SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Purchase anniversary offers. Have you tried any of them? Share in comments!

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Retail TouchPoints

MAY 1, 2024

Human-Centric Design for Customer Loyalty Winning customer loyalty starts with a human-centric design grounded in behavioral economics and analytics. These insights emphasize the multifaceted nature of customer preferences and the importance of personalizing the shopping environment to individual needs.

Technology 302

Technology Arts Payments Customer Loyalty 302

Smile.io

APRIL 7, 2020

Video is a powerful medium, and the demand for video content is increasing. On social media, for example, Facebook gets as many as 8 billion video views per day. But how does video influence eCommerce? Research shows that people turn to video when making purchases. This means changing the way you see video.

Customer Experience 69

Customer Experience Customer eCommerce Customer Loyalty 69

Retail TouchPoints

JULY 20, 2021

Zoom Video Communications has agreed to acquire Five9 , a provider of cloud-based contact center solutions, in an all-stock transaction valued at approximately $14.7 Customer service received renewed attention among retailers last year following the forced shifted to digital communication and service channels.

Customer 299

Customer Customer Loyalty Reference Channel 299

Smile.io

APRIL 7, 2020

Video is a powerful medium, and the demand for video content is increasing. On social media, for example, Facebook gets as many as 8 billion video views per day. But how does video influence eCommerce? Research shows that people turn to video when making purchases. Understanding the video opportunity.

Customer Experience 69

Customer Experience Customer eCommerce Customer Loyalty 69

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Kibo

AUGUST 23, 2022

Hear from our guest speaker, Forrester Principal Analyst Emily Pfeiffer, and Alexis Hail, Senior Director at Kibo, on leveraging your commerce platform and order management system to meet customer expectations.

Customer Loyalty 62

Customer Loyalty Technology Webinar Customer 62

Retail TouchPoints

JULY 12, 2023

At the top of the list is computer vision — a field of artificial intelligence that enables computers to interpret digital images or video. That could include customized digital signage and instant discount offers based on your purchase history.

Payment Services 232

Payment Services Retail Point of Sale Supplies 232

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 237

Shipping Costs Improvements Live Chat Retail 237

Retail TouchPoints

JANUARY 24, 2023

For instance, ahead of the holiday season, TikTok announced a rollout of several new shoppable ad formats , including video shopping ads, catalog listing ads and live shopping ads. With this growth, shoppable ads have been gaining traction over the last several months. What should advertisers be aware of when investing in this format?

Social Media 251

Social Media Channel Customer Loyalty Banking 251

Retail TouchPoints

FEBRUARY 16, 2024

This process helps businesses verify a customer’s identity before any confidential information is provided. ID&V helps customers feel safe and secure when communicating with a retailer. When implemented correctly, AI has the ability to significantly improve customer experiences — effectively preserving customer loyalty and trust.

Customer Experience 271

Customer Experience Payment Services Improvements Customer 271

Retail TouchPoints

OCTOBER 5, 2021

By enabling customers to message in-store associates while they shop online, conversational commerce gives customers an enhanced customer service experience and the confidence they need to buy online. Customer service is an integral part of the omnichannel experience equation that should not be forgotten or neglected.

Omnichannel 264

Omnichannel Customer Loyalty B2C B2B 264

Groove

JULY 23, 2020

Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. for customer loyalty programs. BigCommerce reports that it costs 5 times less to retain existing customers than it does to acquire new ones.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Retail TouchPoints

FEBRUARY 9, 2021

Powered by a hybrid headless Content Management System (CMS), the SaaS-based solution allows for the quick and easy creation of content, including images and shoppable videos, that can then be shared across all customer touch points based on individual interests and preferences.

eCommerce 201

eCommerce Beauty and Health Customer Loyalty Customer Experience 201

Retail TouchPoints

JANUARY 11, 2023

Shopify is ideal for this purpose as well because it has partners like Channelize.io, a plug-in that enables live shopping and video streams as well as multi-streaming of live shopping shows on Facebook, Twitch and YouTube, which makes it really easy to get this strategy off the ground.

Social Media 275

Social Media Multi-channel Customer Loyalty Shopify 275

Retail TouchPoints

JUNE 15, 2023

Earle, who talks a mile a minute and with a refreshing candor about not just his successes but his shortcomings, blind spots and missed opportunities, spoke on the topic “Building Brand Hysteria, Customer Loyalty and Memorable Experiences.”

B2C 299

B2C Customer Loyalty B2B Customer 299

Retail TouchPoints

AUGUST 18, 2023

Given TikTok’s roots in video content, the platform has always been seen as a prime playing field for livestream shopping. This is already helping our customers acquire new shoppers, increase engagement and customer loyalty, and drive repeat purchases and revenue growth. TikTok is a key player in the U.S.

Merchant Services 208

Merchant Services Fulfillment Shipping Customer Loyalty 208

Kissmetrics

DECEMBER 8, 2020

In 2017, Facebook launched its answer to the burgeoning streaming video market: Facebook Watch. Through Watch, users could view both scripted and live video from professional networks, brands, influencers, and everyday people. When Watch launched, however, Live was bundled in with the rest of the video content. Music Videos.

Payments 273

Payments Subscription Events Mobile 273

Groove

JUNE 1, 2022

Word of mouth is another way to generate brand awareness and drive new customers to your business. Other helpful tools include how-to guides for product use, product videos and photos from various angles. Advertisements and product prevalence plays a role in the customer decision making process.

Merchant Services 195

Merchant Services eCommerce Customer Customer Loyalty 195

Retail TouchPoints

OCTOBER 27, 2021

Brand awareness and customer loyalty opportunities through an “Official Closet” placement on their Brand Page, targeted push and email campaigns to drive repeat engagement and branded Posh Parties (live shopping events) to encourage brand discovery.

