Forrester eCommerce

JANUARY 19, 2024

AI/ML-driven solutions continue to expand for IT and digital operations. However, such solutions require access to data that may be difficult or impossible to access for model training purposes.

Operations 276

Operations Technology 276

Retail TouchPoints

MAY 1, 2024

Combined with creativity and data-driven insights, experiential retail opens up endless possibilities. About 75% of daily emotions are linked to aroma, making scent the most memorable sensory input. Experiential retail often incorporates elements from behavioral psychology to influence decision-making.

Technology 283

Technology Arts Payments Customer Loyalty 283

Omniconvert

OCTOBER 3, 2019

Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth. Each episode is an intriguing challenge involving an… The post Clayton Wood: A/B test your audience, make data-driven decisions and start building customized campaigns appeared first on eCommerce Growth Blog.

eCommerce 79

eCommerce Customer Blog Marketing 79

Groove

APRIL 15, 2024

Many businesses catering to wholesalers would stop in at stores on their route to take orders and make sure the wholesale purchaser was happy with their goods. BigCommerce B2B Edition makes it easy to browse products, place orders, and manage accounts with ease at any time of the day.

BigCommerce 335

BigCommerce B2B B2C Customer Retention 335

Retail TouchPoints

DECEMBER 19, 2023

Tapping AI for Better Decision-Making Last-mile logistics, from beginning to end, rides on smart decision-making. Gathering, transporting and delivering orders requires a constant stream of decisions related to drivers, routes and package priorities. AI serves as a valuable ally in the decision-making process.

Technology 272

Technology Travel Management Customer 272

Retail TouchPoints

MARCH 13, 2024

As more retailers decide to create similar relationships, they will base those decisions on corroborating consumer spending data. Having such data transparency enables retailers to develop and implement novel and inventive approaches that enrich customer shopping experiences. However, not all customers behave the same.

Multi-channel 253

Multi-channel Payment Services Consumer Automotive 253

Retail TouchPoints

SEPTEMBER 15, 2023

In the iconic 1999 cyberpunk movie The Matrix , the human rebel protagonists ascribe meaning to the (virtual) world around them by reading and understanding real-time streams of data. In industries like retail, data models and outputs (business intelligence reports, reverse ETL orchestrations, etc.) There is a better way.

Definition 315

Definition Improvements Management Information 315

Forrester eCommerce

MAY 17, 2022

Tell us about yourself: I help people seek, solicit, and speak data & information in safe to share environments. I can help data, technology, and business leaders influence culture change and ignite insight-driven decision making at their organizations.

Technology 370

Technology Information Customer 370

Groove

OCTOBER 4, 2023

Each tool brings its own unique set of features, including AI-driven content recommendations, automated A/B testing, and smart campaign optimization. Prepare to embark on a new era of email marketing excellence, where the synergy between human ingenuity and AI-driven insights paves the way for unparalleled success. ChatSpot.ai

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Retail TouchPoints

AUGUST 1, 2023

A surprising number of top retailers still rely on their gut instinct to make key buying decisions. Equally alarming, they continue to make today’s and tomorrow’s decisions based on yesterday’s data, jeopardizing profitability with the potential of excessive or inadequate inventory.

Retail 245

Retail Shipping Costs eCommerce Consumer 245

Forrester eCommerce

JUNE 20, 2023

In the era of insights-driven decision-making, master data management (MDM) plays a crucial part by ensuring consistency, accuracy, and reliability of enterprise data. MDM capabilities are a cornerstone of success for companies striving to leverage data as a product in a rapidly evolving digital landscape.

Management 195

Management Information Technology Blog 195

Retail TouchPoints

JUNE 22, 2023

Toolio ’s merchandising platform is designed to automate critical workflows, provide real-time insights and enable remote collaboration, empowering retailers to make faster, data-driven decisions about their most important (and expensive) asset — inventory.

