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How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid

Retail TouchPoints

Today’s consumers, especially Gen Z ( 73% ) and millennials ( 62% ), prefer to buy from a brand that offers interactive experiences that go beyond the standard ecommerce grid. However, Amazon’s shift from a social media-style setting back into television is a sign of the preferences of U.S. But that’s not all, folks.

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Four Options For Showing Off Your Product Photos — Beyond Your E-Commerce Site

RetailMinded

That’s why it’s smart to show your product in different places, like in ads on TV or in magazines. Showcase Your Photographs Beyond Your E-Commerce Site Showcase in a Physical Photo Book Photo book-making is a creative and effective way to showcase your product photos beyond your e-commerce site.

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Klarna Sets Sights on ‘Powering Ecommerce’ with New Suite of Shopping Solutions

Retail TouchPoints

From inspiring product discovery all the way to delivery tracking, digital receipts and seamless returns, we are powering ecommerce and accelerating trade across the world.”. This is far from Klarna’s first foray beyond the world of payments.

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The Value of Owning Your Channels

Optimizely

With consumers spending nearly two and a half hours each day browsing Facebook, Twitter, and Instagram, brands are compelled to have a social media presence and use these channels for generating leads, promoting content, and even delivering customer service. Revenue in the ecommerce market is projected to reach US$389,620m in 2020.

Channel 195
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Re-imagine retail experiences with immersive augmented reality (AR)

365 Retail

Retailers across a range of markets including fashion, beauty, and FMCG are exploring how digital experiences can enhance shopping and e-commerce consumer journeys. In the e-commerce space, AR can also have a massive impact on shopper engagement.

eCommerce 109
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These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

Kissmetrics

Don’t dismiss Black Friday as just another e-commerce trend. Then use social media platforms like Instagram. Then use social media platforms like Twitter and LinkedIn. This can be great for magazines, SEO services, and other text-focused businesses. Then use social media platforms like Facebook.

eCommerce 271
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The Best Luxury Marketing Strategies

Kissmetrics

SEO, PPC, even some social media sites can drive online sales for your luxury brand. BCG predicts the e-commerce boom will continue in the future both for inspiration and for transactions. This could be a social media platform you want to pay particular attention to; it could be Google; it could even be a custom app.

Marketing 363