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Eddie Bauer Aims to ‘Eliminate Barriers to the Outdoors’ with New Rental Program

Retail TouchPoints

Eddie Bauer is following the lead of other top retailers and getting into the rental business with the launch of a new program that will allow customers to rent its technical apparel and gear at “a fraction of the full retail price.”. The retailer’s rental offerings can be shipped anywhere in the contiguous U.S.

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Marketing Unboxed: Outdoor Boxes is #DoingThings With Their Marketing

Optimizely

In almost any spin, yoga, or zumba class you go to, you’re sure spot someone sporting one of Outdoor Voices ’ signature athleisure looks. We ordered a women’s tank top to get a glimpse into their customer experience. ?Want Want your own Outdoor Voices shirt? Want your own Outdoor Voices shirt? Retargeting. Wrapping It Up.

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How Outdoor Brands Can Sustain the Pandemic Boom

ESW

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

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Lifting Bottom-Line Revenue 50% With Paid Advertising

Groove

The team at Cordova Outdoors specializes in creating tools for outdoor-minded people to use in enjoying their trips outside. As a result, this outdoor retailer challenged Groove Commerce to optimize their existing accounts and to maximize ROAS. Understanding Cordova Outdoors. Visit The Cordova Outdoors Website.

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

134% more likely to anticipate making a garden or outdoor purchase. They’re more likely than the average consumer to indicate they’re shopping for outdoor furniture, mattresses, kitchen appliances, bed and bath goods and garden items. Consider how to implement an effective online chat to answer customer questions in real time.

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How stackt is Creating Community and Commerce with…Shipping Containers?

Retail TouchPoints

Designed completely out of shipping containers, stackt is a Toronto-based marketplace that brings community connection, commerce and culinary experiences together. More than 70% of our public property resides within an outdoor landscape that provides a safe and welcoming environment during the ongoing pandemic.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Stand Out Beyond Free Shipping . Top data-related challenges include: .