Shopify 262

Shopify Improvements Retail 262

Retail TouchPoints

FEBRUARY 6, 2024

The technology, it turns out, largely functions as promised: AI is in fact quite good at making personalized recommendations. A survey we recently conducted of 2,000 consumers found that the vast majority of shoppers (85%) were uninterested in using AI to help make purchasing decisions. What is needed, then, is transparency.

Recommendation 284

Recommendation Customer Hobbies Technology 284

Retail TouchPoints

JANUARY 29, 2024

This data is crucial to evaluating the effectiveness of strategies to bring in customers, from store design and layout to signage. They don’t know how many people enter the fitting rooms and of those people, how many make a purchase. They also can make sure they have the right number of proofing point areas to fulfill the need.

Retail 303

Retail Toys Fashion Customer 303

Retail TouchPoints

APRIL 3, 2024

Chase Bank has launched a digital media business that “combines the scale and audience of a retail media network with the exclusive advantages of Chase’s first-party financial data, institutional credibility and precise targeting capabilities,” according to a company statement.

Small Business Retail 250

Small Business Retail Banking Retail Travel 250

Retail TouchPoints

JUNE 13, 2023

Most importantly, they are supporting the business as it aims to evolve to a “more unified and data-driven approach to retail.” With the exponential growth in data generation and availability, the task of harnessing it effectively is paramount. They want to browse online, try products in-store and make purchases on mobile.

Supplies 240

Supplies Customer Experience Technology Omnichannel 240

Retail TouchPoints

JANUARY 12, 2023

The AI-driven solution aims to leverage advanced analytics and forecasting for enhanced decision-making and optimized SKU and omnichannel management. Centric Planning utilizes cloud-native architecture, enabling high-speed processing and powerful performance even when handling large volumes of data.

Retail 263

Retail Omnichannel Operations Management 263

Retail TouchPoints

AUGUST 4, 2022

The Enterra Solutions Autonomous Decision Science (ADS) platform aims to combine AI, glass box explanatory mathematics and non-linear optimization into one integrated platform, to help business teams perform advanced analytics and activate natural language-expressed insights at scale.

Retail 272

Retail Technology Improvements Consumer 272

Groove

APRIL 4, 2024

By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition. Joining the Shopify Performance Data Benchmarking Group is a straightforward process that opens the door to a wealth of actionable insights and data-driven decision-making.

Shopify 150

Shopify Payment Services eCommerce Merchant Services 150

Algopix

FEBRUARY 26, 2024

Leveraging Product Research Tools for Amazon Sellers In today’s highly competitive eCommerce landscape, finding the right products to sell on Amazon can make all the difference in the success of your online business. Product research is vital in helping you identify profitable opportunities and make informed decisions.

eCommerce 128

eCommerce Beauty and Health Information Consumer 128

Retail TouchPoints

FEBRUARY 28, 2024

LEGO’s strategy for LEGO Space – and every other theme that LEGO has launched since that early success – is to engage customers by making it easy to open a box and quickly experience the joys and benefits of a finished product. Analysts save time that would otherwise be spent developing data models from scratch.

Toys 230

Toys Supplies Improvements Marketing 230

Forrester eCommerce

JULY 19, 2022

This week, Forrester published Data Communications Will Make Or Break Your Data Literacy Efforts. In this first research report on this topic, clients will discover how closing gaps in communication can ignite insights-driven decision-making.

Management 195

Management Customer 195

Retail TouchPoints

MAY 6, 2022

Data is a critical foundation in today’s retail strategies, enabling organizations to make smart analytics-based business decisions, from refining personalized marketing efforts to improving logistics operations. Challenges in an Increasingly Data-Driven Environment.

Retail 281

Retail Management Information Consumer 281

Retail TouchPoints

APRIL 16, 2024

At the same time, it is common knowledge that keeping an existing customer is cheaper than getting a new one, which makes it a worthwhile investment to understand and implement strategies (and proper incentives for internal teams!) The Shortcomings of NPS Survey collection methods can significantly impact the validity of NPS data.

eCommerce 147

eCommerce Improvements Consumer Customer 147

Groove

MARCH 8, 2024

Moreover, Omnisend is easy to use, making it a good choice for business owners who want a small learning curve. Business owners can optimize their marketing strategies and make data-driven decisions using Omnisend's insights and visual reports.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Retail TouchPoints

MAY 10, 2023

CPG brands that DO find success are proactive and utilize technology to increase order visibility and analyze performance data. More Visibility and Transparency Shipper intelligence technology provides CPG brands with increased, accurate visibility to track shipments and collect supply chain performance data. on-time in-full.

