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The Best OTT Platforms for Video Content in 2022

Ecommerce Platforms

The best OTT platforms offer a fantastic way for companies to share video content with fans and build an engaged online community. With an OTT platform, content creators can build online hubs for their videos, monetize their work in a range of different ways, and explore the benefits of both live streaming and video on demand.

Payments 104
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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Some brands, however, have not shied away from this challenge.

eCommerce 236
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Personalization that Consumers Expect Post-Pandemic

Retail TouchPoints

Over time, the brand has expanded its personalization program to show customers products that are often purchased with the item they are viewing, display items that can be bundled with products in a customer’s cart, and recommend additional products in the emails it sends to confirm transactions.

Consumer 212
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4 Ways to Provide Proactive CX by Leveraging Customer Data

Smile.io

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

The AI models powering generative AI are called large language models (LLMs), and they work by learning from vast amounts of data from multiple sources to produce new content. It leverages hyper-localized search combined with millions of product attributes to recommend products. Automated catalog and product descriptions.

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What You Need to Know About the Switch to Performance Max

ROI Revolution

Generates insights about customer intents and preferences to help you understand changes in performance and develop a well-informed paid advertising strategy. The automation that fuels PMax is powered by your unique business goals, creative assets, audience signals (including customer data), and optional data feeds.

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The Best Webinar Platforms to Try Right Now (2023)

Ecommerce Platforms

One of the best tools on the market for video engagement, Livestorm is fantastic for product demonstration, sales, and online events. Enterprise : Custom quotes for all the features of Business, plus up to 12 hours per session, VIP support and SLA, dedicated CSM, and enterprise and custom integrations. Great analytics.

Webinar 197