Retail TouchPoints

DECEMBER 13, 2023

As customers seek out more eco-friendly items, they should look for brands that are committed to clean beauty. When it comes to looking to upgrade to sustainable beauty products, shoppers are much more likely to trust and relate to social media influencers with a large following that are posting and talking about a clean beauty brand.

Beauty and Health 227

Beauty and Health Social Media Consumer Customer Loyalty 227

Retail TouchPoints

JANUARY 24, 2023

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 working with the leading agencies, publishers and marketers across digital media.

Social Media 249

Social Media Channel Customer Loyalty Banking 249

Retail TouchPoints

JANUARY 18, 2024

That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs. Gamification can be used as a short-term strategy to drive engagement or for long-term efforts to build customer loyalty. Commerce apps in particular stand to gain from gamification strategies.

Retail 306

Retail Customer Loyalty Games Reference 306

365 Retail

JULY 5, 2022

Customers are becoming more vigilant about spending money. How can brands capture customer loyalty at this turbulent time? Achille Traore, CEO, White Label Loyalty. Retail customer loyalty programs can help with both retention and new customer acquisition by enticing customers to purchase from you over your competitor.

Customer Loyalty 71

Customer Loyalty Customer Retail Banking 71

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more.

Small Business Retail 233

Small Business Retail Marketing Retail Social Media 233

Retail TouchPoints

SEPTEMBER 22, 2022

When retailers truly understand their audience, they’re able to curate merchandise to meet their specific needs. But if a store takes time to meet its customers where they are, it makes them feel seen and understood. It means putting your customers first and leveraging localization to increase sales and customer loyalty.

Customer Loyalty 288

Customer Loyalty Social Media Customer Experience Fashion 288

Retail TouchPoints

FEBRUARY 16, 2024

While this certainly makes online shopping easier, it also means that consumers expect fast, first-contact resolutions during customer service interactions — and unfortunately, retailers can struggle to meet this demand. Prior to Salesforce, he led product for social media engagement solutions at ExactTarget.

Customer Experience 269

Customer Experience Payment Services Improvements Customer 269

Retail TouchPoints

JANUARY 11, 2023

But first, he spoke with Retail TouchPoints to offer a glimpse into his entrepreneurial mind, including his lessons on driving customer loyalty through innovative physical experiences. Earle is passionate about meeting with brand fans and customers in real life. The first 10 people who find me will get a free T-shirt.

Retail 254

Retail Social Media Customer Loyalty Travel 254

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 142

Consumer Payment Services Fulfillment Multi-channel 142

Wiser

JUNE 20, 2023

Here are several steps you can take to plan an effective promotions strategy that will drive growth, bring in new business, and have you meeting your goals in no time! It helps the business reach out to more potential customers and increase sales. They also give good customer service so people will come back.

Customer Loyalty 148

Customer Loyalty Social Media Information Consumer 148

Kissmetrics

SEPTEMBER 17, 2021

People love the personal touch, and the ability to send automatic responses helps me build customer loyalty and further establish myself on Instagram. Creator Studio even has a calendar view so you can see all the content published and scheduled to publish, which is awesome for social media teams.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Retail TouchPoints

SEPTEMBER 14, 2022

At the same time, this rapid ecommerce growth has seen its fair share of issues, such as website crashes, customer support issues, supply chain disruptions and dips in customer loyalty due to a lack of personalization.

Retail 287

Retail Social Media Presentation Customer Loyalty 287

Groove

NOVEMBER 12, 2020

We strongly recommend following up with customers post-purchase to see if your products/services met or exceeded their needs. Also, dedicate time to see how your customers are talking about your brand on social media. Customers love gaining rewards with each purchase, and it inspires them to come back to your store again.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Retail TouchPoints

OCTOBER 16, 2023

In particular, post-purchase micro-surveys are a highly effective way to collect insightful and actionable customer feedback. This is because they’re short and snappy, meeting consumers’ demands for convenience and speed. For example, by simply asking “ How Did You Hear About Us?”