Supplies 264

Supplies Technology Shipping Costs Food and Beverages 264

Retail TouchPoints

AUGUST 22, 2022

Decisions about markdowns, promotions and inventory allocation were limited and made in tried and tested ways. Growth is now driven by the more complex dynamics of customer acquisition and retention, and digital marketing has introduced a new set of variable costs. Now Retail is Far More Complex.

Retail 224

Retail Omnichannel Multichannel Operations 224

Groove

MARCH 7, 2024

Klaviyo Email Marketing: Deep Integration with eCommerce Platforms With Klaviyo's deep integrations with major eCommerce platforms, eCommerce store owners can take advantage of seamless data synchronization to create personalized marketing campaigns for subscribers.

Marketing 370

Marketing eCommerce Platforms Shopify Shopping Carts 370

Groove

OCTOBER 4, 2023

Each tool brings its own unique set of features, including AI-driven content recommendations, automated A/B testing, and smart campaign optimization. Prepare to embark on a new era of email marketing excellence, where the synergy between human ingenuity and AI-driven insights paves the way for unparalleled success. ChatSpot.ai

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Wiser

APRIL 16, 2024

Retailers relied heavily on historical sales data, consumer surveys, and rudimentary analytics to make decisions about which products to stock and how to organize them. Today, the role of category management has expanded and become more sophisticated due to advancements in data analytics, digital marketing, and eCommerce.

Technology 78

Technology Management Presentation Supplies 78

Retail TouchPoints

MARCH 20, 2024

But many luxury retailers are actually considering larger spaces, and in combination with the greater frequency of luxury retail renovations, high-end brands and retailers need to take a data-driven, more agile approach to store design and experience. That all requires new fixtures, furniture and other elements to make it work.”

Social Media 274

Social Media Specialty Retailers Department Stores Presentation 274

Wiser

APRIL 25, 2024

Category Managers: The Strategy-Driven Architects Category managers bear the critical responsibility of curating a retailer’s product assortment, ensuring it aligns with market demands and remains competitive. A common challenge observed across the industry involves misaligned incentives and the use of sub-par input data.

Management 78

Management Retail Recommendation Presentation 78

Retail TouchPoints

SEPTEMBER 8, 2023

In addition to a host of other factors, the ability to offer fast delivery when customers search for a product or see it in a social ad has driven many retailers to prioritize promising as a key capability of their tech stacks. Today, retailers are finding that too many dials makes the process unmanageable.

Shipping Costs 222

Shipping Costs Omnichannel Merchant Services Fulfillment 222

Algopix

OCTOBER 10, 2023

In today’s fast-paced and competitive business environment, the efficient management of inventory can make or break a company. One of the most powerful tools at your disposal for effective inventory management is data-driven insights. Data-driven insights play a pivotal role in addressing these challenges.

Management 116

Management Shipping Costs Supplies POS 116

Retail TouchPoints

JUNE 22, 2023

It helps make sense of the layout of just about every store you see. Our software allowed for absolute privacy — no facial recognition, nothing invasive — but it also allowed us to observe the decisions shoppers were making IRL, as the kids say, in real life. It’s a very convincing explanation. Humans aren’t algorithms.

Magazine 274

Magazine Clothing Games Consumer 274

Retail TouchPoints

JUNE 27, 2023

Having just a few errors like this, where the data didn’t get applied correctly, can cause the entire list to be sent back so you have to start over — again. Retailers and brands that embrace AI-driven, multi-channel mapping will not only eliminate inevitable human errors. Which products should you stock?

eCommerce 277

eCommerce Multi-channel Multichannel Channel 277