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How Does a POS System Work? 5 Common Point of Sale Questions

Korona

A point of sale system used to be a cash register that simply took account of the sales of the day and organized the bills into sections. The current main function of point of sale systems remains the same. – Point of Sale Components. Which Point of Sale Product Is Best For Your Business?

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Creating Experiential Campaigns with Cloud-Optional Technology

Retail TouchPoints

As the name implies, experiential retail initiatives aim to turn a transaction into an experience for the customer. The goal is to improve engagement, customer loyalty and the bottom line. Customers expect technology to work consistently, and if it doesn’t, it can lead to a frustrating experience.

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

With this evolution into digital sales and the increased use of data mining, retailers are facing unprecedented challenges in digital security. Cyberattacks and network outages can disrupt operations and erode customer loyalty. Conducting a third-party audit of cybersecurity protocols.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

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How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

Your favorite store would recognize you when you walk in and already know your preferences (perhaps through information provided for a customer loyalty program), so you’d get an experience customized for you. That could include customized digital signage and instant discount offers based on your purchase history.

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AI-Powered Chatbots: How the Pandemic Fueled Innovation

Retail TouchPoints

There was a time when automation in the retail space meant autonomous point-of-sale checkouts, and chatbots were reserved solely for the ecommerce ecosystem. A study by Retail Dive showed that 62% of customers prefer physical stores because they can feel, touch and see the product.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.