Kissmetrics

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 357

Marketing Social Media SEO Presentation 357

Retail TouchPoints

AUGUST 8, 2023

Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. While data sourcing customer information can be a key part of any marketing strategy, it could also be the reason you’re losing revenue. Here’s why.

Customer 243

Customer Social Media eCommerce Consumer 243

Retail TouchPoints

NOVEMBER 15, 2021

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic, engaging and perhaps the best for demanding consumer attention at several different intervals. That includes advertising content — 86% of consumers say they’d like to see more videos from brands. Myth: Video is expensive to produce.

Marketing 278

Marketing SEO Consumer Mobile 278

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. How to cost effectively leverage video game influencers in order to get access to existing player audiences. These days, video doesn’t have to be that polished,” Todd explains.

Games 179

Games Marketing Events Merchant Services 179

Kissmetrics

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. But is that all mobile ads are good for? Is that even what mobile ads are best for ? If you’re using your mobile ads to sell, sell, sell, you may be wasting a lot of your ad spend, to be honest. Mobile ads themselves aren’t a waste of money.

Mobile 363

Mobile Social Media Article Payment Services 363

Forrester eCommerce

AUGUST 5, 2016

Marketers have a great arsenal of tools to drive conversions and now short form video needs to be part of that mix. Historically, video has been expensive to produce and manage, but that's changed. It no longer costs a fortune to produce video content. mobile video. video production.

Customer 282

Customer Mobile eCommerce Retail 282

Kissmetrics

JUNE 8, 2021

A few years ago, Google launched its mobile-friendliness update and made page load speed one of its mobile search engine ranking factors. Accelerated Mobile Pages, or AMP. What Are Accelerated Mobile Pages (AMP)? In simple terms, Accelerated Mobile Pages is an open-source project designed to optimize faster mobile pages.

Mobile 324

Mobile Definition Marketing SEO 324

Retail TouchPoints

APRIL 16, 2024

Amazon is expanding the reach of its Amazon Live shopping content with the debut of a new interactive shoppable channel on the Prime Video and Freevee streaming TV services. In 2023, more than 1 billion customers in the U.S. and India watched Amazon Live streams across those devices, according to Amazon.

Social Media 130

Social Media Home Shopping Mobile Channel 130

Retail TouchPoints

APRIL 26, 2023

Major retailers are increasingly rolling out the red carpet to draw in small business customers: Ikea has launched a new loyalty program for SMBs called the Ikea Business Network, and Lowe’s is enhancing its business loyalty program with a suite of new mobile tools for business owners. “We know that for pros, time is money.

Customer 298

Customer Small Business Retail Electronics Travel 298

lateshipment

OCTOBER 2, 2023

You can define the mobile conversion rate as the number of visitors who visit the website on their mobile devices and the number of visitors who convert during these sessions. A mobile conversion rate is a very important factor since most of the customers now browse products through your mobile.

Mobile 130

Mobile eCommerce Payment Services Recommendation 130

Retail TouchPoints

JULY 29, 2022

Finding the right partner is a good opening strategy for cross-border launches, and Tmall is the top retailer of choice for Chinese cross-border customers. This is where video and multiple product shots become important. There are a lot more live videos and livestreaming.”. Amazon is very quick in, quick out,” said Gai.

Mobile 263

Mobile Consumer eCommerce Games 263

Retail TouchPoints

FEBRUARY 18, 2022

B2C fast fashion platform Wish has launched a new shoppable video feature to simplify the path to purchase on its site. The new Wish Clips feature allows merchants to create and upload five- to 30-second video clips that showcase their product in action. and will be rolled out to iOS users starting in April.

Magazine 276

Magazine Shopping Carts B2C Fashion 276

Optimizely

APRIL 3, 2017

Mobile apps provide marketers with a unique opportunity to creatively supplement the omnichannel shopping experience. And according to eMarketer, shoppers are downloading more retail apps than ever before, with 25% of customers reporting that they had between six and ten retail apps on their smartphone.

Mobile 186

Mobile Customer Omnichannel Social Media 186

Retail TouchPoints

FEBRUARY 27, 2024

Wawa has launched Goose Media Network, the c-store chain’s retail media network (RMN), to give brands the opportunity to reach Wawa customers online as well as via the mobile app and videos played at the gas pump. Wawa worked with Publicis Groupe’s Publicis Sapient , Epsilon and CitrusAd to create the new offering.

Retail 266

Retail Mobile Customer Management 266

BigCommerce

APRIL 3, 2018

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web. Google’s Mobile-First Index.

Mobile 419

Mobile SEO Mobile eCommerce eCommerce 419

Kissmetrics

APRIL 19, 2021

With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website.

PPC 183

PPC Mobile Games Social Media 183

BigCommerce

JULY 26, 2018

By 2020, online videos will make up more than 80% of all consumer internet traffic. But if you’re looking around the social media landscape now, you’re probably noticing that video’s already taking over your newsfeeds a few years ahead of schedule. It’s not just video sites like YouTube, either. Don’t believe me?

Social Media 287

Social Media BigCommerce Demo Events 287

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

BigCommerce

JULY 21, 2017

If your site isn’t responsive and optimized for mobile, chances are around 75% of people will bounce without making a purchase. Say goodbye to 35% of mobile customers — and that’s not even the biggest reason they leave. The world of mobile ecommerce can be a confusing minefield for merchants, but it doesn’t have to be.

