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Eddie Bauer Aims to ‘Eliminate Barriers to the Outdoors’ with New Rental Program

Retail TouchPoints

In the outdoor category, Eddie Bauer is a bit late to the game — REI Co-op has rented its gear for decades and expanded its offerings in 2019; that same year, DTC Coozie Outdoors (which has since been renamed as Arrive Outdoors )launched its own gear rental program.

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How Outdoor Brands Can Sustain the Pandemic Boom

ESW

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

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How stackt is Creating Community and Commerce with…Shipping Containers?

Retail TouchPoints

Digital has created an easy entry point for brands of all sizes: whether a business is a corporate behemoth or just starting in the founder’s garage, they’re all in an open environment with equal access to consumers. Lynch shares more about stackt’s evolution and how it’s cultivating a community-driven experience for brands and consumers.

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Lifting Bottom-Line Revenue 50% With Paid Advertising

Groove

The team at Cordova Outdoors specializes in creating tools for outdoor-minded people to use in enjoying their trips outside. As a result, this outdoor retailer challenged Groove Commerce to optimize their existing accounts and to maximize ROAS. Understanding Cordova Outdoors. Visit The Cordova Outdoors Website.

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VF Opens its Largest Distribution Center in Southern California

Retail TouchPoints

The DC is capable of shipping 76 million units annually and will employ approximately 550 people during peak periods. The center offers EV chargers, both indoor and outdoor restorative areas and features a robust fitness facility on site to encourage health and wellness.” million-square-foot facility in Ontario, Calif.

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. 134% more likely to anticipate making a garden or outdoor purchase.

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KUIU Unlocks Global DTC Success in Partnership with ESW

ESW

LONDON – April 9 – Performance outdoor apparel brand KUIU has extended its global Direct To Consumer (DTC) and marketing reach into 37 international markets in partnership with ESW , the world’s leading DTC ecommerce company. With high demand for its products in its domestic North American markets of the U.S.