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Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com. Backcountry “Gearheads” further amplify the online experience by guiding customers and offering personalized service.

Outdoor 299
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Employee Spotlight: Jay Offringa Hall, Senior Manager of Customer Experience, and Beekeeping Enthusiast

FastSpring

Get to know the fantastic team behind the ecommerce platform! In this post, we’re featuring our Senior Manager of Customer Experience, Jay Offringa Hall! I am currently the Senior Manager of Customer Experience. Before I came to FastSpring, I worked for Citrix/GoToMeeting as their Marketing Conversion Manager.

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The Future of Retail, Reimagined

Retail TouchPoints

Consumers will continue to utilize e-Commerce platforms, including the use of delivery services and apps, takeout and curbside pickup. To manage crowd control, stores could implement data tracking, beacons and heat mapping technologies to monitor the number and capacity of consumers and employees entering and navigating a store.

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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

From managing more SKUs across multiple sales channels, to more intricate and sophisticated order management operations, to complex post-purchase processes, scaling operations in the lightning quick and rapidly changing fashion and apparel industry is fraught with risks and pitfalls.

Apparel 130
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PrestaShop vs Magento: Which E-commerce Platform is Right for Your Commerce Business

MagentoBrain

E-commerce platforms have made it easier than ever for businesses to sell their products and services online, but with so many options available, it can be difficult to determine which platform is right for your business. One of the most important factors to consider when choosing an e-commerce platform is scalability.

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Inspiration From REI: Thinking Beyond the Basics of Product Data Feeds

ChannelAdvisor

By now, there’s a good chance you’ve heard about ChannelAdvisor’s many tools for managing your presence on e-commerce marketplaces. You can even lean on our e-commerce platform to help simplify drop shipping and stay connected to carriers. You can keep prices competitive.

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Retailers: What to Consider as You Offer Virtual Try-On Features

Retail TouchPoints

Retailers can offer virtual try-ons within their own ecommerce channels or partner with an ecommerce platform that offers virtual try-on as a feature. If the risks are appropriately managed, virtual try-ons are poised to revolutionize ecommerce for businesses and the online shopping experience for consumers.

Retail 277