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How Walmart is Helping Small Businesses ‘Stay in Stock and in Control’

Retail TouchPoints

Now the company has set its sights on becoming the go-to resource for all the other businesses in the neighborhood as well with its new Walmart Business offering. Retail TouchPoints (RTP): Walmart isn’t the only large retailer that has turned its attention to small businesses recently.

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Amazon Small Business Month to Feature Educational Events, Discounts for SMBs

Retail TouchPoints

Amazon has launched Small Business Month (SBM) featuring a series of events, activities and promotions to help solopreneurs and small business owners enhance their buying capabilities and scale their businesses. Amazon’s SBM kicked off with a Small Business Summit on Sept.

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3 Things You Need to Do Before Deciding on a Rebrand of Your Small Business

Retail TouchPoints

Rebranding can help refresh your image, communicate your value proposition and attract more customers. In this article, you’ll learn three things you need to do before undertaking a small business rebranding: 1. Analyze Whether There are Shifts in Your Vision Your vision is what sets the tone for your business’ aspirations.

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Resilience Training: Small Business Innovation During a Recession

Retail TouchPoints

Small business owners already have a lot on their plate. Their business is their baby, and they’ve poured their blood, sweat and tears into big-picture plans while eagerly embracing the day-to-day work. Find New Ways to Serve Your Niche and Your Most Loyal Customers. Most industries are crowded and fiercely competitive.

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

But for many in the book industry, the platform’s very existence is a victory. Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

If you’re a small business owner trying to compete in the big leagues , this blog is for you. Seventy percent of customers prefer articles to ads according to research. Blogs allow customers to build trust and relationships with brands. People will start to recognize your name and business. What a waste of money!

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Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies

BigCommerce

For a tradition that only dates to 2010, you have to hand it to Small Business Saturday. And research shows that hundreds of millions of shoppers now turn out for Small Business Saturday each year. But why is Small Business Saturday so important? What is Small Business Saturday?