Customer Loyalty 147

Customer Loyalty eCommerce Shipping Events 147

Retail TouchPoints

MARCH 3, 2023

Reviewing, analyzing and processing the invaluable data collected through previous interactions can ensure that retailers keep offering recommendations and suggestions most useful to and aligned with customer needs. Imagine look inspiration from a fashion expert, step-by-step recipe guides, video tutorials on products, etc.

Consumer 248

Consumer Customer Loyalty Customer Experience Recommendation 248

Retail TouchPoints

AUGUST 24, 2023

It’s being used to generate marketing content including social media posts, videos and images. Retailers can use generative AI to elevate the online shopping experience and drive more sales and foster customer loyalty, ensuring 2023 is another big year in ecommerce. In fact, seven out of 10 marketers in the U.S.

Toys 242

Toys B2C Social Media Accessories 242

Retail TouchPoints

JANUARY 23, 2023

That includes via VR/AR glasses, smartphones, tablets and PCs, chat rooms with video, but also probably via up-and-coming things like holograms, digital signage, digital assets and digital content.” The metaverse creates compelling opportunities for the retail industry to engage with customers.

Improvements 208

Improvements Customer Social Media Retail 208

lateshipment

JULY 31, 2023

Armed with these powerful insights, e-commerce brands can craft compelling and innovative email campaigns that resonate with their audience, drive engagement, and ultimately lead to increased customer loyalty and conversions. Play Video 2. Play Video 3. Here’s a video tutorial on how to use this tool.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

Optimizely

OCTOBER 2, 2018

Three helpful videos to give you context behind each section. Gone are the days when tying all of your marketing hopes and dreams to customer acquisition was a sustainable strategy. And with so many competitive advantages, online powerhouses like Amazon are making it increasingly difficult to build customer loyalty.

Customer Loyalty 344

Customer Loyalty Games eCommerce Recommendation 344

ESW

SEPTEMBER 1, 2023

More than 50% of consumers read at least four reviews before purchasing a product, and brands that have plenty of customer reviews will help consumers make informed purchasing decisions. Product Videos Informative product videos are another proven way to decrease return rates.

Consumer Electronics 146

Consumer Electronics Electronics Consumer Live Chat 146

GetElastic

NOVEMBER 8, 2019

Still, those brands that can develop and maintain the best customer relationships are going to end up on top and ensure long-term success. Here are five ways to improve those customer relationships: 1. Reward loyalty. You don’t need to implement all of these but adopt those that make sense for your customers and business model.

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

Retail TouchPoints

NOVEMBER 23, 2021

“Additionally, if a live shopping event is tied to a timed shopping moment, knowing how consumers use social media to stay on top of the latest trends, these customers are a lot more likely to tune into the stream to shop relevant deals and products.”. The heart of live shopping is the community that comes together around the event.

Events 291

Events Home Shopping Social Media Gifts 291

Retail TouchPoints

JUNE 17, 2021

The solution provider’s “lift-and-learn” computer vision technology senses when a shopper picks up an item, and this triggers displays of videos and information related to the product without requiring any further action by the shopper. This can take the large audience of in-store shoppers and move them into being omnichannel shoppers.

Beauty and Health 163

Beauty and Health Department Stores Accessories Customer Loyalty 163

Kissmetrics

JANUARY 19, 2021

You might be better off making a short YouTube video and linking to it through a tweet. Consider using voice tweets alongside other media, like YouTube videos, to boost the overall user experience. Increase Customer Loyalty. In time, they build trust in your brand, and customer loyalty grows as a result.

Social Media 291

Social Media Customer Loyalty Improvements Customer 291

Smile.io

AUGUST 29, 2018

With the rise of fast-paced social media videos and interactive blog content, it’s easy to think that email might be a thing of the past. Audiences today have shorter attention spans than ever and are being conditioned to expect more exciting forms of content. However, is email actually irrelevant?

Customer Loyalty 42

Customer Loyalty Social Media Customer Blog 42

Retail TouchPoints

MAY 8, 2024

Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken. Slow page loads are more than problematic — they strongly influence whether a customer ever seeks the brand out in the future. Pitié: The good news is that slow page loads can be easily spotted and are typically quick fixes.

Merchant Services 223

Merchant Services eCommerce Channel Mobile 223

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 87

Customer Loyalty eCommerce Customer Merchant Services 87

Optimizely

FEBRUARY 11, 2020

At the same time, customer loyalty grabs whitepaper headlines and dominates trade show breakout session discussions. So much attention and spend is put towards attracting net new shoppers (you’re welcome $FB and $GOOG). But there is an all-too-overlooked group of shoppers that promises immediate impact. And you already know them.

Customer Loyalty 243

Customer Loyalty Consumer Customer Blog 243

Kissmetrics

MARCH 26, 2021

7 Ways You Can Use Customer Loyalty to Lower PPC Churn Rate. One of the best ways to reduce churn rate is to make sure your customers are happy. After all, satisfied customers are far less likely to leave. Here are a few ways to improve customer loyalty. #1: 1: Offer Loyalty Rewards.

PPC 319

PPC Document Customer Loyalty Improvements 319

Kissmetrics

DECEMBER 8, 2020

Or they want to watch full videos to explore all the features before pulling the trigger. This is measured through metrics like customer loyalty and repeat business. This is a score based on how many customers like your brand and how many see room for improvement. Finally, there’s brand engagement.

Mobile 363

Mobile Social Media Article Payment Services 363

Smile.io

MARCH 8, 2024

Live commerce and its growing popularity The growth of ecommerce meant that conditions were perfect for live commerce, which combines live video with the ability to buy the products you are viewing instantly. Loyalty & Reward Program Insights from Smile.io   So, just how is live commerce impacting the retail sector?

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72