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Ikea, Lowe’s Target Business Customers with Enhanced Loyalty Programs and Services

Retail TouchPoints

Major retailers are increasingly rolling out the red carpet to draw in small business customers: Ikea has launched a new loyalty program for SMBs called the Ikea Business Network, and Lowe’s is enhancing its business loyalty program with a suite of new mobile tools for business owners.

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

Mobile is a big part of that and so are social media and video. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage. If you’re a small business owner trying to compete in the big leagues , this blog is for you. Blogs allow customers to build trust and relationships with brands.

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Chase Launches Retail Media Network; Air Canada and Whataburger Among First Set of Clients

Retail TouchPoints

Chase Bank has launched a digital media business that “combines the scale and audience of a retail media network with the exclusive advantages of Chase’s first-party financial data, institutional credibility and precise targeting capabilities,” according to a company statement.

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The Future of Retail, Reimagined

Retail TouchPoints

Even before COVID-19, the retail industry was already going through significant challenges, disruption and transformation. Here is a glimpse into the future of retail, reimagined. Retailers will need to evaluate how to bring the storefronts and exteriors alive even more. That has all been turned on its head. Curbside Appeal.

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5 Holiday Trends to Watch Include Rise of ‘Couch Commerce,’ Curbside Pickup

Retail TouchPoints

Retailers and industry experts have been forecasting a 2020 holiday season dominated by ecommerce almost since the world started taking COVID-19 seriously, and results from “Cyber Weekend,” or BFCM (Black Friday/Cyber Monday), effectively made their case. Mobile continued strong on Cyber Monday, accounting for 37% of that day’s sales.

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How ‘Going Live’ Helps Your Brand Connect With Your Customers

RTP blog

It would become one of the most effective retailing machines ever created, as it mimicked the homes and product values of a new generation of stay-at-home buyers. trillion annually by 2020, and to comprise 30% of total retail sales. Millennial buyers (18-to 36-year-olds) are on track to spend $1.4

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2020 Holiday Marketing Calendar and Shipping Carrier Deadlines Retailers Must Know

lateshipment

The fact that this year’s holiday season is happening amidst a global pandemic itself is a challenge for everyone as it is unprecedented. Customers are confused between spending on products that they’re craving and saving money by just going for the need of the situation. Small Business Saturday - Saturday, 28th November.

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