AcquireConvert

APRIL 11, 2021

This seismic shift in consumer shopping habits means that eCommerce stores must ensure more than ever that they are providing a good customer experience. A report from PwC discovered that 73% of customers alluded to customer experience being an important factor in their purchasing decisions.

Customer Experience 41

Customer Experience Live Chat eCommerce Customer 41

lateshipment

APRIL 8, 2022

It is part of the post-purchase experience and giving your clients a pleasant one will nurture customer retention. Great packaging with your brand on it can influence a first-time customer’s impression of your company. Customers consider packaging almost as important as the products inside in the opinion of the GWP Group.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

Retail TouchPoints

SEPTEMBER 21, 2021

Leslie Hand, GVP of IDC Retail Insights, discusses the new parameters of the customer experience: “Think about the enhanced customer experience through one-to-one mobile and one-to-many streaming content personalization capabilities — we’re starting to see that pop up. Key Ecommerce and Digital Marketing Trends.

Payments 265

Payments Payment Services Customer Experience Social Media 265

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

Groove

OCTOBER 7, 2022

These limited hangout groups often foster genuine relationships and high-value conversations because each member is paying to be there. Increase Customer Retention. By creating an incentive-based system that provides value to your customers, they are likely to stick around for longer periods of time.

Subscription 195

Subscription Shopify Merchant Services Shipping Costs 195

Retail TouchPoints

AUGUST 15, 2022

Considering the headlines surrounding the “Great Resignation,” it should come as no surprise that employee turnover is impacting customer experiences and overall loyalty efforts. Inflation and the threat of a recession are bringing discounts to the forefront. Invest in Your People .

Customer Loyalty 240

Customer Loyalty Customer Retail Shipping Costs 240

Retail TouchPoints

AUGUST 28, 2023

To maximize both sales and profitability this holiday season, both retailers and brands will need to focus on customer retention and loyalty: “A lot of switching happened over the past few years, and now consumers are looking for value and quality,” said Garf. 17% of holiday gift sales this season will be resale,” said Garf.

Shipping Costs 245

Shipping Costs Gifts Fulfillment Consumer 245

Groove

OCTOBER 7, 2022

These limited hangout groups often foster genuine relationships and high-value conversations because each member is paying to be there. Increase Customer Retention By creating an incentive-based system that provides value to your customers, they are likely to stick around for longer periods of time.

Subscription 195

Subscription Shopify Merchant Services Payment Services 195

Kissmetrics

JANUARY 17, 2022

This is a technique marketers use to divide their list into smaller groups or segments. Segmentation helps brands to understand their customers better and target their products accordingly. Dynamic websites are a form of web design that relies on real-time data to provide a personalized experience. Improve Customer Retention.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Kissmetrics

APRIL 28, 2021

Humanizing your brand can give you a competitive edge and improve customer retention. It shows you’re taking a customer-centric approach, and you understand your buyers. However, humanizing your brand also builds customer trust, which is vital these days. Then there’s customer retention. Use Storytelling.

PPC 195

PPC Customer Retention Social Media Recommendation 195

GetElastic

DECEMBER 18, 2020

By providing the convenience and added customer experience, of coupling analog products with services, brands will become more appealing to the largest generation with the highest spending power: the millennials. Convenience and customer experience will be the key deciding factors when making a purchase. Subscriptions.

Merchant Services 148

Merchant Services Payment Services Payments Subscription 148

RetailMinded

FEBRUARY 18, 2023

Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one? Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. Check out the screenshot below.

Social Media 52

Social Media Customer Retention Subscription Retail 52

Retail TouchPoints

FEBRUARY 2, 2021

Beyond planned promotional outreach, retailers can also utilize WhatsApp to upsell products based on customers’ shopping preferences, providing an outlet for even the most granular customer retention strategies.

Mobile 223

Mobile Customer Retention Games Omnichannel 223

Groove

SEPTEMBER 5, 2023

They show off the product and give customers a better idea of what they're getting. Imagine your ideal customer profile (ICP) and create product photography for that group. Done correctly, customers can picture themselves with the product, resulting in conversion rate optimization (CRO).

eCommerce 195

eCommerce Social Media Arts Consumer Electronics 195

365 Retail

JANUARY 29, 2024

Retailers can build similar engagement by creating forums, social media groups, or loyalty programs that connect customers with shared interests and values. Many sportsbooks operate in this way and are able to form close bonds with customers because of the way they build communities.

Payment Services 52

Payment Services Social Media Retail Customer Retention 52

Smile.io

FEBRUARY 23, 2022

But let’s look at another example–an online Facebook brand community group. Incentives = access to like minded customers and engagement = interacting with those customers. Customer Retention Rate (CRR) A high customer retention rate is the ultimate goal of loyalty marketing.

Marketing 73

Marketing Customer Loyalty Customer Retention Social Media 73

Wiser

SEPTEMBER 20, 2022

According to a study done by Salesforce , 84 percent of consumers say that customer experience is just as important as a company’s products and services. In fact, customer experience is one of the biggest factors that retailers have to consider. How can retailers make sure they are meeting these customer needs?

Customer Experience 148

Customer Experience Improvements Customer Retail 148

Omnisend

MAY 14, 2021

Potential customers enter serious research mode—about your solution specifically—during the consideration stage. They might visit your product page, compare you against other competitors, or spy on your social media groups to know everything about your solution—from product quality to success story. Improve Customer Retention Rate.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Smile.io

APRIL 25, 2023

By breaking customers into distinct groups, you can use each tier to challenge shoppers to see if they can reach that next milestone. With its Beauty Insider program, Sephora has effectively segmented shoppers into three groups–Insiders, VIBs, and Rouge members. What can you learn from this?