Mobile 412

Mobile Merchant Services Payments Payment Services 412

Retail TouchPoints

DECEMBER 10, 2020

The Moxtra Digital Branch solution provides a web and mobile platform designed to make it easy for customers to engage with retailers at their own convenience. Retailers can deliver a continuous, high-touch customer service experience from virtually anywhere, enabled by an integrated suite of collaboration capabilities within its app.

Customer 279

Customer Document Mobile Management 279

Kissmetrics

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What Are VTubers? What Do VTubers Do?

Games 231

Games Social Media Channel Marketing 231

Forrester eCommerce

MAY 3, 2019

On April 18th, T-Mobile officially launched its T-Mobile MONEY checking account, after a soft launch late last year. And this isn’t T-mobile’s first foray into banking either.

Mobile 342

Mobile Games Telecommunications Banking 342

Ecommerce Platforms

AUGUST 11, 2022

The best OTT platforms offer a fantastic way for companies to share video content with fans and build an engaged online community. With an OTT platform, content creators can build online hubs for their videos, monetize their work in a range of different ways, and explore the benefits of both live streaming and video on demand.

Payments 104

Payments Multi-channel Payment Services Subscription 104

Retail TouchPoints

FEBRUARY 26, 2024

Our customer is still a migrant, but now they are [more likely] an immigrant, so they don’t come from the Midwest, they come from south of the border. One thing that has changed, though, is how Sherwood and his team are equipping themselves to meet the needs of those customers.

Customer 298

Customer Jewelry Payment Services Technology 298

Ecommerce Platforms

FEBRUARY 2, 2022

In this Uscreen review, we’ll be taking you on a tour of one of the more popular solutions for video creators looking to create a video on demand business. You can host, distribute, and even monetize your videos all in the same environment, with your own branding. Uscreen is an all-in-one video hosting and management platform.

Payments 104

Payments Payment Services Subscription Live Chat 104

ROI Revolution

APRIL 30, 2019

In an attempt to capture more of the $129 billion digital advertising market , Amazon is selling brief video spots on the ecommerce giant’s smartphone shopping app. The Amazon video ads will briefly appear in search results based on the customer’s query. Unsure as to whether video content is the way to do that?

Mobile 60

Mobile Article Download Presentation 60

lateshipment

APRIL 6, 2023

In order to provide a seamless and engaging consumer experience across all touchpoints, including mobile commerce, beacon technology, and CTV advertising, the future of commerce must be fully omnichannel. Why do you need repeat customers in your business? Why do you need repeat customers in your business?

eCommerce 130

eCommerce Customer Payment Services Shipping Costs 130

lateshipment

SEPTEMBER 4, 2020

While your company’s products and sales efforts will ultimately be most directly responsible for generating and maintaining business, the on-site experience you provide also plays a key role in attracting and intriguing customers. Here's What You Need to Do to Piece Together a Better On-Site eCommerce Customer Experience.

Customer Experience 219

Customer Experience Improvements eCommerce Customer 219

RTP blog

FEBRUARY 13, 2019

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

Mobile 150

Mobile eCommerce Retail Shopping Carts 150

Retail TouchPoints

MAY 9, 2023

Amazon has debuted a new immersive shopping functionality called Amazon Anywhere that allows customers to discover and buy physical products from Amazon within virtual environments such as video games, augmented reality applications and mobile apps.

Games 305

Games Consumer Electronics Accessories Shipping Costs 305

Retail TouchPoints

FEBRUARY 2, 2024

Tapping into Gen AI to Improve Online Shopping Trained on Amazon’s product catalog as well as information from across the web, Rufus can answer customer questions on a variety of shopping needs and products, provide comparisons and make recommendations, all within a conversational context. customers in the Amazon mobile app.

Mobile 272

Mobile Recommendation Technology Customer Experience 272

Groove

AUGUST 23, 2023

The Importance of User Experience The online customer journey begins with user experience, and at the core of this experience lies the speed of your website. In an era where every second counts, faster loading times create a seamless browsing environment, increasing conversion rates are CLTV (Customer Lifetime Value).

eCommerce 195

eCommerce Mobile Merchant Services BigCommerce 195

Kissmetrics

FEBRUARY 24, 2018

Video marketing may be the solution to let your content shine. By 2021, video traffic will account for 82% of all consumer Internet traffic. The increasing importance of video marketing is clear. But, is it the right time to add video marketing to your content marketing strategy? Instead, insert a video.

Marketing 246

Marketing Social Media Multi-channel Channel 246

Retail TouchPoints

JANUARY 23, 2023

There’s been quite a bit of hype about the metaverse — it’s the next big thing, it will transform how companies engage with customers and it will alter the way we do business. The metaverse creates compelling opportunities for the retail industry to engage with customers. Create superior customer experiences.

Improvements 208

Improvements Customer Social Media Retail 208

Retail TouchPoints

AUGUST 7, 2023

The service, which debuted in November 2022, now provides message-based consultations in 34 states and video visits nationwide. Depending on the state where they’re located, customers can connect via messaging or video call without requiring an appointment or insurance coverage.

Shipping Costs 240

Shipping Costs Subscription Shipping Mobile 240

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214