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7 Major Digital Marketing Trends in 2023: Optimize Customer Experience With AI

MagentoBrain

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

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Klarna Sets Sights on ‘Powering Ecommerce’ with New Suite of Shopping Solutions

Retail TouchPoints

Through the platform, creators have direct access to some of the world’s top retailers, and hundreds of thousands of products that they can recommend to their social media followers as well as shoppers in the Klarna App.

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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

Regardless of what you’re planning, what connects all of your holiday customer experiences is content. Content is the currency for customer engagement, from top of the funnel acquisition to retention and loyalty. Mr Porter, an international menswear seller, serves up sartorial savvy in its online lifestyle magazine.

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The Most Important Retail Metrics to Leverage in 2021

Retail TouchPoints

= % of satisfied customers. A few hours or even days after your customer has made a purchase, you’ll want to ask them if they would recommend you to someone they know. Zayas’ business insights are regularly featured in publications such as Forbes, Entrepreneur Magazine, Retail Insights and more.

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How Retailers Like Lowe’s, L’Oréal and Disney Use Artificial Intelligence In Innovative Ways

Sailthru

Retailers implementing AI-based products have the opportunity to leapfrog their competition by offering smarter customer experiences in real time. Of course, AI offers retailers far more than the ability to make personalized product recommendations at scale. With their own Technology Incubator, the beauty giant developed D.O.S.E

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Top Online Retailers Winning a Competitive Market

Optimizely

Customers trust fashion marketplace Need Supply to curate the latest styles for them because their editorials read just like the kind of articles you’d get in high fashion magazines like Vogue. Those filters stay in place every time a customer visits the site as a signed-in user. Glambot: Focus on customer retention.

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Why Product Packaging Design is Important to Ecommerce Success

SellBrite

Specifically, both use unique, custom-made product packaging design as a tangible representation of what they each stand for. Both brands have managed to create the expectation of exceptional customer experience and quality—with their packaging. Carry the online customer experience into the real world.

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