Recommendation 59

Recommendation Social Media Events Customer Retention 59

Omnisend

MAY 30, 2021

It’s no surprise that automation driven by behavioral segmentation saw over half of all emails opened— 87% of Americans have stated that they’re willing to have activity tracked for a more personalized, rewarding customer experience. Behavioral segmentation is essentially how a company divides their customer base.

Customer 114

Customer Merchant Services Subscription Omnichannel 114

Retail TouchPoints

MAY 23, 2023

The majority of customers we acquired [during the pandemic] were just buying masks,” Gopinath said. “We We did a very focused sampling effort last year where we identified a group of customers who had bought a ton of masks from us but didn’t purchase anything else.

Specialty Retailers 270

Specialty Retailers Consumer Social Media Accessories 270

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Kissmetrics

APRIL 2, 2021

You may recognize a need for more and better leads or higher customer retention. You may realize better systems in your sales and marketing process could create a better experience for your customers. These groups may be broken out by stage in the buying process and even by industry.

Information 260

Information Marketing B2B Customer 260

Liveintent

DECEMBER 2, 2019

That’s why it’s important to segment audiences and create personalized emails for each group. Marketers should also let their brand shine through so customers get a strong sense of your image and values off the bat. You already have customers interested in your message. The result? I bought the sneakers, of course.

Marketing 103

Marketing Shopping Carts Customer Retention Social Media 103

Smile.io

NOVEMBER 15, 2023

  💗 “Customer loyalty is a desired consumer behavior where customers will continue to make repeat purchases and choose the brand over competitors due to a positive perception or relationship.”  ”  On the other hand, customer retention is more closely tied to consumers' actions.

Customer Loyalty 58

Customer Loyalty Customer Beauty and Health Food and Beverages 58

Smile.io

OCTOBER 27, 2021

But Customer Loyalty Works Even Better While providing impeccable customer service and optimizing your customer experience takes time and resources, the rewards are huge. With happy and loyal customers, you enjoy: A steadier stream of sales. A massive group of brand advocates.

Customer Loyalty 71

Customer Loyalty Customer Social Media Live Chat 71

GetElastic

NOVEMBER 19, 2019

A recent study shows that 82 percent of B2B marketers spend more on customer acquisition than retention. And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute. Identify all the shared characteristics of your best customers.

B2B 104

B2B Payment Services B2C Payments 104

Smile.io

NOVEMBER 4, 2021

Customers seeking premium products want to appear exclusive and prestigious in their social groups. Experiential rewards go beyond transactions to improve the larger customer experience. Experiential rewards create truly unique experiences that offer more than a few dollars off on a product.

Beauty and Health 66

Beauty and Health Events Jewelry Customer Experience 66

Smile.io

MARCH 20, 2024

Patrick Trochaniak With a points program, you unlock various features that will further drive customer retention and lifetime value.   VIP tiers Tiered VIP programs reward your top customers with better rewards and exclusive perks. This allows customer account data to flow effortlessly from one software to the other.

Shipping Costs 77

Shipping Costs Shopify Customer Loyalty Merchant Services 77

Smile.io

MARCH 5, 2020

With segmentation, work flows, and drip campaigns, it’s easy to personalize your email messages to match each audience’s preferences, especially when you’re working with seasonal sales to get customers engaging with that holiday. You have a loyalty program for a reason: to increase customer retention.

Customer Retention 46

Customer Retention eCommerce Social Media Apparel 46

Smile.io

JULY 21, 2023

These customers crave the elite, first-class feelings that accompany a VIP program as well as the beauty products themselves. 7 Outstanding Examples of VIP Programs No matter the industry, VIP programs help enhance the customer experience. Essentially, when customer retention is the name, points and VIP programs are the game.

Customer Retention 64

Customer Retention Reference Customer Merchant Services 64

Smile.io

MARCH 11, 2021

Here’s a few reasons why you might want to do that: 65% of American customers consider positive, personal experiences to have more of an impact on them than advertising. 93% of customers are likely to buy again from a company after receiving fantastic customer service.

Improvements 82

Improvements Live Chat Social Media eCommerce 82

Smile.io

MARCH 1, 2023

Jungalow includes their mission in their product page What you can learn from Jungalow Include your mission through every step of the customer experience journey. This brings a more inclusive and authentic experience to your customers.

Customer Retention 95

Customer Retention Customer Apparel Clothing 95

Smile.io

MARCH 20, 2020

The Complete Customer Journey is a comprehensive way of viewing all of an online shopper’s interactions. Savvy marketers and site owners who understand this journey can grow customer lifetime value, customer retention, and ultimately, customer loyalty. What is “The Complete Customer Journey?”. Key Takeaways.

Customer 46

Customer Shipping Costs Customer Loyalty Customer Experience 46

Smile.io

FEBRUARY 1, 2023

Top 10 Examples of Social Responsibility as a Customer Retention Tool Could social responsibility actually make a business more profitable? We’re looking at the top 10 examples of CSR used as a customer retention tool. Omnichannel marketing is all about delivering a unified customer experience across channels.

Food and Beverages 128

Food and Beverages Beauty and Health Gifts Accessories 128

SellBrite

SEPTEMBER 21, 2017

These are tricks of the trade that can fly under the radar but when used consistently, they help you achieve higher sales and stronger customer retention. Everyone knows multi-channel selling increases your customer reach. That’s why your email campaigns need to differentiate between customers from each channel.

eCommerce 102

eCommerce Marketing Multi-channel Customer Retention 102

Smile.io

SEPTEMBER 2, 2021

With features like the customized Beauty Profile, Beauty Insiders are treated to a customer experience that extends beyond the parameters of the program. The key to a great rewards program is ensuring your customers can actually use their rewards, increasing purchase frequency and customer retention.

Fashion 58

Fashion Recommendation Customer Customer Retention 58