chains, high inflation, and a looming recession are just some of the hurdles on the horizons of B2B companies. But companies that tune into their customers’ changing habits and respond to them will go on to be the market leaders of tomorrow. How will the economic downturn impact B2B companies?

B2B 71