Retail TouchPoints

MARCH 15, 2024

Identifying the performance and optimization opportunities for all these elements requires digital shelf analytics (DSA) to cover a variety of data points. Many companies can track their own digital shelf data, allowing them to align products across platforms, perform A/B testing and improve inventory management.

Telecommunications 250

Telecommunications eCommerce Platforms Games eCommerce 250

Forrester eCommerce

NOVEMBER 23, 2022

Companies want to be insights-driven, customer obsessed, and future fit. This journey includes investing in data literacy or spending on tech. In 2022, 75% of US business decision-makers responded that they are adopting enterprise-wide data literacy, and companies are projected to spend 4.7

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Improvements Technology Customer Customer Data 363

Retail TouchPoints

JANUARY 2, 2024

The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities. Use Existing Data and Research to Find New Revenue Streams Launching a new revenue stream can be costly, risky and time-consuming. Skin Rocks took a similar approach.

Improvements 244

Improvements Retail Mobile Customer Experience 244

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

Customer Data 63

Customer Data Customer Multi-channel Events 63

Groove

APRIL 17, 2024

At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects. By syncing customer information such as demographics, purchase history, and browsing behavior with Google Ads, this integration allows you to create personalized, targeted ads that are more likely to resonate with your audience.

Customer Data 396

Customer Data Improvements eCommerce Article 396

Retail TouchPoints

FEBRUARY 15, 2023

Accenture’s AI.Retail platform — which helps retailers better utilize data and artificial intelligence to optimize common operations such as customer acquisition, pricing and promotions, assortment and supply chain — can now be deployed on Google Cloud. Current customer Albertsons Cos.

Merchant Services 282

Merchant Services Supplies Retail Customer Data 282

Retail TouchPoints

MARCH 8, 2021

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans. How is your digital marketing impacting traffic to your store?

Customer Data 264

Customer Data Customer White Paper Technology 264

retailnext

SEPTEMBER 24, 2019

In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. Identifying purchase patterns and creating a customer database offers an array of other benefits including: Identifying opportunities. Recognizing potential threats.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Omniconvert

FEBRUARY 23, 2022

Discover how to get and use customer intelligence data to improve your eCommerce business and optimize the customer experience. The post Customer intelligence: How to get & use customer data in eCommerce appeared first on Omniconvert Ecommerce Growth Blog.

Customer Data 78

Customer Data Customer eCommerce Customer Experience 78

RetailMinded

NOVEMBER 23, 2022

As a retailer, you likely already have a wealth of customer data. This data can include customer contact information, purchase history, and demographic information. In addition, analyzing customer data can help you to identify trends and anticipate future demand.

Customer Data 52

Customer Data Cryptography Customer Retail 52

Retail TouchPoints

MAY 3, 2023

The days of third-party data are over. The cookieless future has settled and users worldwide demand their data be kept private. How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience?

POS 249

POS Customer Experience Customer Technology 249

Groove

FEBRUARY 16, 2024

Some of the top benefits you can look forward to when you integrate Shopify with HubSpot include: Unified Customer Data: Integrating HubSpot and Shopify ensures that information such as customer purchases, preferences, and interactions are seamlessly synchronized between the two platforms.

Shopify 379

Shopify Live Chat Customer Data Information 379

Retail TouchPoints

AUGUST 30, 2023

Companies with loyal customers understand their customers’ needs and deliver personalized experiences. There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features.

Shipping Costs 235

Shipping Costs Improvements Live Chat Retail 235

Retail TouchPoints

MARCH 9, 2022

A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. This is problematic because customer data should guide a majority of business decisions including marketing, inventory management, merchandising and more. So how do retailers regain the power of their data?

Retail 303

Retail Customer Data Customer Experience Social Media 303

Retail TouchPoints

JUNE 9, 2023

The brands we work with are pursuing a multitude of sustainability initiatives, from improvements in their supply chain to innovative ways to extend the usable life of their products through curated resale channels. Sustainability can be highly data-driven.

Supplies 239

Supplies Operations Shipping Costs Customer 239

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Craft tailored quizzes for meaningful insights.

Social Media 273

Social Media Consumer Information Marketing 273

Optimizely

NOVEMBER 5, 2020

We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. Loyalty data lends itself to relevant and personalized messages.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Retail TouchPoints

FEBRUARY 8, 2024

The digital marketplace solution from Intelligence Node — which is powered by generative AI and real-time data capture — generates comprehensive product listings and ratings for customers while also providing custom, data-rich insights to guide a company’s marketing strategies.

Customer Experience 268

Customer Experience Improvements Customer Data Information 268

Retail TouchPoints

JANUARY 11, 2021

With these sweeping shifts in consumer needs, retailers relied on data more than ever to quickly position themselves to create the kinds of offerings and experiences that consumers expected during this unprecedented period. Real-time data is the key for 2021. One such area where on-demand data can help retailers is inventory.

Small Business Retail 238

Small Business Retail Retail eCommerce Social Media 238

Retail TouchPoints

APRIL 17, 2024

It’s not merely about substituting cookie-based tracking with another data-centric method. Traditional keyword searches fall short, but with gen AI fueled by massive data sets, a system like Lucidworks Fusion can quickly deliver precise answers. Many retailers grapple with insufficient product data.