Social Media 273

Social Media Consumer Information Marketing 273

Retail TouchPoints

AUGUST 26, 2020

The price war “quick-fix,” however, is just one solution, and can have adverse long-term effects on profitability, price erosion and customer loyalty. Ultimately, altering prices may lead to confusion around quality and product performance, therefore threatening customer loyalty and dismantling product demand. ”

eCommerce 297

eCommerce Customer Loyalty PPC Social Media 297

Retail TouchPoints

FEBRUARY 1, 2021

Another, a fashion brand with product stuck in closed retail locations, had to shift distribution models to meet a surge in online demand. So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021? Customer Experience and Commerce in 2021: Striking a Wait-and-See Balance.

Customer Experience 301

Customer Experience Customer Omnichannel Social Media 301

Smile.io

MARCH 8, 2024

Online shopping and social media use are on the rise source: Backlink.io billion people used social media platforms last year.  More than 88% of global mobile phone users use social media platforms. Loyalty & Reward Program Insights from Smile.io With smartphone subscriptions reaching 6.4

Social Media 71

Social Media Customer Loyalty Customer Retention eCommerce 71

Wiser

AUGUST 30, 2023

There are various strategies that can be employed to build and enhance your positive brand equity, and these methodologies range from crafting a unique brand identity to fostering meaningful customer relationships. Consistency in meeting or exceeding your brand promise reinforces your brand’s identity and its equity.

Management 147

Management Social Media Customer Loyalty Reference 147

Algopix

FEBRUARY 22, 2024

Brand Control: Private labeling grants sellers full control over their brand identity and customer experience. By crafting unique branding elements such as logos, packaging, and messaging, sellers can differentiate their products and cultivate customer loyalty. What Are the Requirements for Amazon Private Labeling?

Shipping Costs 86

Shipping Costs eCommerce PPC Social Media 86

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

MagentoBrain

MAY 23, 2023

Be friendly and empathetic: Use a friendly and empathetic tone when speaking with customers. Offer solutions: Provide solutions that meet your customers' needs. Follow up: Follow up with your customers after their issue has been resolved to ensure their satisfaction.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Omnisend

JANUARY 8, 2024

The influence of repeat customers on business reputation Repeat customers are your brand ambassadors. Implement loyalty programs with rewards An attractive loyalty program can develop returning customers. Offer customers meaningful and valuable incentives they will appreciate.

Customer 88

Customer Customer Retention Social Media X-cart 88

Smile.io

SEPTEMBER 29, 2020

Do you want to boost customer loyalty while increasing your conversions and sales? After a customer completes a specific action on your website, you can use this as an opportunity to show them an irresistible offer. If you’re able to meet this standard, you’ll have no problem building a loyal brand following.

Customer Loyalty 46

Customer Loyalty Customer Social Media Blog 46

ESW

APRIL 3, 2023

To meet that demand, retailers and brands with DTC channels cannot depend on ecommerce sites alone. The technology needs to know the customer across channels – social, online, in-store – and meet the customer’s needs seamlessly. Customer Loyalty Winning new customers costs much more than keeping current customers.

Channel 78

Channel Customer Loyalty Social Media Customer Experience 78

Groove

JANUARY 30, 2019

What is an eCommerce Loyalty Program? eCommerce loyalty programs reward frequent customers with discounts, rebates, rewards, free merchandise, coupons and access to unreleased products. As a result, customer loyalty programs help to increase retention and lifetime value. Customer Loyalty Program Tools.

Customer Retention 265

Customer Retention eCommerce Customer Customer Loyalty 265

Kissmetrics

SEPTEMBER 30, 2020

And what better way to develop this other than enlisting the help of an expert digital strategy consultant who can do a broad set of activities, each of which is directed towards helping you meet your goals. Holding Meetings to Streamline Strategy Development. Social Media Traffic. Landing Page Conversions.

Social Media 265

Social Media SEO Technology Marketing 265

ESW

DECEMBER 4, 2023

Benefits of Product Drops When executed properly, product drops act as a powerful marketing and DTC strategy that drives sales, builds customer loyalty and helps brands maintain a competitive edge. This can lead to increased revenue, media coverage, social media engagement and greater brand visibility overall.

Social Media 78

Social Media Events Fashion Customer Loyalty 78

Omnisend

MARCH 8, 2023

Host an Easter contest on social media Hosting a social media contest or giveaway is a sure-fire way to boost sales during Easter. Think about asking your customers to share a photo of their Easter decorations on Instagram and then select a winner to receive a prize like a gift card to your store or a free product.

eCommerce 88

eCommerce Social Media Gifts Accessories 88

BigCommerce

FEBRUARY 1, 2018

Social media copy. We have been fortunate in that we identified early on the key search terms that brought customers to out website and ultimately fine tuned our SEO and Google AdWords campaigns to accurately reflect these search terms. Examine social media. Often, the second-comer wins customer loyalty.

Marketing 354

Marketing Social Media eCommerce Arts 354

Kissmetrics

MARCH 26, 2021

From social media to Google Ads , companies invest thousands of dollars a month into paid ads. However, a few weeks down the road I find the tool didn’t quite meet my expectations. No, the ad did what it was supposed to do, but something along the way didn’t meet my expectations. 1: Offer Loyalty Rewards.

PPC 319

PPC Document Customer Loyalty Improvements 319

Retail TouchPoints

FEBRUARY 17, 2023

But as brands navigate rising acquisition costs and wavering customer loyalty, D’Arcy believes they need to balance both methods to see true returns on their effort. One truly can’t exist without the other,” she said. “I

Marketing 288

Marketing Customer Loyalty Omnichannel eCommerce 288

lateshipment

JULY 14, 2021

Modern customers expect many things from businesses. One trend that’s growing exponentially is that customers want to be in control. Companies have had to add self-service options to their websites to meet this growing need. This is also to ensure that they satisfy their customers and retain them. Keep Surveys Short.

Improvements 130

Improvements Customer Social Media Shipping Costs 130

Retail TouchPoints

NOVEMBER 23, 2021

People are ready to spend — brands are incorporating social commerce into their holiday sales strategies to meet their customers where they already are,” said Kate Gronso, Product Marketing Lead, Facebook Shopping in an interview with Retail TouchPoints. Shopping Festival: Coresight Research ’s second annual 10.10

Events 289

Events Home Shopping Social Media Gifts 289

Algopix

JANUARY 22, 2024

This comprehensive guide will explore proven techniques to maximize repeat purchases and cultivate customer loyalty on Amazon. Harnessing the Power of Repeat Purchases The value of repeat customers to an eCommerce business cannot be overstated. According to a study by Deloitte, repeat buyers spend 67% more than new customers.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

ESW

JULY 12, 2023

Strengthens Customer Loyalty Posting all reviews – not just the positive ones – shows consumers a brand cares about their opinions, greatly enhancing customer loyalty and brand perception. Responding to every review requires extra customer service time and effort, but the effort is worth it.

eCommerce 146

eCommerce Customer SEO Shipping Costs 146

Optimizely

APRIL 25, 2019

You know the customers who buy from you regularly? They’re the ones who open and click on your emails, like your posts on social media, buy new products you release immediately, and even tell their friends about you at every chance. If only all customers could be like that…. Who are my most loyal customers?

Customer 150

Customer B2C Customer Loyalty Social Media 150

RetailMinded

JANUARY 10, 2024

Through data, the most favorable carriers based on transit time, pickup locations and more can be identified – ultimately helping shippers to reduce unexpected fees and meet shipping expectations. From a texting perspective, it almost forces you to keep things clear and concise – a winning duo when it comes to customer communication.

Small Business Retail 86

Small Business Retail Shipping Costs Retail Multi-channel 86