Social Media 291

Social Media B2C B2B Customer Data 291

Retail TouchPoints

FEBRUARY 2, 2022

In fact, there’s no reason you should be missing dinner any night of the week to deal with the data dilemma when it comes to pricing. In my experience, the data is what keeps retailers from making the big jump to new pricing technologies and strategies. How much data do I need to shift support and drive my overall pricing strategy?

Retail 236

Retail Recommendation Outdoor Customer Data 236

Kissmetrics

MAY 10, 2021

Blockchain technology is a new way to secure your data. You can use blocks to store information like: financial transactions contracts medical data supply information confidential customer data. How Does Blockchain Work for Data Security? After all, data is valuable.

Cryptocurrencies 262

Cryptocurrencies Marketing Social Media Cryptography 262

Groove

APRIL 18, 2024

This data-driven solution brings financial, logistical, and human resource data together to save you time managing your store. Allows for Improved Decision-Making: Because you have access to real-time insights, you can make better decisions for your business, thus maximizing profitability. Test the integration.

Shopify 393

Shopify Payment Services Shipping Costs Order Fulfillment 393

TalkingRetail

APRIL 15, 2021

The convenience sector needs to improve its use of data in order to compete with Amazon, which could be the 6th largest supermarket if current shoppers swapped just one grocery shop per month, new research indicates. This story continues at Convenience retailers need to improve their use of data.

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Improvements Retail Technology Customer Data 130

Optimizely

JANUARY 24, 2019

In an ideal world, every marketer would use data to its fullest impact—including website data, ecommerce data, and all types of customer data. Unless you’re living in marketing utopia, we’re guessing there still might be room for improvement when it comes to how you handle data across the organization.

Marketing 236

Marketing Games Customer Data Improvements 236

Retail TouchPoints

MAY 22, 2023

Tanger Outlets will deploy a customer engagement platform from Coniq to better empower its retail partners to deliver personalized and contextual offers to consumers. As Tanger continues its transformation, we believe omni experiences and customer data are critical to serve our retailers and guests alike.”

Customer 293

Customer Customer Experience Customer Data Improvements 293

Korona

FEBRUARY 19, 2021

When trying to keep your business afloat during a pandemic, customer data safety may be the last thing on your mind. And it’s far from the last thing on your shoppers’ minds – 79% of customers worry about their data security and privacy issues. 7% loss of customers. 7% loss of customers.

Customer Data 52

Customer Data Small Business Retail Payment Services Customer 52

Korona

FEBRUARY 19, 2021

When trying to keep your business afloat during a pandemic, customer data safety may be the last thing on your mind. And it’s far from the last thing on your shoppers’ minds – 79% of customers worry about their data security and privacy issues. 7% loss of customers. 7% loss of customers.

Customer Data 52

Customer Data Small Business Retail Payment Services Customer 52

Korona

FEBRUARY 19, 2021

When trying to keep your business afloat during a pandemic, customer data safety may be the last thing on your mind. And it’s far from the last thing on your shoppers’ minds – 79% of customers worry about their data security and privacy issues. 7% loss of customers. 7% loss of customers.

Customer Data 52

Customer Data Small Business Retail Payment Services Customer 52

Optimizely

MAY 27, 2020

New Integrations We continue to add new one-click integrations to our App Directory, and you can connect even more of your customer data across your marketing platforms and make this data more actionable. The post Spring 2020 Release: Improve Campaign Performance and Enrich Customer Profiles appeared first on Zaius.

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Improvements Customer Recommendation Omnichannel 195

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. pop-up, giving you the option to enable that site to remember your data or not. These needs include information on current trends, knowledge about the customer (e.g.

Small Business Retail 258

Small Business Retail Recommendation Consumer Customer Data 258

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 241

B2B eCommerce BigCommerce Omnichannel 241

Ecommerce Platforms

FEBRUARY 15, 2023

If you've never heard of Bright Data or want to know more about what this service does, this Bright Data review is the place to be. In a nutshell, Bright Data is an industry-leading data collection and proxy service. Below we’ll look at how Bright Data does this, its features, and what costs you need to know about.

Social Media 183

Social Media Mobile Management Information 183

Optimizely

NOVEMBER 14, 2019

But, with just 22% of customers saying that they’re satisfied with the level of personalisation they receive, brands need to do a lot more to get their customers to convert. To improve your customer experience and encourage conversion, target your customers in ways that go beyond demographics.

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Improvements Social Media Events Customer Experience 207

Retail TouchPoints

MARCH 1, 2024

While the retailer will be focused on improving existing store experiences at scale moving forward, Best Buy is planning to “open a few additional outlet centers and new formats to continue to test two important concepts,” said Barry. “Our These efforts and more will serve to increase membership engagement and continue to improve retention.”

POS 272

POS Omnichannel Mobile Improvements 272

Retail TouchPoints

MARCH 5, 2024

First-party customer data. The most important component of building an RMN is first-party data — a dataset of all your customers’ shopping habits and preferences. The first step on the path to building your own RMN is to establish mature systems for collecting, segmenting and utilizing your data.

Retail 261

Retail Customer Data Channel Arts 261

Sailthru

APRIL 27, 2023

Similar to precious metals, data has to be refined from its raw state to be anything more than a collection of numbers and email addresses. This process is known as data cleaning and is vital to your entire organization’s efficiency and bottom line. But bad data can do the opposite. Clean data ensures clean analytics.

Customer Retention 78

Customer Retention Omnichannel Improvements Customer Data 78